key tips for your social recruiting strategy
DESCRIPTION
Getting your Social Recruiting Strategy right is key. Check out these tips to make sure you have all the basics coveredTRANSCRIPT
YOUR Social Recruiting Strategy
Key things to think about
ByLis Wilson
Think about• Goals• Research• Resources• Implementation• Measurement
WHY?
Improve Quality of Hire & Staff Retention Rates
Reduce Costs
Higher Response RatesBetter ROIReduce Time to Hire
Become and Employer of Choice & Have a Competitive Edge
Find Scarce Skill Sets
Promote Brand
Develop Relationships
goals• Business• Recruitment• Brand• Marketing
research• Audience• Marketing Strategy• Brand • Culture
audience
Which site?
Top 10 industries
Source: Bullhorn Reach : Social Recruiting Activity in UK (October 2012)
resources• Personnel & Skills• Brand Ambassadors – Internal / External• Technology• Money• Time
implement• Content Strategy• Training• Consistency
measurement• Quality of Hire – (before & after)• Number Days to Fill a Job• Manager Satisfaction• Candidate Experience• Cost of Hire• Size & Quality of “Talent Pool”• Increase in hits to the website• Quality of applicants for job postings• Reputation
Summary• What do you want to achieve & how
are you going to measure this?• Who are you going to target , where
are they and what makes them tick?• Who is going to help you? How can
you access technology? • Any additional training required?• What is your plan?
