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It’s a Great Day at Johnny Rockets!

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Who is Johnny Rockets?

on the belief that everyone deserves a place where they can escape from

today’s complicated world and experience the FOOD, FUN, and FRIENDLINESS

reminiscent of feel-good Americana.

Founded June 6, 1986 on Melrose Avenue in Los Angeles,

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Who is Johnny Rockets?

• Annual Sales in excess of $250 million

• 254 Restaurants Open – 47 Corporate Operated

– 172 Domestic Franchised

– 35 International Franchised

– 29 States / Districts

– 10 Countries

– 9 Cruise Ships

– 13 Casinos

– 19 Amusement Parks

– 5 Airports

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2006 Winner of the Nations

Restaurant New’s

Prestigious “Hot! Again” Award!

Who is Johnny Rockets?

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The Johnny Rockets Brand is recognized by many...– Ranked No. 1 Full-Service Hamburger Restaurant in

Entrepreneur Magazine's Annual Franchise 500 listing 2006.– Top 10 Best Family-Friendly Restaurant in...

• Philadelphia• San Francisco• Atlanta• New York

– Top 10 Hamburger in...• Los Angeles• Atlanta • Miami • Columbus • Rhode Island

– Voted Best Fries in Atlanta– Voted Top 10 Place for Kids (Orlando!)

Who is Johnny Rockets?

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Why Johnny Rockets...

• Speed of Service• Quality Food• Entertainment• Attentiveness to Guests• Simplicity of the Brand

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Why Johnny Rockets...Speed of Service

• Johnny Rockets delivers a full service restaurant experience, complete with dancing servers, while meeting quick service time expectations.

“Not only were my burger and fries undeniably the

best I have enjoyed in the Boston area they were

delivered in record time.” Owen Duff, Bedford MA.

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Why Johnny Rockets...Quality Food

• PARTNERED with Nationally recognized high quality brands.

• Our HAMBURGER patties are a full 1/3 lb. of fresh never frozen 100% ground beef, seasoned and grilled to perfection.

• Our SHAKES and MALTS are hand-dipped with ice cream that’s made especially for Johnny Rockets.

• Our AMERICAN FRIES are served fresh and hot out of the fryer. No heat lamps and no waiting!

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Why Johnny Rockets...Entertainment

From DANCING servers who know the secret behind getting ketchup out of the

bottle, and tabletop JUKEBOXES that

still belt out tunes for a nickel, to the

authentic MALT SHOP décor, JOHNNY ROCKETS

offers your Guests an ENTERTAINING and delicious trip down memory lane.

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Why Johnny Rockets...Attentive to our Guests

• Say “Hello” and “Goodbye” to everyone passing through our doors.

• Serve the freshest, highest quality, simple All-American fare.

• Cheerfully serve guest promptly in a sparkling clean restaurant.

• Always dance on the half hour, twirl straws and serve ketchup with a smile.

• Handle Guests needs right here and now.

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Why Johnny Rockets...Simplicity of the Brand

Simple menu featuring delicious

all-American Classics

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Easily adapts to fit many venues and layouts

Why Johnny Rockets...Simplicity of the Brand

• Casinos

• Cruise Ships

• Malls

• Airports

• Street Fronts

• Food Courts• Amusement Parks

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• Franchise Communications– Franchise Extranet

• Pricing Data• Sales Seasonality

– Quarterly Conference Calls– Bi-Annual Franchise Conferences– Franchise Road Shows

• Purchasing / Product Specification• Guest Feedback Systems• Interactive Guest Surveys• Marketing / Promotional Design Assistance

Why Johnny Rockets...Franchisee Support!

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What our Guests are saying….

Very impressed with the food, the waiter was friendly and attentive, and the dancing was a great addition to overall vibe!

I am a first time customer 41 years old...so I have eaten a good deal of food in my life...the Route 66 Hamburger has got to be the best I have ever tasted. Unbelievable. I will be back for more!!

It was awesome! I went there in a not so good mood and the light and cheery staff made me

feel alive!

My first Johnny Rockets experience was the best, and I plan on bringing my family there to dine many times as well. Thank You.

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Johnny Rockets by the Numbers

• Franchise Fee: $49,000

• Term: 10 Years with Two (2) 5yr Options

• Construction Range: $634,000 - $980,000

• Royalty Fee: 5% of Gross Sales to $2.5M 7% Above $2.5M

• Marketing Fund: Up to 3% of Gross Sales

• Manager Training: 4 Weeks at Certified Trng Restaurant

• Opening Aid: 5 Person Team for 10 Days

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Dave Eberle

Sr. Vice President, Franchise Sales & Development

Office: (949) 643-6192

Franchise Opportunities Hotline: (949) 643-6186

Email: deberle@johnnyrockets.com

Contact Information