journalism 2.0

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Journalism 2.0 Digital Journalism Workshop

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The first lecture for the Digital Journalism Workshop at Ithaca College

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Page 1: Journalism 2.0

Journalism 2.0Digital Journalism Workshop

Page 2: Journalism 2.0

Effective learning

digitaljournalismic.com

read, learn, comment

create your own

delicious.com/vadikunc

good old e-mail

Page 3: Journalism 2.0

Interesting times

What have you heard about news industry?

TechCrunch.com

Technorati.com

www.poynter.org/medianews (Romenesko)

http://www.nytimes.com/pages/technology/

Page 4: Journalism 2.0

Current trends

News is becoming a service

What journalists must supply?

News story is never finished (updates)

No media monopoly

Several Web news sources

Every story becomes a Web site Project for Excellence in Journalism

Page 5: Journalism 2.0

Current trends

Journalists provide “tools” that help users utilize information

List of Web links

Contacts

Maps

Pictures

Project for Excellence in Journalism

Page 6: Journalism 2.0

Current trends

Experiments and innovations (that is where you come in)

Page 7: Journalism 2.0

Current trends

Less and less people read newspapers

BUT more and more people consume news

Traditional and new media sources

70 percent of Americans use the Internet for news

Page 8: Journalism 2.0

Current trends

Percent of Population Ever Going Online

Project for Excellence in Journalism

Page 9: Journalism 2.0

Going online

Newspapers and information

supply and demand

Internet

consumers empowered

Page 10: Journalism 2.0

Going online

Most of newspapers’ expenses have nothing to do with news or editorial content

It is MUCH CHEAPER to produce news online

Enormous opportunities for journalists

Page 11: Journalism 2.0

Means to survive

Jeff Jarvis (www.buzzmachine.co)

customers are in charge

people are getting together online

mass market is dead and replaced by mass of niches

conversation is the key

from scarcity to abundance

networks

Page 12: Journalism 2.0

Blogs, blogs, blogs

Page 13: Journalism 2.0

Wiki journalism

Collaboration between journalists and audience

Community involvement

Dialogs and discussions

Getting news ideas

A news story is never finished

Page 14: Journalism 2.0

Mobile web

Bringing Internet into the real world

3G network (faster)

iPhone, BlackBerry, Google Phone (always with you)

Produce and publish multimedia content anywhere

Consume multimedia content anywhere

Page 15: Journalism 2.0

QR codes

Bar Codes did not really take off (maybe wrong time)

QR Codes have a great potential

New forms of media

Page 16: Journalism 2.0

Semantic web

Completely new meaning of the information online

New level of data analysis

New level of news reporting

The Web is PERSONAL

Page 17: Journalism 2.0

PERSONAL WEB

It is all about YOU

Customizable news

Segmentation of (loyal) audience

My NY Times

iGoogle

Page 18: Journalism 2.0

Web 3D

Broadband Internet Access and Net-Neutrality

Faster data transmission

Second Life

Google Earth

Page 19: Journalism 2.0

Web 3D

Image by Jason-Morrison

Page 20: Journalism 2.0

Social media

“Three in four U.S. online adults now use social tools to connect with each other compared with just 56% in 2007.”

•Forester Research Image by Matt Hamm

Page 21: Journalism 2.0

Social media

Page 22: Journalism 2.0

Going global

The Web is global

China

Africa

Asia

Image by fLeMmA

Page 23: Journalism 2.0

Going global

"The fact that more than three-quarters of the traffic to Google, Yahoo!, and Microsoft is now coming from outside of the U.S. is indicative of what a truly global medium the Internet has become."

• Bob Ivins, managing director of comScore Europe

Page 24: Journalism 2.0

Going global

Fourteen of the top 25 U.S. Web sites enjoy a large international audience

more visitors outside of the U.S.

FUTURE reporting means GLOBAL reporting

But it also means going hyperlocal (huh?)

Page 25: Journalism 2.0

Hyperlocal reporting

From community to neighborhood

Relevant news

Smaller audience

Page 26: Journalism 2.0

GEOTAGGING

Mobile GPS

mobile devices (PDAs)

Location, Location, Location

Relevant information and news