OPEN FOR BUSINESSJOSEPH FELLER

PROFESSOR OF INFORMATION SYSTEMSCORK UNIVERSITY BUSINESS SCHOOL

UNIVERSITY COLLEGE CORK

Open Software & Hardware

Open Content & Design

Open Science & Scholarship

Open Innovation & Co-Creation

Crowdsourcing &

Crowdfunding

The Sharing Economy

Technological

Economic

Organizational

Legal

Transparent

Accessible

AppropriableInclusive

Generative

CollectiveIntelligence

CollectiveAction

Collective Resources

Solve Problems

Create & Capture Value

Affect Positive Change

Efficiently

EffectivelySustainably

HOW CAN ORGANIZATIONS BUILD POWERFUL AND SUSTAINABLE BUSINESS

MODELS AROUND OPEN KNOWLEDGE GOODS?

WHAT CAN WE LEARN FROM OPEN SOURCE SOFTWARE?• COLLABORATIVE COMMUNITY-BASED SOFTWARE DEVELOPMENT• ENABLED BY:

• THE INTERNET AS A COLLABORATION PLATFORM• LEGAL INNOVATION THAT CHANGES THE NATURE OF SOFTWARE IPR

• IMPLICATIONS:• A NEW FORM OF SOFTWARE DEVELOPMENT• CREATION OF A SOFTWARE COMMONS• COMPELLING NEW BUSINESS MODELS

“COLLABORATE OVER WHAT DOES NOT DIFFERENTIATE. COMPETE BY INNOVATING ON THE COMMODITY BASE. AND CONTRIBUTE, CONTRIBUTE, CONTRIBUTE!”

— SIMON PHIPPS, CHIEF OPEN SOURCE OFFICER, SUN MICROSYSTEMS (2005-2010)

“The Zen of Open Source.” Sun Microsystems, 25 July 2006 (www.sun.com/2006-0725/ feature/index.jsp).

OPEN SOURCE CHALLENGED CONVENTIONAL WISDOM

• ABOUT THE SOURCE OF VALUE IN THE SOFTWARE INDUSTRY• ABOUT THE LOCUS OF PRODUCTION AND THE ROLE OF THE FIRM• ABOUT THE RELATIONSHIPS BETWEEN IPR AND INNOVATION

THE PROBLEM WITH LEGACY IPR

• FOCUSES EXCLUSIVELY ON VALUE CAPTURE NOT CREATION• ASSUMES THAT INNOVATION AND PRODUCTION ARE ALWAYS FIRM OR

MARKET BASED

THE PROMISE OF NEXT GEN IPR

• LIKE OPEN SOURCE AND CREATIVE COMMONS• SUPPORTS VALUE CREATION AS WELL AS CAPTURE• ALIGNS WITH INTERNETWORKED COMMUNITY AND ECOSYSTEM BASED

INDUSTRIES

Photo Source: https://www.flickr.com/photos/rhouse/ (CC By 2.0)

•MAXIMIZE SURFACE AREA•MINIMIZE SURFACE TENSION•PROMOTE CHAIN REACTIONS•CONTROL THE VECTOR OF ENERGY

THANK YOU!