john kwon
TRANSCRIPT
Trailblazing a New Pathway to the World of Mobile Stereoscopic 3D Games
LG 3D Game ConverterJohn Kwon
Director, Content & ApplicationMobile Communications CompanyLG Electronics
Trailblazing a New Pathway
Immersive 3D Experience Goes Mainstream
First full-length, color 3D motion picture
(1952)
“The Miracle of the Age!!! A LION in your lap!
A LOVER in your arms!”
Star Wars3D hologram
(1977)
Ignited the public’s fascination with and desire
for realistic 3D
Avatar : An IMAX 3D Experience
(2009)
“IN 3D SO REAL YOU WON’T BELIEVE YOUR EYES”
Trailblazing a New Pathway
Games Go Deeper into the 3D Realm
2.5DWolfenstein 3D
(1992)
3DUnreal Engine 3
(2006)
Stereoscopic 3DKillzone 3
(2011)
Combined the fast pace and quick reflexes of arcade action
games with the first-person perspective
Allowing creation of lifelike scenes and dynamic 3D
environments across diverse platforms
Incorporating a stereoscopic 3D play mode that immerses
players deeper into the game play
Trailblazing a New Pathway
Mobile Heralds a New Chapter for 3D
Mobile devices can now deliver personalized, interactive and connected 3D experiences to the public, all in portable form factors
Shared device, inherently limited in true personalization
Mainly single-purpose devices, limited in flexibility
Flexible platform delivering deep personalization, real-time connectivity and interactivity
1st Generation3D User Interface
2nd GenerationS3D Display + S3D Recording
3rd Generation3D Holographic Display
Trailblazing a New Pathway
LG is at the Forefront of Mobile 3D Revolution
VS.
LG Glasses-Free Mobile S3D Experience
3D Theaters & TVs
3D Games
3D Video
3D Apps
Enabling consumers to CREATE, VIEW, INTERACT with and SHARE
3D content, all WITHOUT GLASSES
Brighter, Hi-Definition S3D
Display+
Innovative Device Design
+Ultra-Fast
Mobile Broadband+
More Expansive and Diverse S3D Content
Continuous Drive for Mobile 3D Innovation
Trailblazing a New Pathway
Game is a Core Part of LG Mobile 3D Strategy
Active S3D Game Development & Content Sourcing
World’s First 2D to 3D Game Conversion Engine
+
Development of LG in-house S3D games and continuous optimization of our 3D engine
Collaborations with leading mobile game developers and publishers to bring
sensational S3D games to LG mobile users
LG Archercraft S3D Game
LG 3D Game Converter
• Benefit for ConsumersReady access to a much broader range of top game titles from leading game companies, all in S3D!
• Benefit for Game DevelopersMuch lower threshold (time, effort and investment) to enter the mobile 3D market
• Benefit for LGCost and time-to-market advantages in expanding the S3D game pool
Trailblazing a New Pathway
LG 3D Game Converter Overview
As-Is: 3 months & tens of thousands of $$ A game that works only on 3D platform
2D game 3D depth design for each object on each scene
Render twice for left and right view points
L RFinal APK
L R
2D game ConventionalNo modification
necessary
Any game and application based on Open-GL can be “transformed” into S3D in real-time
e.g.
3D Hot-Keyon the Device
Real-time
LG 3D Game Converter: 2D ↔ Real 3D real-time conversion by pressing the 3D hot-key
Real S3D!
Trailblazing a New Pathway
How LG 3D Game Converter Works
LG 3D Game Converter technology works on Open-GL based games – Currently covering Open-GL 1.1 & 2.0 based games
Key principles of LG 3D Game Converter technology– Open-GL contains full 3D information of the virtual world and a camera matrix
– The full 3D information is trimmed based on what is seen from the camera (i.e., the 3D world is flattened to 2.5D based on the camera location)
– LG 3D Game Converter renders the image twice, by defining another cameramatrix and flattening the 3D world into another camera perspective (original is in the middle and both Left and Right images are created based on the new camera matrix)
– With two views, you can easily create a Real-3D view of the 3D virtual world
WVGA (480x800) OMAP Higher Resolution Chipset Independent
Trailblazing a New Pathway
LG 3D Game Converter Compatible Games
LG 3D Game Converter App (preloaded on LG mobile 3D devices) makes it simple and effortless for consumers to enjoy a 2D game in Real-3D
1. If a game is built in Open-GL and works in landscape mode, it is compatible with LG 3D Game Converter
2. 3D game conversion only works through LG 3D Game Converter App3. For convenience, LG will provide a list of games through LG Smart World (marketplace)
that are LG 3D Game Converter Compatible and can be enjoyed in both 2D and real 3D 4. If a game is made in Open-GL but is not on the “LG 3D Game Converter Compatible game
list”, our converter will still let you convert it (but with a warning message)
LG 3D Game Converter Compatible Game
Management of the LG 3D Game Converter Compatible Game List
1. So far we have identified 50 titles from the Global Top Game list for Android2. LG will continue to expand the list and have it updated through the LG Smart World
Trailblazing a New Pathway
Top Compatible Game List*GuerrillaBob
3D Bioball
Speedx 3D
Virtual Table Tennis 3D
Homerun battle 3D
HeavyGunner
The Last Defender
Crazy Snowboard HD Pro
Assassins Creed
Fishing Kings
Hawx
RealSoccer 2010
Starfront:Collision
Asphalt5
Avatar
Modern Combat 2 HD
Dungeon Hunter
Gangstar
Let's Golf!
Morern Combat Sandstorm
Splinter Cell Conviction
Spider Man
Hero Of Sparta
Eternal Legacy
GangstarMV
GT Racing
Google Earth
Fruit ninja
NFS Shift
Backbreaker
Carrom3D Pro
TNA iMPACT!
Raging Thunder
Raging Thunder 2
AngryBirds
AngryBirds Rio
AngryBirds Seasons
Spearfishing
Dungeon Defender
Winning Eleven 2011
TurboFly3D
Pocket Legends
Freekick Battle
FIFA 10
Iron Sight
Speed Forge 3D
Brothers In Arms 2
Hungry Shark
Hungry Shark2
Samurai 2 Vengeance
Skies Of Glory
Wood Olympics 3D
Cordy
* As of October 2011.
Trailblazing a New Pathway
LG 3D Game Converter Usage Scenario (1/3)When there is a match between the “Compatible game list” and “Downloaded games” on the device, the game will automatically appear in the LG 3D Game Converter list
When compatible games are already installed on the device
When no game is installed on the device
1. LG SmartWorld 에 접속하여 3D 컨버팅 가능한 게임을 다운 받으세요 .http://www.lgworld.com/
2. 게임 다운로드 & 설치 후 3D 게임 컨버터를 실행하시면 3D 컨버팅 가능 Game 의 list 를 보실 수 있습니다 .
3. 클릭하시어 3D 게임을 즐기세요 .
3D 게임 컨버터
Or
Trailblazing a New Pathway
LG 3D Game Converter Usage Scenario (2/3)Simply choose a game from the game list, and the game will automatically launch in S3D!
You can press the 3D Hot-Key to conveniently switch between S3D and original 2D
S3DS3D!!
When compatible games are already installed on the device
Trailblazing a New Pathway
LG 3D Game Converter Usage Scenario (3/3)
Even for those games not on the “LG 3D Game Converter Compatible game list”, you can also add them manually
For personal customization, we provide users the manual control of select 3D parameters
Once customized to your preference, these games will automatically appear on the “Personally added list”
Use the Edit button to add more games manually
Once it is added, long-pressthe game to customize
Control the 3D effectparameters
The game automatically appears in the “Personally added list”
Trailblazing a New Pathway
Propagating LG 3D Game Converter
12 teams, working for 24 hours over 2 days, created S3D game prototypes in record time, all thanks to the power of LG 3D Game Converter
LG awarded 3 finalists and selected a ‘LG Mobile Innovative Game Award’ winner out of these 12 games
1st round winners Submitted to IndieCade Festival
LG Mobile Innovative Game Award winner
LG-INDIECADE 3D MOBILE GAME JAM
http://www.youtube.com/watch?v=K4BpBIlfBMQ
Trailblazing a New Pathway
Leading the Charge in Mobile Gaming
We are at the foundational stage of enabling and propagating personalized 3D experiences through innovative mobile devices
LG will continue to drive the momentum for mobile 3D in close partnerships and collaborations with leading global and Korean game developers and publishers
LG is also pursuing exciting new initiatives in realizing much more immersive mobile gaming experiences by integrating our technology strengths in HD and LTE