jobhop , social media & why we use hootsuite

17
Disruptive,Rebel,Shake Things Up I was that kid that stuck scissors into sockets to see what would happen! I’ve had disruptive businesses Jobhop is disruptive I get more disruptive as I get older

Upload: jobhop

Post on 05-Dec-2014

299 views

Category:

Social Media


1 download

DESCRIPTION

For Social Media Week September 2014 I co organised with Chris & Sara Greenfield from Bright yellow Marketing an #epicHootup in Norwich .. We wanted to bring great speakers to Norwich, which we did and we wanted to explain how we used Hootsuite in our businesses. Other certfied Hootsuite Instructors joined us on the day to present their case for Hootsuite.

TRANSCRIPT

Page 1: Jobhop , social media & why we use Hootsuite

Disruptive,Rebel,Shake Things Up

I was that kid that stuck scissors into sockets to see what would happen!

I’ve had disruptive businesses

Jobhop is disruptive

I get more disruptive as I get older

Page 2: Jobhop , social media & why we use Hootsuite

Companies need digital talent Employers use Linkedin

Young digital talent do not

60% of social job seekers think Linkedin is for just businessJobhop fills the gap

Page 3: Jobhop , social media & why we use Hootsuite

Photo by cdrummbks - Creative Commons Attribution License https://www.flickr.com/photos/30453880@N04 Created with Haiku Deck

2017 estimated 950,000 unfilled digital jobs across Europe

Keep our talent in the U.K

Make U.K companies attractive

Stop companies ageing out

Promote Jobhopping

Page 4: Jobhop , social media & why we use Hootsuite

Photo by Shelley & Dave - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/93322500@N00 Created with Haiku Deck

Employers

Text

13M U.K Gen Y Digital Talent

Page 5: Jobhop , social media & why we use Hootsuite

Photo by Johnson Cameraface - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/54459164@N00 Created with Haiku Deck

Trying to get Martians to chat with Plutonians & visa versa

Page 6: Jobhop , social media & why we use Hootsuite

Photo by barney.craggs - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/15293833@N04 Created with Haiku Deck

We use Hootsuite to:Watch chats Schedule postsReport

Page 7: Jobhop , social media & why we use Hootsuite

Photo by Elijah - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/51035652915@N01 Created with Haiku Deck

We can:Post in advance Monitor click throughsBe organised 1st to respond to JournalistsAssign chats to team members

Page 8: Jobhop , social media & why we use Hootsuite

Photo by slworking2 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/18548283@N00 Created with Haiku Deck

We were:DisorganisedWasting time Responding way too late

Page 9: Jobhop , social media & why we use Hootsuite

Photo by epSos.de - Creative Commons Attribution License https://www.flickr.com/photos/36495803@N05 Created with Haiku Deck

We see:Companies focusing on communities Being transparent Being accessible

Page 10: Jobhop , social media & why we use Hootsuite

Photo by JD Hancock - Creative Commons Attribution License https://www.flickr.com/photos/83346641@N00 Created with Haiku Deck

That social media removes barriers

Page 11: Jobhop , social media & why we use Hootsuite

Photo by Ed Yourdon - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/72098626@N00 Created with Haiku Deck

Not engaging but just spamming

Page 12: Jobhop , social media & why we use Hootsuite

Photo by Perfectance - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/77395664@N00 Created with Haiku Deck

Social media has helped us to:Find the Jobhop team Gain clientsGain friends Get PR Get website traffic

Page 13: Jobhop , social media & why we use Hootsuite

Photo by WarzauWynn - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/94246031@N00 Created with Haiku Deck

How we compete with the fluffy cat:Good contentCollaborate Build a tribe

Page 14: Jobhop , social media & why we use Hootsuite

Photo by Gabriel 'Briel' Rocha - Creative Commons Attribution License https://www.flickr.com/photos/25398881@N04 Created with Haiku Deck

Companies build talent communities

Jobseekers check your typos ...Do not leave the “L” out of public service!

Page 15: Jobhop , social media & why we use Hootsuite

Photo by Documentally - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/52921130@N00 Created with Haiku Deck

IS

Page 16: Jobhop , social media & why we use Hootsuite
Page 17: Jobhop , social media & why we use Hootsuite

Photo by Brendan Biele - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/21995882@N03 Created with Haiku Deck