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JEFFREY B. SCHMIDT February 4, 2012

University of Oklahoma

Michael F. Price College of Business

Division of Marketing & Supply Chain Management

307 W. Brooks Street, Suite 1G

Norman, OK 73019-4001

Phone: (405) 325-5915

Cell: (405) 821-4484

Email: [email protected]

ACADEMIC EXPERIENCE

Current: Associate Professor of Marketing & Innovation, University of Oklahoma

(with tenure).

2005 – Present Associate Professor of Marketing & Innovation, University of Oklahoma.

1999 – 2005 Assistant Professor of Marketing, University of Illinois at Urbana-

Champaign.

1996 – 1999 Assistant Professor of Marketing and International Business, Kansas State

University.

1992 – 1996 Graduate Research and Teaching Assistant, Michigan State University.

EDUCATION

Ph.D. – Business Administration Received in 1996

The Eli Broad Graduate School of Management

Michigan State University, East Lansing, MI

Major: Marketing

Minor: Management of Technological Innovation

Dissertation: “Escalation of Commitment in the New Product

Development Process”

M.B.A. – Marketing and Finance Received in 1992

Oakland University, Rochester, MI

B.S. – Packaging Received in 1988

Michigan State University, East Lansing, MI (with Honors)

PRIMARY INTERESTS

Research:

Managerial decision-making during new product development; the new product

development process; new product performance; adaptation of products for international

markets; marketing strategy.

mailto:[email protected]

Jeffrey B. Schmidt

Teaching:

Marketing principles; marketing management; business marketing; product development

and management; management of innovation; marketing research.

HONORS AND AWARDS

Research

Best Paper Award, AMA Summer Educators’ Conference, Competitive Marketing

Strategy Track (1994).

AMA Doctoral Consortium Fellow, at the Wharton School, University of Pennsylvania

(1995).

Honorable Mention, Product Development and Management Association (PDMA)

Dissertation Proposal Competition (1995) ($500).

Honorable Mention, Institute for the Study of Business Markets (ISBM) Business

Marketing Doctoral Support Award Competition (1995).

Fellow, Internationalization Consortium in Marketing at the University of Texas at

Austin (1995).

Institute for Social and Behavioral Research Fellow, Kansas State University (1996-97).

Outstanding Contributions in Research Award, College of Business Administration

Kansas State University (1997) ($1,000 honorarium).

CBA Faculty Fellow. College of Business Administration, Kansas State University

(1998-99) ($5,000 honorarium).

Faculty Fellow, International Doctoral Education in Business Workshop, The Ohio State

University (2000).

Nominated for the College of Commerce and Business Administration Outstanding

Research Award – Junior Faculty (2002).

Best Paper Award, AMA Summer Educators’ Conference, Marketing Research Track

(2003).

2003 – Winner of the Sheth Foundation Best Paper Award for Volume 30 (2002) of the

Journal of the Academy of Marketing Science. The article, “Escalation of Commitment

During New Product Development”, was chosen for the award by a vote of the JAMS

Editorial Review Board members.

Best Paper Award, AMA Summer Educators’ Conference, Best Paper Award, Product

Management and Entrepreneurship Track (2006).

Jeffrey B. Schmidt

Teaching

“Incomplete List of Teachers Ranked as Excellent by Their Students,” University of

Illinois at Urbana-Champaign (2000).

Selected to Who’s Who Among America’s Teachers (2000).

Weinstein Excellence Award, College of Commerce and Business Administration,

University of Illinois at Urbana-Champaign (2002) ($5,000 honorarium). This award

recognizes “the truly exceptional teacher, who by dedication, mentoring, and concern for

students makes a difference in life of his/her students. CBA students were invited to

nominate faculty for this award and a committee of students, faculty, and staff determine

the recipient.”

Commerce Council Outstanding Teaching Award for a Large Class, College of

Commerce and Business Administration, University of Illinois at Urbana-Champaign

(2002). Selected by the students in the College of Commerce and Business

Administration.

“Incomplete List of Teachers Ranked as Excellent by Their Students,” University of

Illinois at Urbana-Champaign (2003).

Selected to Who’s Who in America (2003).

Selected to Who’s Who in America (2004).

“Biggest Motivator” Award, Delta Sigma Pi (Honorary Business Fraternity), University

of Oklahoma (2008).

“Professor of the Year” Award, Delta Sigma Pi (Honorary Business Fraternity),

University of Oklahoma (2008).

Alumni Teaching Award, (Top-rated professor in a large class), Michael F. Price

College of Business, University of Oklahoma (2008) ($8,402 honorarium).

Alumni Teaching Award, (Top-rated professor in a large class), Michael F. Price

College of Business, University of Oklahoma (2009) ($7,412 honorarium).

“Biggest Influencer” Award, Delta Sigma Pi (Honorary Business Fraternity), University

of Oklahoma (2011).

PUBLICATIONS

Refereed Journal Articles

1. Schmidt, Jeffrey B. (1995), “New Product Myopia,” Journal of Business and Industrial

Marketing 10 (March), 23-33.

2. Calantone, Roger J., Jeffrey B. Schmidt, and X. Michael Song (1996), “Controllable

Factors of New Product Success: A Cross-National Comparison.” Marketing Science 15

(4) 341-58.

Jeffrey B. Schmidt

Reprinted in “International Marketing” (2006) Masaaki Kotabe (Editor), New

Delhi: Sage Publications Ltd.

3. Schmidt Jeffrey B., and Richard A. Spreng (1996), “A Proposed Model of External

Consumer Information Search.” Journal of the Academy of Marketing Science 24

(Summer) 246-56.

4. Calantone, Roger J., Jeffrey B. Schmidt, and C. Anthony di Benedetto (1997), “New

Product Activities and Performance: The Moderating Role of Environmental Hostility.”

Journal of Product Innovation Management 14 (May), 179-89.

Finalist – Best Paper Award.

5. Song, X. Michael, Mitzi Montoya-Weiss and Jeffrey B. Schmidt (1997), “The Role

of Marketing in Developing Successful New Products in South Korea and Taiwan.”

Journal of International Marketing 5 (3), 47-69.

Special issue on Marketing in East Asia.

6. Song, X. Michael, Mitzi Montoya-Weiss and Jeffrey B. Schmidt (1997),

“Antecedents and Consequences of Cross-Functional Cooperation: A Comparison of

Marketing, R&D, and Manufacturing Perspectives,” Journal of Product Innovation

Management 14 (January), 35-47.

7. Schmidt, Jeffrey B. and Roger J. Calantone (1998), “Are Really New Product

Development Projects Harder to Shut Down?” Journal of Product Innovation

Management 15 (March), 111-23.

Lead article in special issue on ‘Really New Products’.

Awarded ANBAR “Citation of Excellence for the Highest Quality Rating Article”

(see http://www.anbar.co.uk/awards/citations/index.html).

8. Calantone, Roger J., C. Anthony di Benedetto, and Jeffrey B. Schmidt (1999),

“Knowledge Acquisition in New Product Project Screening with the Analytic Hierarchy

Process.” Journal of Product Innovation Management 16 (January) 65-76.

9. Schmidt, Jeffrey B., Mitzi Montoya-Weiss and Anne P. Massey (2001), “New

Product Development Decision Making Effectiveness: A Comparison of Individuals,

Face-to-Face Groups, and Dispersed Groups.” Decision Sciences 32 (Fall) 575-600.

10. Schmidt, Jeffrey B. and Roger J. Calantone (2002), “Escalation of Commitment

During New Product Development.” Journal of the Academy of Marketing Science 30

(Spring) (103-118).

Lead article in issue.

This article won the Sheth Foundation Best Paper Award for Volume 30 (2002) of

the Journal of the Academy of Marketing Science based on a vote by the members

of the JAMS Editorial Review Board.

Jeffrey B. Schmidt

11. Sproul, Allen, Deborah Canter, Jeffrey B. Schmidt (2003), “Does Point-of-Purchase

Nutrition Labeling Influence Meal Selection? A Test in a Military Cafeteria.”

Military Medicine 168 (July) 556-60.

12. Calantone, Roger J., S. Tamer Cavusgil, Jeffrey B. Schmidt, and Geon-Cheol Shin

(2004), “Internationalization and the Dynamics of Product Adaptation – An Empirical

Investigation.” Journal of the Product Innovation Management 21 (May), 185-98.

13. Schmidt, Jeffrey B. (2005), “What We Still Need to Learn About Developing

Successful New Products: A Commentary on Van Kleef, Van Trip, and Luning.”

Food Quality & Preference 16 (April) 213-6.

14. Schmidt, Jeffrey B., Roger J. Calantone, Abbie Griffin, and Mitzi M. Montoya-

Weiss (2005), “Do Certified Mail Third-Wave Follow-Ups Really Boost Response

Rates and Quality?” Marketing Letters 16 (April) 129-41.

15. Roger J. Calantone, Daekwan Kim, Jeffrey B. Schmidt and S. Tamer Cavusgil

(2006), “The Influence of Internal and External Firm Factors on International Product

Adaptation Strategy and Export Performance: A Three Country Comparison.”

Journal Business Research 59 (February) 176-85.

16. Schmidt, Jeffrey B., Kumar Sarangee, Mitzi M. Montoya-Weiss (2009), “Exploring

New Product Development Project Review Practices.” Journal of Product Innovation

Management 26(September) 520-35.

17. Roger J. Calantone, Janell D. Townsend, Sengun Yeniyurt, and Jeffrey B. Schmidt

(2010), “The Effects of Competition in Short Product Life Cycle Markets: The Case

of Motion Pictures.” Journal of Product Innovation Management 27(May) 349-61.

18. Schmidt, Jeffrey B., Roger J. Calantone, and Linda Tuncay (2012) “Grumpier Old

Men: Age and Sex Differences in the Evaluation of New Experiential services.”

Journal of Product Innovation Management 29 (January ) 88-99.

19. Sarangee, Kumar, Jeffrey B. Schmidt, and Jeffrey P. Wallman (2012) “Clinging to

Slim Chances: The Dynamics of Anticipating Regret when Developing New

Products.” Journal of Product Innovation Management 29 (forthcoming).

Non-Refereed Articles

1. Schmidt Jeffrey B., Roger J. Calantone, and Cornelia Dröge, (2000) “Escalation of

Commitment in the Product Development Process: An Experimental Inquiry into

New Product Failure.” Proceedings of the Product Development and Management

Association Conference, 20-4.

2. Schmidt, Jeffrey B. (2008) “Abstracts,” Journal of Product Innovation Management

25(September) 508-18.

Jeffrey B. Schmidt

3. McNally, Regina C. and Jeffrey B. Schmidt (2011) “From the Special Issue Editors:

An Introduction to the Special Issue on Decision Making in New Product

Development and Innovation”, Journal of Product Innovation Management

28(September) 619-22.

Refereed Articles in Conference Proceedings

1. Schmidt, Jeffrey B. and Mitzi M. Montoya-Weiss (1993), “Customer Driven New

Product Development: A Case Analysis of the Process and Implications,” Proceedings

of the Product Development and Management Association Conference, Richard N.

Cardozo, Kenneth J. Roering, and Allan D. Shocker (eds.), Indianapolis, IN: PDMA,

131-8.

2. Calantone, Roger J. and Jeffrey B. Schmidt (1994), “The New Product Process: A

Pseudo-Longitudinal Approach to Success Determination,” AMA Summer Educators’

Conference Proceedings, Ravi Achrol and Andrew Mitchell (eds.), Chicago, IL:

American Marketing Association, 163.

Best Paper Award, Competitive Marketing Strategy Track.

3. Schmidt Jeffrey B., and Richard A. Spreng (1994), “External Consumer Information

Search: Research Propositions and Proposed Model,” AMA Summer Educators’

Conference Proceedings, Ravi Achrol and Andrew Mitchell (eds.), Chicago, IL:

American Marketing Association, 145.

4. Schmidt, Jeffrey B. (1994), “Hand-to-Mouth Buying: A Predecessor of Just-in-Time,”

Proceedings of the Sixth Conference on Historical Research in Marketing and

Marketing Thought, Jeffrey B. Schmidt, Stanley C. Hollander, Terence Nevett, and

Jagdish N. Sheth (eds.), East Lansing, MI: Michigan State University, 99-112.

5. Omura, Glenn S., Roger J. Calantone, and Jeffrey B. Schmidt (1994),

“Entrepreneurism as a Market Satisfying Mechanism in a Free Market System”

Research at the Marketing/Entrepreneurship Interface, Gerald E. Hills and Sumaria T.

Mohan-Neill (eds.), Champaign, IL: The University of Illinois, 161-71.

6. Schmidt, Jeffrey B. and Roger J. Calantone (1995), “An Empirical Investigation of

New Product Activities, Environmental Hostility, and New Product Success.”

Proceedings of the Product Development and Management Association Conference,

Clifton Young (ed.), Indianapolis, IN: PDMA, 29-37.

7. Schmidt, Jeffrey B. and Roger J. Calantone (1997), “Decision-Making in New Product

Development Projects: A Conceptualization and Empirical Investigation.” Proceedings

of the Product Development and Management Association Conference, L.W. Murray

(ed.), Indianapolis, IN: PDMA, 215-44.

Jeffrey B. Schmidt

8. Zou, Shaoming and Jeffrey B. Schmidt (1997), “Market Orientation and Performance:

An Investigation in the Global Market Context.” AMA Summer Educators’ Conference

Proceedings, William M Pride and G. Tomas M. Hult (eds.), Chicago, IL American

Marketing Association, 246.

9. Jeffrey B. Schmidt, Mitzi Montoya-Weiss and Anne P. Massey, “Improving New

Product Development Decisions: The Roles of the Decision-Making Unit Structure

and Communication Technology.” 2000 AMA Summer Educators’ Conference

Proceedings, Gregory T. Gunlach and Patrick E. Murphy (eds.), 104-5.

10. Calantone, Roger J., S. Tamer Cavusgil, Jeffrey B. Schmidt, and Geon-Cheol Shin,

(2000) “Does Product Adaptation for International Customers Matter?” A Two-Country

Empirical Investigation.” Proceedings of the Product Development and Management

Association Conference, 197-201.

11. Jeffrey B. Schmidt, “The Mechanism of Escalation of Commitment to a Failing

Course of Action.” 2001 AMA Winter Educators’ Conference Proceedings, Ram

Krishnan and Madhu Viswanathan (eds.), 86-7.

12. Calantone, Roger J., Daekwan Kim, Jeffrey B. Schmidt, and Geon-Cheol Shin, “The

Influence of Internal and External Firm Factors on Export Performance and International

Product Strategy.” 2002 AMA Summer Educators’ Conference Proceedings, William J.

Kehoe and John H. Lindgren, Jr. (eds.), 340-1.

13. Townsend, Janell D., Roger J. Calantone, and Jeffrey B. Schmidt, “Foreign Impact: A

Longitudinal Study of the Liability of Foreignness in the U.S. Motion Picture Market.”

2003 AMA Summer Educators’ Conference Proceedings, R. Bruce Money and Randall

L. Rose (eds.), 330-1.

14. Yeniyurt, Sengun, Roger J. Calantone, and Jeffrey B. Schmidt, “A Latent Variable

Growth Curve Modeling Analysis of New Service Launch.” 2003 AMA Summer

Educators’ Conference Proceedings, R. Bruce Money and Randall L. Rose (eds.), 268-

9.

Best Paper Award, Competitive Marketing Research Track.

15. Schmidt, Jeffrey B., Roger J. Calantone. Abbie Griffin, and Mitzi M. Montoya-

Weiss, “Do Certified Mail Third-Wave Follow-Ups Really Boost Survey Response

Rates?” 2004 AMA Winter Educators’ Conference Proceedings William L. Cron and

George S. Low (eds.), 333-4.

16. Schmidt, Jeffrey B., Roger J. Calantone, and Linda Tuncay. “Grumpier, Older Men:

How Gender and Age Differences Affect Product Evaluation.” 2004 AMA Summer

Educators’ Conference Proceedings, Kenneth L. Bernhardt, James S. Boles, and Pam

Scholder Ellen (eds.), 118-9.

Jeffrey B. Schmidt

17. Townsend, Janell D., Sengun Yeniyurt, Roger J. Calantone, Jeffrey B. Schmidt, “The

Effects of Genre and Competition on New Entertainment Product Sales

Performance.” 2005 AMA Summer Educators’ Conference Proceedings.

18. Sarangee, Kumar and Jeffrey B. Schmidt, “Escalation of Commitment During New

Product Development: The Role of Anticipated Regret.” 2006 AMA Summer

Educators’ Conference Proceedings, Dhuv Grewal, Michael Levy, and R. Krishnan

(eds.), 17, 259-60.

Paper Award, Competitive New Product Development, Product Management and

Entrepreneurship Track.

19. Schmidt, Jeffrey B., Kumar Sarangee, Mitzi M. Montoya-Weiss (2006) “Should We

Stay or Should We Go? An Exploratory Study of New Product Development Review

Practices.” Proceedings of the Product Development and Management Association

Conference, Kwaku Atuahene-Gima (ed.), 53.

20. Montoya, Mitzi M., Anne P. Massey, Yu-Ting Caisy Hung, and Jeffrey B. Schmidt

(2007) “Patterns of Communication in Virtual NPD Teams.” Proceedings of the

Product Development and Management Association Conference.

21. Sarangee, Kumar and Jeffrey B. Schmidt (2008) “An Exploratory Study of

Anticipating Regret When Making New Product Project Continuation Decisions.

Proceedings of the Product Development and Management Association Conference.

22. Sarangee, Kumar and Jeffrey B. Schmidt (2009) “An Exploratory Study of

Anticipating Regret When Making New Product Project Continuation Decisions.”

2009 AMA Summer Educators’ Conference Proceedings.

23. Schmidt, Jeffrey B. and Kumar Sarangee (2011) “The Dynamics of Anticipated

Regret.” 2011 AMA Summer Educators’ Conference Proceedings.

24. Schmidt, Jeffrey B. and Kumar Sarangee (2011) “The Dynamics of Anticipated

Regret.” 2011 Proceedings of the Product Development and Management Association

Conference.

Books, Book Chapters, and Book Sections

Schmidt, Jeffrey B. (2004), “Gate Decisions: The Key to Managing Risk During New

Product Development.” Chapter in The PDMA Handbook of New Product Development,

Kenneth B. Kahn, George Castellion, and Abbie Griffin (Editors), New York: John F.

Wiley & Sons, 337-48.

Schmidt, Jeffrey B. (2009), “The Effects of MSU on Me: a Look at the Past, Present, and

Future.” Michigan State University Contributions to International Business and Innovation

in Advances in International Marketing, S. Tamer Cavusgil (Editor) 19, 119-34.

Jeffrey B. Schmidt

Schmidt, Jeffrey B. (2010), “Concept Selection Matrix” International Encyclopedia of

Marketing, Jag Sheth and Naresh Malhotra (Editors) in Product Innovation &

Management Volume (5) edited by Barry Bayus, ), New York: John F. Wiley & Sons,

24-6.

Schmidt, Jeffrey B. (2010), “Product Line Strategies” International Encyclopedia of



208-10.

Schmidt, Jeffrey B. (2010), “Whole Product Concept” International Encyclopedia of



271-2.

Book Reviews, Conference Proceedings Editorship, Journal Editorship

Schmidt, Jeffrey B., Stanley C. Hollander, Terence Nevett, and Jagdish N. Sheth (eds.)

(1994), Proceedings of the Sixth Conference on Historical Research in Marketing and

Marketing Thought, East Lansing, MI: Michigan State University.

Schmidt, Jeffrey B. (1999) Review of “The Human Side of Managing Technological

Innovation: A Collection of Readings,” Ralph Katz (ed.), Journal of Product Innovation

Management 16 (July), 432-4.

McNally, Regina C. and Jeffrey B. Schmidt (2011) “Special Issue on Decision Making

in New Product Development and Innovation”, Journal of Product Innovation

Management 28(September).

Work in Progress (Completed Papers):

Roger J. Calantone, Janell D. Townsend, Sengun Yeniyurt, and Jeffrey B. Schmidt, “A

Decomposable Growth Curve Model of New Product Performance.”

Schmidt, Jeffrey B., “Exploring Antecedents of Article Impact.” Being revised for

submission.

Schmidt, Jeffrey B., Kumar Sarangee, and Roger J. Calantone “How Thinking About the

Future Causes Problems in the Present When Making Strategic Decisions.” Being revised

for submission to the Journal of Marketing.

Jeffrey B. Schmidt

Schmidt, Jeffrey B., Roger J. Calantone, and Ashok Lalwani, “The Relative Role of

Critical Reviews on New Product Performance.” Paper is complete. Being revised for

submission.

With a field study, we use proprietary data containing about 1,400 recently released

movies and three sources of publicly available data sources to extend Eliashberg and

Shugan’s (1997) article. We also completed a laboratory experiment to further

understand our findings (n 400 subjects).

ACADEMIC PRESENTATIONS

1. “Customer-Driven New Product Development: A Case Analysis of the Process and

Implications,” presented at the PDMA Conference in San Diego, CA (1993).

2. “Hand-to-Mouth Buying: A Predecessor of Just-in-Time,” Presented at the Sixth

Conference on Historical Research in Marketing and Marketing Thought in Atlanta, GA

(1993).

3. “The New Product Process: A Pseudo-Longitudinal Approach to Success

Determination,” presented at the AMA Summer Educators’ Conference in San

Francisco, CA, 1994.

4. “External Consumer Information Search: Research Propositions and Proposed Model,”

presented at the AMA Summer Educators’ Conference in San Francisco, CA (1994).

5. “Decision-Making in New Product Development Projects: A Conceptualization and

Empirical Investigation.” Presented at the PDMA Conference in Monterey, CA (1997).

6. “Market Orientation and Performance: An Investigation in the Global Market Context.”

Presented at the AMA Summer Educators’ Conference in Chicago, IL (1997).

7. “An Empirical Investigation of New Product Activities, Environmental Hostility, and

New Product Success.” Presented at the PDMA Conference in Minneapolis, MN (1995).

8. “Escalation of Commitment in the Product Development Process: An Experimental

Inquiry into New Product Failure.” Presented at the Product Development and

Management Association Conference in New Orleans, LA (2000).

9. “Does Product Adaptation for International Customers Matter?” A Two-Country

Empirical Investigation.” Presented at the Product Development and Management

Association Conference in New Orleans, LA (2000).

10. “Opportunities and Challenges in International Marketing Research.” Presented at the

International Doctoral Education in Business Workshop, The Ohio State University,

Columbus, OH (2000).

Jeffrey B. Schmidt

11. “Improving New Product Development Decisions: The Roles of the Decision-Making

Unit Structure and Communication Technology.” Presented at the AMA Summer

Educators’ Conference in Chicago, IL (2000).

12. “Improving New Product Development Decisions: The Roles of the Decision-Making

Unit Structure and Communication Technology.” Presented to the marketing faculty at

the University of Illinois as part of the research seminar series (2000).

13. “New Product Development Decision-Making Effectiveness: Comparing Individuals,

Face-to-Face Teams, and Virtual Teams.” Presented at the Midwest Marketing Camp at

the University of Michigan – Ann Arbor (2001).

14. “The Mechanism of Escalation of Commitment to a Failing Course of Action.”

Presented at the AMA Winter Educators’ Conference in Scottsdale, AZ (2001).

15. “Activating Students in Lecture.” Presented at the University of Illinois Annual UIUC

Faculty Retreat on Active Learning, Champaign, IL (2001).

16. “Virtual Teams: An Apparent Technique to Improving the NPD Process.” Presented

at the Academy of Marketing Science Conference, Sanibel Island, FL (2002).

17. “Are Movie Critic Influencers or Predictors?: The Sequel.” Presented to the

Marketing Department at the University of Missouri-Columbia (2002).

18. “Are Movie Critic Influencers or Predictors?: The Sequel.” Presented at the Midwest

Marketing Camp at the University of Illinois at Urbana-Champaign (2002).

19. “The Mechanism of Escalation of Commitment to a Failing Course of Action.”

Presented to the marketing faculty at the University of Illinois as part of the research

seminar series (2002).


Marketing group at the University of Illinois as part of the research seminar series

(2003).


Organizational Behavior group at the University of Illinois as part of the research

seminar series (2003).

22. “Do Certified Mail Third-Wave Follow-Ups Really Boost Survey Response Rates?”

Presented at the AMA Winter Educators’ Conference in Scottsdale, AZ (2004).

23. “The Relative Role of Critics’ Reviews in New Product Performance.” Presented at the

Warsaw University Business School, Warsaw, Poland (2004).

Jeffrey B. Schmidt

24. “Grumpier, Older Men: How Gender and Age Differences Affect Product

Evaluation.” Presented at the AMA Summer Educators’ Conference in Boston, MA

(2004).

25. “The Relative Role of Critics’ Reviews in New Product Performance. Presented to the

Marketing & Supply Chain Management Division at the University of Oklahoma

(2005).


Department of Managerial Studies at the University of Illinois at Chicago (2005).


Lally School of Management at Rensselaer Polytechnic Institute (2005).

28. “Grumpier, Older Men: How Gender and Age Differences Affect Product

Evaluation.” Presented to the Marketing & Supply Chain Management Division at the

University of Oklahoma (2006).

29. “Escalation of Commitment During New Product Development: The Role of

Anticipated Regret.” Presented at the AMA Summer Educators’ Conference in

Chicago, IL (2006).

30. “Should We Stay or Should We Go? An Exploratory Study of New Product

Development Review Practices.” Presented at the Product Development and

Management Association Conference in Atlanta, GA (2006).

31. “Exploring New Product Development Project Review Practices and Performance.”

Presented at the University of Utah’s 4th Product & Service Innovation Conference in

Sandy, UT (2007).

32. “The Effects of MSU on Me: a Look at the Past, Present & Future.” Presented at the

Invitational Symposium on MSU Contributions to Research in International Business

and Innovation (2008).

33. “How Thinking About the Future Causes Problems in the Present When Making

Strategic Decisions.” Presented at Clarkson University (2008).

34. “How Thinking About the Future Causes Problems in the Present When Making

Strategic Decisions.” Presented at the University of Houston (2008).

35. “An Exploratory Study of Anticipating Regret When Making New Product Project

Continuation Decisions.” Presented at the Product Development and Management

Association Conference (2008).

36. “An Exploratory Study of Anticipating Regret When Making New Product Project

Continuation Decisions.” Presented at the AMA Summer Educators’ Conference

(2009) in Chicago, IL.

Jeffrey B. Schmidt

37. “The Dynamics of Anticipated Regret.” Presented at the AMA Summer Educators’

Conference in San Francisco, CA.

38. “The Dynamics of Anticipated Regret.” Presented at the AMA Summer Educators’

Conference in Phoenix, AZ.

GRANTS AND RESEARCH FUNDING

North Carolina State University Research Grant (co-investigator) (1996) ($5,000).

Product Development and Management Association Research Grant (1996) (approx.

value $10,000).

University Small Research Grant, Kansas State University (1997) ($900).

Competitive Summer Research Grants. College of Business Administration, Kansas

State University (1998, 1999) ($5,000/year).

Research Grant – Institute for the Study of Business Markets (ISBM) (1999) (~$7,800).

Summer Research Assistant Grant – College of Commerce and Business

Administration, University of Illinois at Urbana-Champaign (2000) (~$1,600).

Scholars Travel Grant – University of Illinois at Urbana-Champaign (2000) ($540).


Summer Research Assistant Grant – College of Commerce and Business

Administration, University of Illinois at Urbana-Champaign (2002) (~$1,600).

Competitive Summer Research Grant – College of Commerce and Business

Administration, University of Illinois at Urbana-Champaign (2002) ($7,500).

University of Illinois – University Research Board Grant (2002) ($5,250).



Edward C. Lechner Summer Research Assistant Grant – College of Business, University

of Illinois at Urbana-Champaign (2003) (~$1,600).

Competitive Summer Research Grant – College of Business, University of Illinois at

Urbana-Champaign (2003) ($7,500).





Jeffrey B. Schmidt

Product Development and Management Association Research Grant (2006) ($2,500).

Faculty Travel Assistance Grant – University of Oklahoma (2011) ($640).

TEACHING EXPERIENCE


Principles of Marketing. Fall 2005 – 2009. Large sections with ~200 – 300 students per

section. Most recent student teaching evaluations of instructor = 4.7+ (5-point

scale).

New Product Development. Fall 2005 – Present. This project-based course is an elective

for marketing majors and previously was one of three required courses for

Entrepreneurship majors. Recent student teaching evaluations of instructor = 4.0-

4.8 (5-point scale).

Marketing Research. Fall 2009 – Present. This project-based course has between 40 –

65 students and involves the design and implementation of a marketing research

study using SPSS and qualitative research methods. Student evaluations of

instructor range between 4.5 – 4.8.

University of Illinois at Urbana-Champaign

Principles of Marketing. I was responsible for teaching between 500 and 700 students per

semester with between 300 and 700 per section. In addition, I was responsible for

hiring, coordinating, managing, and evaluating 5 to 12 teaching assistants each

semester. This course had substantial technology support including several World

Wide Web sites. Student teaching evaluations of instructor range from 3.9 to 4.4

(5-point scale). I received four teaching awards at Illinois.

Kansas State University

Undergraduate

Marketing Management – capstone undergraduate marketing course.

Business Marketing.

Sales Management.

Graduate

Advanced Marketing Management (1997, 1998).

Jeffrey B. Schmidt

At Kansas State University, my overall student adjusted teaching evaluations

averaged 4.48 (5-point scale), and evaluations for individual courses fell into the

upper 10% for teacher effectiveness across the entire University in 60% of the

courses I taught.

Michigan State University

Summers 1993–1996: Marketing Principles – 2 sections per summer.

Guest Lecturer – Michigan State University (1990–1996):

New Product Development and Management MBA Class;

Marketing Strategy;

Quantitative Research Business Methods;

Packaging Senior Seminar and Package Development.

Executive Education

Sprint, Kansas City, KS. (1997, 1999). Developed marketing strategy course and instructed

groups of high-potential Sprint finance employees. This 9-week course was taught in

conjunction with Sprint managers and executives.

First Savings Bank, Manhattan, KS (1999). Developed a marketing course for bank managers

and front-line service providers on building customer relationships, the formation of

customer satisfaction.

TranSwitch Corp., Shelton, CT (2002) (through the University of Illinois Executive

Development Center). Led a group of about 15 mid-to-upper managers through a marketing

computer simulation.

Bank of Communications, China (2002) (through the University of Illinois Executive

Development Center). Developed marketing course and instructed group of about 25 high-

potential managers. One key aspect of this 6-week course was the instruction and

administration of a multi-week marketing simulation.

Archer-Daniels-Midland (ADM) Corp., Decatur, IL (2005) (through the University of Illinois

Executive Development Center). Developed strategic marketing course and instructed

group of about 25 high to top-level managers. I received the 2nd

highest teaching

evaluations out of 7 UI faculty members.

University of Illinois – Warsaw University Executive MBA program (July 2004, 2005). I

traveled to Warsaw, Poland to teach the core marketing course in the University of Illinois –

Warsaw University Executive MBA program (which is the top-rated EMBA program in

Poland).

Ixia Corp. (Calabasas, CA) (2007). Delivered 3-day custom-designed marketing

management program engineering staff.

Jeffrey B. Schmidt

PROFESSIONAL AFFILIATIONS AND SERVICE ACTIVITIES

Editorial Positions

Abstracts Editiors – Journal of Product Innovation Management (2008).

Editorial Board Member:

Decision Sciences (2005 – 2008).

Journal of Product Innovation Management (2001 – present).

Editorship

Special issue editor of Journal of Product Innovation Management on Decision-Making in

New Product Development (September, 2011).

Ad Hoc Reviewer:

Academy of Management Journal

Decision Sciences

Journal of Marketing

Journal of Marketing Research

Journal of International Marketing

Journal of the Academy of Marketing Science

Marketing Science

R&D Management

Member – Board of Directors – Product Development and Management Association (2002 –

2003).

Vice President of Academic Affairs – Product Development and Management Association

(2002 – 2003).

Membership: Academy of Marketing Science (since 1996).

American Association of University Professors.

American Marketing Association (since 1993).

Product Development and Management Association (PDMA) (since 1993).

Conference and Related:

Reviewer – 1995 AMA Summer Educators’ Conference.

Reviewer – 1995 Academy of Marketing Science Conference.

Jeffrey B. Schmidt

Reviewer – 1995 AMA / Korean Marketing Association Conference


Reviewer – 1996 PDMA International Conference.


Reviewer – 1997 PDMA Research Proposal Competition.


Reviewer – 1997 Southern Marketing Association Conference.





Chair – 1999 Product Development and Management Association Dissertation Proposal

Competition.

Discussant – 1999 Product Development and Management Association Conference.

Track Chair – 2000 Paul D. Converse Awards Ceremony, University of Illinois.


Competition.

Session Chair – 2000 Product Development and Management Association Conference.

Reviewer – 2000 AMA Winter Educators’ Conference.


Competition.


Track Chair – 2002 Academy of Marketing Science Conference, Innovation and

Entrepreneurship Track.


Session Chair – 2003 American Marketing Association Summer Educators’ Conference,

Marketing Research Track.


Session Chair – 2004 American Marketing Association Summer Educators’ Conference,

New Products Track.


Track Chair – 2005 World Marketing Congress, Product Planning and Pricing Strategies

Track, Muenster, Germany.


Competition.


Reviewer – 2006 European Marketing Association Conference.

Reviewer – 2006 Decision Sciences Conference.




Reviewer – 2007 World Marketing Congress.


Jeffrey B. Schmidt


Track Chair – 2009 Academy of Marketing Science Conference, Product Management

Track.


SELECTED UNIVERSITY–RELATED SERVICE


–Academic Program Review University Committee member (2011 – 2012).

–Brown Bag Research Seminar Coordinator (2011 – 2012).

–ConnXions Faculty Advisor (marketing & supply chain management student organization)

(2011 – 2012).

–Entrepreneurship Program Steering Committee member (2006 – 2009).

–Senator – University of Oklahoma Faculty Senate (2007 – 2010).

–Faculty Senate Executive Committee – University of Oklahoma Faculty Senate (2008 – 2009).

–Faculty Appeals Board Member – University of Oklahoma Faculty Senate (2008 – present).

–Computer and Technology Committee (2006 – 7; 2009-2012).

–MBA Curriculum Committee (2005 – 6).

–Undergraduate Curriculum Committee (2005 – 6).

–Walton Chair Search Committee (2005 – 7).

–Ph.D. Committee (2006 – 2009).

–Search Committee (2008).

–Divisional Newsletter Founding Editor (2008).

Ph.D. Dissertation Committees:

Daniel Mattioda (2007 graduate). Presently a faculty member at Wright-Patterson Air

Force Base.

University of Illinois at Urbana-Champaign

–Behavioral Studies Committee – Dept. of Business Administration (1999 – 2005).

–American Marketing Association Faculty Advisor (2001 – 2005).

–Member – Committee to investigate forming a department of marketing (2001).

–Faculty recruiting committee (1999, 2002, 2003, 2004).

–Chair – Myron Wang Lecture Series (featuring Dr. Jeffrey Wigand, “The Insider”).

–Ph.D. student admissions committee (2003, 2004).

–Sheth Funds committee chairperson (2003 – 2005).

–Evaluator – Ph.D. 1st / 2

nd year papers (2003).

Jeffrey B. Schmidt

Ph.D. Dissertation Committees:

Pilsik Choi (2005) “Marketing Profits and Consumer Shopping Behavior” (Marketing).

Presently a faculty member at Clark University.

Laura Dix (2006) “The Scholarly Contributions of Paul Dulaney Converse to the

Professionalization of the Academic Discipline of Marketing” (Marketing). Presently a

faculty member at Ferris State University.

Masters Thesis Committee:

Dosun Kim (2003) “Applying the Fusion Concept to Design a New Product” (Industrial

Design). Presently a faculty member at Arizona State University.

Kansas State University

–Chairperson – Departmental Distinguished Marketing Lecturer Series Committee (1996).

–Committee Member – Department search committee for 2 assistant professors (1996).

–Committee Member – Black & Decker Scholarship Committee (1997).

–Chairperson – Department search committee (1998).

–Chairperson – Department search committee (1997).

–Initiated the Kansas State University College of Business Administration annual newsletter and

served as the co–editor (1997, 1998).

Masters Thesis Committee:

Allen Sproul (1999) “Influencing entree selection at the point-of-purchase in a military

cafeteria” (Hotel, Restaurant, Institution Management, and Dietetics).

CITATIONS IN PRESS

October 8, 2007, The Oklahoman newspaper. “Taking steps toward fitness” by Josh Rabe.

August 5, 1008, The Journal Record newspaper. “Mardel changes color scheme, logo” by

Heather Caliendo.

March 13, 2009, The Oklahoma Daily. “Faculty senate does care” editorial.

Professional Experience

Summer 1987 Nabisco Brands, Inc. Indianapolis, IN

Jeffrey B. Schmidt

Packaging Technologist Intern

Performed laboratory tests on packaging materials for new product

development, for quality control, and for qualifying new suppliers. Traveled

to production and warehousing facilities around the country for

troubleshooting and product quality studies.

1988–1992 General Motors Corporation Detroit, MI

Held several different engineering positions including Associate Engineer

and Project Engineer. Assigned to various production and warehousing

facilities. Responsible for designing and testing packages for automobile

replacement parts and for troubleshooting packaging machinery and material

problems. Assisted in developing and launching nationwide new product

programs. Initiated cost-savings projects. Involved in machinery and

equipment acquisition.

PERSONAL DATA

Citizenship: U.S.

Father of 3 children (2 sons and a daughter).

Birthplace: Detroit, Michigan, U.S.A.

Hobbies: playing with computers and other electronic gadgets, following the automobile

industry, running, working out, reading, and watching movies and sporting events.

Outstanding physical condition.

REFERENCES

Richard P Bagozzi

University of Michigan

Stephen M. Ross School of Business

University of Michigan

701 Tappan St.

Ann Arbor, MI 48109-1234

(517) (734) 647-6435 Phone 734-936-6631 Fax

[email protected]

Roger J. Calantone

The Eli Broad University-Chaired Professor of Marketing and Innovation

Department of Marketing

The Eli Broad Graduate School of Management

N370 North Business Complex

Michigan State University

East Lansing, MI 48824-1122


Jeffrey B. Schmidt

(518) 353-6381 Phone (517) 432-1112 Fax

[email protected]

Tony di Benedetto

Temple University

Speakman Hall (006-00)

1810 North Thirteenth St.

Philadelphia, PA 19122

(215) 204-8147 Phone (215) 204-6237 Fax

[email protected]

Mitzi Montoya

Executive Dean

Arizona State University

College of Technology and Innovation

7231 E Sonoran Arroyo Mall

330 Santan Hall

Mesa, AZ 85212

(480)727-1955 Phone 480-727-1089 Fax

[email protected]

Kent B. Monroe

Distinguished Scholar

Robins School of Business

1 Gateway Drive

University of Richmond, VA 23173

(804) 289-8675 Phone (804) 289-8878 Fax

[email protected]

Shaoming Zou

Robert J. Trulaske, Sr. Professor and Associate Professor of Marketing

University of Missouri - Columbia

Dept. of Marketing

College of Business and Public Administration

Columbia, MO 65211

(573) 884-0920 Phone (573) 882-0365 Fax

[email protected]



http://www.asu.edu/map/interactive/?campus=polytechnic&building=SANTN




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