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1 JARGON FALL 2010

INSIDE

New approaches to the storyKent State student media looked for fresh

and innovative approaches to tell the storyof May 4, an event that forever marked theuniversity and the nation 40 years ago.

3

Students study in ItalyRead one students account of her

semester living and studying in Florence. Alsolearn about new opportunities and programsfor overseas study.

5

JMC student Nathan Lehota spent six years inthe U.S. Navy before coming to JMC.

6

Its more than mere wordse addition of a sculpture bearing thewords of the First Amendment outside of

Franklin Hall serves as a visual reminder of the

Schools core values and mission.

7

PLUSLights, camera, action: FranklinHall turned into a movie studio this summer.

PR masters program goes 2.0A fully online masters degree program in

public relations will begin in January.e goalis to oer PR professionals the chance to gainnew skill sets necessary in todays job market.

9

PLUSMY PR Series launches this fall:Focus is on post-recession communication.

A centurys worth of memoriesKent State has touched many people. As the university

celebrates its centennial, JMC alumni reect on how their experiences atKent State shaped their professional and personal lives.

PLUSJoin us for Homecoming Oct. 8-9: Reconnect with old friends at this annualuniversity celebration. Check out the full schedule of events.

20

Students filming a news television show for WKSU during the mid-1970s. (PHOTO FROM KENT STATE

UNIVERSITY SPECIAL COLLECTIONS AND ARCHIVES.)

KSU CENTENNIALHOMECOMING

PLUSSquirrels and free speech:Analumna recalls a memory from the 25thanniversary.

From the Navy to theBSR studio

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JARGON FALL 2010 2

FROM THE DIRECTORT M, , wasindeed a time of reection for those of us with a few decades of life

under our belts. e memories remained vivid as School alumni led by Pulitzer Prize-winner John Filo, 72oered theirrst-hand accounts of the historic events in a variety ofwell-aended venues. Paula Slimak, 68,71, adds a personal remembrance on Page 4.

For todays students, though, it was an opportunity to stretch their journalistic muscle,and they came through as we knew they would, with an impressive array of multimedia,multi-platform content. KentWired, the print Stater, e Burr, TV2 and Black SquirrelRadio all produced outstanding content packages.rough the universitys new satellite/production truck, which is featured in this issue,

we also were able to oer video content to television stations across the country.e truck isoperated by TeleProductions, the professional video arm of the university thats part of ourCollege of Communication and Information. It oers an important new mobile productionand distribution platform for the university, but it has particular value for our School as weramp up the live sports production track in our Electronic Media Production program.e truck adds mobility capacity for high-end video production and also extends the

reach of our video studio complex on the groundoor of Franklin Hall.at high denitionbroadcast facility, complete with virtual sets, full production capability andber connectivityacross campus, has become a beehive of activity during the school year. We expect the truck

to also become an integrated part of both classroom and student media learning.e May 4 remembrances in the spring and Homecoming in the fall are our most

concentrated opportunities to visit with graduates and friends. But our School is blessedwith a prey steadyow of alumni visitors, and more oen than not, you come primarily togive something back. You guest lecture, you teach as adjuncts, you advise, you consult, youdonate and sometimes you even hire! And for all of that, todays students, faculty and staare most appreciative.

In this issue, in addition to the usual departments chronicling the Schools activities,we oer some additional reections from successful alumni on their time at the School, ledby 2010 Taylor Award winner Tom Jordan, 72. Jordan has had a wonderful career in theadvertising business, and he has become well-known nationally through his books, Re-Render the Gender and W hats a Saatchi? We look forward to welcoming Tom and fellowalumni for the Homecoming celebration Oct. 9.

Were also very pleased to have a very substantive new artistic addition to the groundsaround Franklin Hall with the StarSphere 2010 sculpture in the large circle in the sidewalk

at the north end of the building. e sculpture, craed by artist Susan Ewing, was fundedfrom state percent for art monies set aside from the Franklin Hall construction fund. Asyou can read in the related story, its free speech imagery is a wonderfult with our Schoolsvalues and mission. Appreciation goes to professor Ann Schierhorn for representing theSchool well throughout the lengthy selection and installation process.

Keep up the good work, and keep in touch.

As Alumni Return, Reflect,Students Crank It Up

Faculty notesAssistant professor Joe Murray earned

a Faculty Innovator Award from the Ohio

Board of Regents for his use of technology in

the classroom.PLUSNew York Media Seminar: Studentslearnedrst-hand about major media outlets.

17

11

Alumni notesFind out what fellow alumni have been

up to professionally during recent months.

Several have received promotions or found newemployment.

19

PLUS22: Mark Ford, 79, gave Maycommencement address: President of

Time Inc. oered his advice to new graduates.

Students garner awardsKent State student media publications

have earned high marks in various contests andcompetitions. Plus, individual students have

won many awards.

15

Jargon | Sta: JeFruit, editor; TrevorIvan, managing editor; Adam Griths, artdirector; Daniel R. Doherty, photo editor;Chris Sharron, production manager.

Jargon is a biannual publication of

the Kent State University School of

Journalism and Mass Communication

204 Franklin Hall, Kent State University,P.O. Box 5190, Kent, OH 44242-0001Phone: 330-672-2572Fax: 330-672-4064E-mail: jfruit@kent.edu

Truck brings newpossibilities

With the purchase of a new satellite truck,

Kent State students wil l be able to gain more

experience to prepare them for the real worldof television production.

PLUSJMC adds new track: Students arenow able to specialize in sports production.

PLUSEarl Jones Jr. award winnerannounced:JMC senior used the fundingto create an original documentary.

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3 JARGON FALL 2010

BY JENNA STAUL

I relevant for anew time period. But on May 4, the anniversaryof the Kent State shootings, the universitysstudent media were tasked with doing just that retelling a four-decade-old story that le ascar on a nation and a university.

So as the university marked two milestonesthis year, both its centennial celebration andthe 40th anniversary of the shooting that killedfour students and injured another nine, studentmedia honed in on both Kent States grim placein history and how that past continues to shapethe institution.

For Doug Gulasy, Spring 2010 editorof the Daily Kent Stater, the May 4 editionof the paper needed to do more than covercommemoration eorts. For starters, Gulasyextended May 4 coverage from a traditionalspecial section to the entire 12-page paper. Idont know if Id call it pressure, said Gulasy ofcovering the anniversary. But there was a sensethat we wanted to put out something special.We wanted to put out the best product that wecould. We knew there would be more peoplelooking at it.

Gulasy said he was proudest of the papersfull-page editorial, which urged, Pretend youdont have a cell phone. Pretend you dont havea Facebook account to access it. en imagineyou know family and friends who areghting awar halfway around the world.

We had to do some stories dierently thanwe did in the pastdierent from the past 38 or39 anniversaries, Gulasy said. We sat down asa group and said there are some stories we had totell that we tell every year. But there are also somestories that we want to tell for the rst time.

Kristine Gills retrospective series, whichran weekly throughout the semester, took an in-depth look at the universitys 100-year history. It

was an aempt to both pay homage to Kent Stateculture and put the shootings into historicalperspective. I dont think I even mentioned theMay 4 shootings, Gill said. I wrote about theweek aer and how the university recovered. Itried to think about what I already knew. I couldtell you who was shot, but I didnt know muchabout what happened aer.

[e story] really talked about how studentsresponded, she said.

Stater news editor Regina Garcia Canowrote a story fore New York Times about the

REMEMBER MAY 4

40 Years Later,

A New Generation of Coverage

Top: Linda Walker spoke about the shootings at Jackson State, which occurred just days after the events of

May 4 at Kent State. Center right, bottom left: The memorial site for Allison Krause and Sandra Scheuer in the

Prentice parking lot was surrounded by candles, students and Kent residents. Center left, bottom right: A mem-

ber of the May 4 Task Force rang the Victory Bell as 13 doves were released over the crowd on Blanket Hill.

(CLOCKWISE, PHOTOS BY JESSICA KANALAS, LAURA BROWN, CAITLIN SIRSE, LAURA BROWN AND SHAYE A. PAINTER.)

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JARGON FALL 2010 4

A the Kent campus seems tohave a love aair with our black squirrels. Its hard to imagine it all began

in 1961 when just 10 squirrels were legally imported from Canada by the universitys topgroundskeeper.

Seeing another new generation of squirrels when I aended the Candlelight Walk for the40th anniversary of May 4 triggered a fond memory from the 25th observance.

Knowing we would have nearly as many reporters as squirrels on campus for the silveranniversary and a risk existed for less-than-peaceful May 4 demonstrations, I had asked Godfor a sign that everything would be all right. I had done this before for major concerns unrelatedto the university, but this time God brought in a black squirrel to give me his answer.

At barely daybreak on May 4, 1995, as the universitys spokesperson at the time, I hadgone to the May 4 Memorial early to greet the television crews from morning news shows.

When I arrived, I found that some students who objected to the size of the Memorial hadoutlined the entire perimeter of the larger initial design footprint with toilet tissue. (Fundsraised by the university did not allow construction of the original design. e importance ofthe site of the shootings was acknowledged earlier this year with its addition to the NationalRegister of Historic Places.)

I was still alone at the Memorial when my huge, 90s-model cell phone rang. It was a memberof my sta, Margaret Garmon, who now teaches communication at the university. She hadbeen to the site even earlier than I and called to ask ifwe should have the grounds staremove the tissue.

I explained I hated its presence but absolutelywould not have it removed. I felt strongly that, like theMay 4, 1970, anti-war protest, it was an expression offree speech.e May 4 Memorial always will remindus of that most precious freedom, silenced that day,as it calls us to Inquire, Learn and Reect, the wordsinscribed both in granite and in hearts.

e rst reporter to arrive near Taylor Hall wasLoree Vick, who today heads media relations forClevelands University Hospitals Health System, butwas then with WJW in Cleveland (now Fox 8).

While her cameraman, Chet Roberts, positionedhis then-bulky camera gear, a single black squirrelstarted to make a nest. e squirrel took huge swaths of tissue and scampered up a tree. Iwatched him come back down empty-pawed, then take more tissue back up the tree.

It happened again and again, so many times that I went into Taylor Hall to get a witness.Nona Bowes, who now lives in Georgia, was the assistant to Tim Smith, then interim directorof the School of Journalism and Mass Communication. She came out to see this incrediblesight, as the focused squirrel ignored observers and continued his mission.

By news time, so lile tissue was le, it was a nonissue. I was and am sure that squirrel gaveme my answer.e day was peaceful. Folk icons Peter, Paul and Mary sang on the Commonsand in concert that night. Students and alumni listened to stories and songs about the day

one of our most precious freedoms was trampled. Ever since, whenever I am at Taylor Hall, Itoss out thank you peanuts at the Memorial.

To mark my retirement six years ago, I established a scholarship to honor the memory ofthose students killed and injured on May 4. It is earmarked for a non-traditional student inJournalism and Mass Communication. Each spring, when that scholarship is presented, Iam reminded of the value of free speech and the day when Kent State University focused theconscience of the country. I also remember to restock the peanuts in my trunk.

Paula Slimak, BA 68, MA 71, served as executive director of University Communicationsom

1993-97 and in that capacity was the spokesperson for the University at the 25th observance of May 4.

In 1998, she received the JMC Alumni Council Special Achievement Award for initiatives

at Kent States TV2.

PERSPECTIVE

e Nest of Free Speech

She called toask if we shouldhave the groundsstaff removethe tissue. Iexplained I hated

its presencebut absolutelywould not have itremoved.

Marking an anniversary, a lesson from the black squirrels

universitys commemoration events. A momentKent State wont forget appeared in the May3 edition of the Times and discussed the waystudents and the university remembered theshootings.

For its part, e Burr dedicated its entirespring issue to May 4 and the culture that hasgrown around it.

For editor Sarah Steimer, the issues themewas a source of personal passion: e seniorjournalism major penned an ode to Crosby,Stills, Nash and Youngs iconic Ohio.

Of course I wanted to get a hold of Crosby,Stills, Nash and Young, but thats not the easiestthing to do, Steimer said. But to talk about thetragedy, the easiest thing to do is talk about thesong. You know, you can just say, Four dead inO-hio, and people instantly say, Kent State.e issue featured a special piece by Rabab

Al-Sharif on a drawing made by shooting

victims Jerey Miller and Sandra Scheuer, aswell as a review of Stephen Stills recent showat the Kent Stage.

Steimer said the goal was to talk about thegreater context of the shootings, rather thanrehash history.

Since it is 40 years later, its kind of a stretchthat students are going to feel touched by whathappened, Steimer said. Most people do knowwhat happened. But this is our anniversary.Heres how people were actually aected. Ithink we chose impact stories.

Since it is 40years later, itskind of a stretchthat studentsare going to feel

touched by whathappened. Mostpeople do knowwhat happened.But this is ouranniversary. SARAH STEIMER, BURR EDITOR

BY PAULA SLIMAK

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5 JARGON FALL 2010

BY KIERA MANION-FISCHER

I

at the beginning ofthe Spring 2010 Kent State Florence program,director Marcello Fantoni, who is Italian, toldall 101 American students from Kent State notto adapt Italy to ourselves, but instead, to try toadapt ourselves to the country.

Kent State already had a base and a buildingin Florence, but I was part of the inauguralgroup of communication students in a programdesigned specically for us, with classes tailoredto our majors. We were joining established KentState programs in Florence for architecture,interior design and fashion students.

I was not sure how many of us siing inthat lecture hall were actually listening, butFantonis words stayed with me for my entiretime in Florence.

For most of us nine communication stu-dents, it was our rst time abroad. DeborahDavis, an academic adviser for the College ofCommunication and Information, and StanWearden, dean of the College of Communica-tion and Information, escorted us there.e program was Deborah and Stans

brainchild. ey helped us adjust by seeing usthrough the initial culture shock.

One of the rst things we did was ndan American-style bar run by a British manadvertising a late-night Super Bowl viewing andCheeseburger con patate frie + Birra 0.25 L oCoke 0.25 L, all for 8 euro.

Even though the sign was in Italian, the food

was clearly oered with us in mind. It was our

HAPPENINGS

rst day in Italy, and already we were desperatefor the familiar.roughout the semester, when my new

friends lamented about all the things they

missed about AmericaTaco Bell; eggs,bacon, pancakes and waes for breakfast; Cavsgames broadcast at a reasonable hour; and evenOlive GardenI would wonder how that waspossible. I didnt miss any of those things.

I thought of all the things I would miss aboutItaly: g-avored yoghurt; coee bars; a decentchocolate-lled pastry; walking past FlorenceCathedral, an architectural marvel; my journeyeach day to the Palazzo dei Cerchi, where wehad our classes; and of course, Renaissance artyou could experience beyond a dim slideshow.

Michelangelo was no longer just a familiarname or a ninja turtle to us. He became thegenius who created the David.

Our classes included a communication

theory class as well as a Practicum in EuropeanMedia, in which we created a documentary aboutsmall Florentine museums and comparativemedia.e communication students also had to

take European Issues, a class about the politicalsystems of the European Union, and an Italianlanguage class.

We could also take an elective. I chose totake a class about Renaissance art.is was thebest decision I ever made.

Our class visited two museums, churches orFlorentine landmarks nearly every week.

We tookeld trips to Venice, Rome, Sienaand Milan, usually touring more museums andchurches with our professors.

All that history and culture couldnt helpbut rub o on us. Most of us traveled nearlyevery weekend when we werent taking eldtrips. I traveled less than most, but again, it still

sounds like I did a lot: Paris, Munich, Athensand Santorini, Greece, for spring break. Not tomention day trips within Italy.

Ive barely mentioned the pasta, the pizza,the wine, the espresso and the gelato. Nothinghas preservatives, and the ingredients are fresh.

My dad made the mistake of orderingpizza the night I got home. I described it asavorless. ats sad because I used to loveAmerican pizza. Food wouldnt taste the samefor a while. And I already missed myg-avoredyoghurt.

Expanding Possibilities

Students will soon have the potential to study abroad in more locations with classes tailored to their

major. The College of Communication and Information is seeking to expand its study abroad program to Geneva,

Switzerland, where the university has another well-established program. Students enrolled in this program will have

the opportunity to complete internships during their stay. The program is expected to begin during Spring 2011. CCI

is also working to create another program in Shanghai in which participants will spend two weeks working with

students from abroad to create investigative reporting packages. More information about both of these programs

will be available later this year.

JMC ABROAD

JMC Students Gain Cultural

Insights from a World AwayOne student reflects on herexperience studying abroad inFlorence this past spring

Students studying abroad find time to absorb the rich history and culture of the area. Applied communications

major Ryan Moorman takes a picture of sports administration major Ryan Gauvreau. (PHOTO BY MICHAEL MOSES)

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BY SHANTAE ROLLINS

NL,

M, O, hasmanaged to accomplish quite a bit in his 25years. Aer serving his country in the U.S.Navy for six years, he made the rocky transitionto becoming a civilian and a college student.

Lehota, a sophomore, is pursuing a bachelorsdegree in broadcast journalism and electronicmedia production as a double major.

e transition from active duty to civilianlife is quite a lifestyle adjustment, Lehota said.Although being in college has some similaritiesto being enlisted, it is not even close to the same.

While waiting for the post-9/11 GI Bill,

Lehota found that the money hed saved duringhis military career wasnt enough to cover hisexpenses. He decided to sell some of his personalbelongings and pick up a few construction jobs.

I just got out of the Navy in July 2009 andstarted school last fall, he said.

In the Navy, Lehotas fast-paced lifestyleconsisted of 100-hour work weeks, stressfulwork environments and loneliness, andalthough hes living the college lifestyle now, hisdays are still lled with demanding classes andextracurricular time commitments.

is past spring, he was enrolled in 16 credithours and worked as assistant technical direc-tor and DJ at Black Squirrel Radio (BSR).

I got involved with BSR because radio isalways something I wanted to do and learnmore about, he said. My favorite part aboutbeing a DJ is making other people happy andmaking myself happy while Im doing it. It givesme a sense of accomplishment and tells peoplethat told me Ill never amount to anything theywere dead wrong.

He also worked for TV2 running audio onWednesdays, operating the camera on Tuesdaysand co-producing shows onursdays.

Hes set to produce a Flashcast, which is ashort video podcast for KentWired.com, and

serve as an assistant producer for TV2 this fall.ose who know Lehota best might

nd his aspirations to pursue a career incommunication ironic because of a briefhearing loss he suered as a child.

I was born with an 80 percent hearingloss up until the age of 3, and now Im in acommunications eld, Lehota said.

Lehotas radio show, Prey hair andthunder (PHAT), is a mix of hair-metalmusic and talk radio that aired from 4 to 6 p.m.Mondays this past spring.

I talk about nuy news going on aroundthe world and talk about interesting factsand history of hair metal, Lehota said. It isnot my favorite genre of music, but I like hairmetals energy; its something I think the newgeneration could associate with.

Lehota also hasnt strayed far from his U.S.Navy roots. Hes the president of the KentState Veterans Campus Club, where he leadscommunity engagement and fundraisingeorts.

We have a comedy show scheduled for Oct.15 at the Rathskeller for the Veterans CampusClub, raising money for the Kent Freedom Houseand Wounded Warrior Project, Lehota said.

Lehota said his military experience prepared

him to cope with the demands and expectationsof college.

[e Navy] gave me a sense of respect andappreciation of things I took for granted before,Lehota said. Also, I have become more condentand self-aware. Ive channeled a new level of self-discipline I didnt have before the Navy.

JMC and the College of Communicationand Information are working with the KentState ROTC program and the Center for Adultand Veteran Services to recruit more veteransinto their communication programs.

HAPPENINGS

DUTY-FIRST

BSR DJ Has Roots in U.S. Navy

Sophomore Nathan Lehota, a DJ on Black Squirrel Radio, came to Kent State to pursue a degree in broadcast journalism and electronic media production after

serving in the U.S. Navy for six years. (PHOTO BY DANIEL R. DOHERTY)

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HAPPENINGS

e foundation of academic programs in the School ofJournalism and Mass Communication is now on visual displayoutside of Franklin Hall with the installation of StarSphere2010 by Susan R. Ewing this summer.

e stainless-steel piece represents a star bursting from thecenter.e words of the First Amendment are inscribed alongthe outer edge in raised type. Graphic designer Tom Eerstretched the type vertically to t the space. Each leer was

welded on individually.Jim and John Bridges of Shadetree Choppers built the piece

from a small model Ewing provided. It weighs 5,140 pounds.Ohio artists were invited to submit work for consideration

for the new Sculpture Walk Percent for Art Project. Kent Statecoordinated eorts with the city of Kent to create a Sculpture

Walk through the campus to downtown Kent. e winningsubmissions will sit outside various campus buildings.

Ohios Percent for Art Legislation provides funds for theacquisition, commissioning and installation of works of art fornew and renovated public buildings.

An Advisory Selection Commiee composed of universityfaculty and sta, including JMC professor Ann Schierhorn;members of the Kent community; and members of theNortheast Ohio art community chose Ewings work.

Ewing said she hopes people will see the piece as dynamicand make some eort to understand it. She wants people tointeract with itwalk around it, rub the leers, ponder itsmeaning.e star shape represents freedom in several ways. Many

news organizations include Star or Sun in their titles,Ewing explained. When living in the Czech Republic, shealso noticed that stars were everywhere, from buildings toapartment windows.

I imagined this as a continuing symbol of freedom andhope, for events in the historic and recent past, Ewing wrote inher proposal.

Ewing said her work is meant to be provocative withoutbeing controversial.

Her work is part of the National Archives/Clinton Presiden-tial Library Permanent Collection, and she has received veOhio Arts Council Individual Artist Fellowships since 1987.Ewing was one of four Ohio artists selected for the 1996 Ohio

Arts Council/Soros Center for Contemporary Arts Czech andOhio Visual Artist Exchange Project.

Ewing has led the undergraduate and graduate metalsprogram at Miami University in Oxford, Ohio, since 1981. Shehas been associate dean of the School of Fine Arts since 2008.

FACE OF JMC

A Mark of

JMCs ValuesBY DAWN BURNGASSER

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JARGON FALL 2010 8

F H, aswell as other parts of the

surrounding community, turned into a movieproduction studio, of sorts, this summer.

Students from various majors across campusproduced a feature-length lm, BreakingNews. e lm focuses on the life of a formerrising professional ghter turned collegeprofessor who is working to clear his namewhen public outcry blames him and some ofhis students for starting a series of ghts oncampus.

Instructor Traci Williams headed theproject to bring more focus on lm productionto the School of Journalism and MassCommunication. She said she likes how thisproject stretches across majors.

We have room for every major, Williamssaid. We need so many skill setsfashion,business, catering services.is gives studentsthe opportunity to network with others.

Some students received class credit for theirwork by enrolling in a six-credit class Williamscreated for this project.

ose who didnt want to take that manycredit hours this summer could either earninternship credit or volunteer to work with thecrew to gain experience.is class was the second of three created for

this project: a pre-production class was oered

in the spring, and a post-production class isoered this fall.e movie is set for a red-carpetpremiere Dec. 2 in Kent.

A crew of about 20 students shot the entiremovie this summer. Using a room on the fourthoor of Franklin Hall as their home base, thestudents orchestrated the entire productionfrom talent casting calls to seing up shoots.

Student director Kelly ewlis said theproject allowed students to specialize in certainareas, whether its costume design, budgetingor shooting video.is, she said, brings a levelof focus and detail that would otherwise beunachievable.

Williams praised the community for its sup-

port, whether through donations or volunteerwork. She pointed out that one students fatheris a martial arts master. He volunteered to teachmembers of the cast techniques to improvetheir abilities for the lm.ewlis said she hopes this will be the start

of a new path for the School.Film wasnt something that was oered

here, she said. However, Im hoping peoplewill realize that students want to take thesetypes of classes.

HAPPENINGS

Breaking News:KSU StudentsProduce Movie

IN THE NEWS

(PHOTOB

Y

DANIELR.

DOHERTY)

(TREVOR IVAN)

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BY TREVOR IVAN

T S J-

M C-

hopes to remain on the cuing edge ofpublic relations education with the introductionof a fully online masters degree program set tolaunch in January.

e program, which students can complete intwo years, will broaden the scope of the Schoolsreach both nationally and internationally byseeking qualied students from across the globe.

Jennifer Kramer, director of public relationsand marketing communications for the Collegeof Communication and Information, said thisonline program was envisioned several yearsago as a means to reach more professionals in achanging marketplace.

Kramer said the new program is aimedtoward meeting diverse needs.is can includeyoung professionals who are on the cusp of apromotion and who dont have time to devoteto a traditional classroom seing or those withyears of experience who are looking to retoolamid major technological innovations in thecommunication industry.

Assistant professor Bob Batchelor, whois working to develop many of the courses,mirrored Kramers assessment.

e ideal student is one who recognizesthe value of a masters degree in preparinghim or herself for the next step on the careerladder, he said.

He continued that the program wouldemphasize the value of innovative forms ofcommunication, especially various types ofsocial media.

Classes will run for seven-week intervalswith six sessions per calendar year. All studentswill begin the program by taking either PublicRelationseory and Practice or Public RelationsManagement.ese two courses will be oeredduring all of the seven-week sessions to allow newstudents to begin the program with ease.

Other courses will be oered on a rotatingbasis throughout the year.

Batchelor said the coursework is tailored for anonline environment. It will include assessmentslike blogs, discussion boards and Wiki sites so

HAPPENINGS

Online Masters Degree for Public

Relations Pros to Debut in January

students can interact with their classmates, nomaer where they might be across the globe.

However, he said the level of intellectualrigor is equal to that of a traditional classroom.

Students will need to be more engaged thanthey would imagine, Batchelor said. eycant simply bury themselves in their work.egoal is to learn from the other members of theclass through interaction.

All of the courses will be taught either bypublic relations faculty at Kent State, includingBatchelor, Bill Sledzik and Michele Ewing, orby noted professionals who have expertise in agiven area.

All students will complete a capstone. Mostwill complete a professional project, which

will be aimed toward advancing a career goal.However, students can opt to complete aformal thesis, especially if they plan to pursuea doctoral degree.

Batchelor said the level of professionalexperience the faculty will bring to this programwill inuence student success in the program.

What sets the traditional classroom (publicrelations) program apart here (at Kent State) isthe professional experience of the faculty, hesaid. When developing these courses, werelooking to mirror that online.

Program aims to help PRpractitioners retool, refocusto meet new career goals

INNOVATION

When newly hired assistant professor Bob

Batchelorheard about the opening for a public

relations instructor at Kent State, he knew it

would be his dream job.

I love Kent State, he said. I received

my masters degree here in history. Being

here completely changed me. This is where I

learned to engage with ideas.

In my years in the corporate world, Ive

been a fan from afar. I love the energy this

place has. Its electric. People dont realize

that its not like this everywhere.

Batchelor began teaching here in January. He

is developing the new online masters program in

public relations set to begin in January 2011.

He is a noted scholar and researcher of

popular American culture. He has authored

and edited numerous books on the subject.

Pop culture is the foundation of everything

that touches peoples lives, he said. Its the

real forces shaping everyday lives.

I used to study diplomatic history. However,

that was what presidents said to presidents. It

was less important than how people live.

Batchelor said pop culture is intertwined

with mass communication. He said hisunderstanding of pop culture has better

enabled him to understand the field he works

in and teaches in.

According to his blog, pr-bridge.com,

Batchelor worked in corporate communica-

tions for a decade at several large companies,

including Ernst & Young, Fleishman-Hillard

and Bank of America.

He received a bachelors degree in history,

philosophy and political science from the

University of Pittsburgh. His masters degree

is in American history from Kent State. He

earned a doctorate in English literature from the

University of Southern Florida, where he has

worked for the past five years teaching public

relations and other media-related classes.

He and assistant professor Danielle Coombs

recently secured a book contract to produce

a three-volume series about the history ofadvertising. The work will be a collection of

essays that explores why advertising has been

so influential on the development of culture

within society.

Batchelor said part of this stems from his

fascination with the AMC show Mad Men,

which chronicles the lives of advertising

executives in New York in the 1960s.

For more information, see Batchelors blog

at pr-bridge.com or his personal website at

www.bobbatchelor.com. (TREVOR IVAN)

Batchelor joins JMC faculty

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JARGON FALL 2010 10

HAPPENINGS

Other Guestsand SpeakersTo stay abreast of the fast-changing

marketplace, JMC aims to bring in arange of prominent speakers and guestlecturers.is springs list included:Jason Motlagh, a freelance journalistwho reported about internationalconicts in India, Nepal, Sri Lanka andAfghanistan with support from thePulitzer Center on Crisis ReportingChris Barr, managing editor of Yahoo!Liane Hansen, host of NPRsWeekend Edition SundayCarl Schrag, a journalist whopresented a lecture about media bias inthe reporting of the Arab-Israeli conictJenny Barne, contributing editor atHarpers Bazaar magazineRichard Prince, columnist for theMaynard Institute of JournalismEducation and 2010 recipient of theRobert G. McGruder AwardRochelle Riley, a columnist for theDetroit Free Press and recipient of the2010 Diversity in Media DistinguishedLeadership Award

JMC a majorfour-part program this fall.e

series is titled Post-Recession Communications Facing the New Realities.e focus will be about issues senior

communicators and their leaders face.e series will launch Sept. 24 with a keynote

presentation by Pamela Kaplan, vice presidentof market management, global sales anddistribution for IBM. She will discuss how IBMhas created and sustained a world-class brand.

During the same opening program, publicrelations counselor Roger Bolton will discusswhat it takes to create an authentic enterprise.

Bolton is former senior vice president ofcommunications for Aetna. He held high-level

government positions under President Reaganand the rst President Bush.

Other presenters during the series includespeakers from Ford, Prime Research NorthAmerica, Diebold, Internet Strategies and publicrelationsrms Edelman, Dix & Eaton, FahlgrenMortine, and Morgan & Myers.

Several Kent State faculty members willparticipate in the series. (See sidebar article.)A group of outstanding students will be guestsfor the four programs. All JMC public relationsfaculty will also be included.

JMC to Host Series on New PR TacticsCOMING SOON

THIS SERIES OF FOUR SESSIONS

ADDRESSES KEY COMMUNICATION

ISSUES FACING ORGANIZATIONS

AS THEY TRY TO GROW AND

SUCCEED IN TODAYS CHALLENGING

ENVIRONMENT. JMC WILL SEE

TANGIBLE BENEFITS FROM THE

PROGRAM, INCLUDING NOT ONLY

PARTICIPATION BY STUDENTS

AND FACULTY BUT ALSO FOR

SCHOLARSHIPS AND SUPPORT FOR

CURRICULAR DEVELOPMENT.

JEFF FRUIT, DIRECTOR, JMC

e rst and fourth programs will be on-campus.e second and third will be conductedas webinars.e full schedule is as follows: September 24: Create e AuthenticEnterprise.October 6: Maximize Your CommunicationsROI. (Webinar) October 20: Leverage the Power ofTechnology in Your Communications Program.(Webinar)October 29: Earn Trust.

Meeker-Young LLC created the series. DavidMeeker, 61, and Davis Young are both long-time

JMC adjunct faculty members who now teach inthe public relations masters degree program. Alsoassociated with Meeker-Young and working onthe series is Nora Jacobs, past president of the KentState Alumni Association.

For further information, including registra-tion, visit the event website www.myprseries.com.

SCHEDULED SPEAKERS:

- Jeff Fruit, JMC director. Educating

Tomorrows Chief Communications

Officer.

- Bob Batchelor, JMC assistant

professor of public relations. Reactor

for presentation on Leverage the Powerof Technology in Your Communications

Program.

- Denise Bedford, Goodyear Professor.

Knowledge Management as a Trust

Component.

- Also participating in the series is

Dennis Kinsey of the Syracuse

University Newhouse School of

Communications faculty.

Assistant professorDave Smeltzer received a grant from the Hoover Foundationto produce a documentary about the research of watersheds and the need to raise

public awareness about them.e project entailed working with public agencies and followingenvironmental biologists, such as Robert Hamilton, an assistant professor of biological sciencesat Kent State University at Stark, while he conducts research about the topic. Here, Smeltzerprepares for a shoot inside a biology lab at the Stark campus.

RECOGNITION

(PHO

TOBYBOBBYMAKAR)

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XX JARGON FALL 2010

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JARGON FALL 2010 12

INSIDEAND BEHINDTHE SCENES

SATELLITE

TRUCK EXTENDSSCHOOLS FOCUS

COVER STORY

STORY BY KELLY PICKEREL | PHOTOS BY DANIEL R. DOHERTY

O M , ,

SG

S.She had prepared a packageabout the 1970 shootings and appeared on camera before and aer the storyaired.is experience was made possible by the enhanced abilities of the

universitys new dual combination high-denition production and satelliteuplink truck, which was purchased earlier this spring.

To report outside of TV2 and to know that I was seen in another state onthe other side of the country and in another part of Ohio it was an amazingfeeling, and I can honestly say I had so much fun that day, Guterba said.

TeleProductions, the video production arm of the university, managesthe truck. It includes ve HD cameras, a digital HD switcher, graphics,playback and instant-replay abilities.

TeleProductions largely serves Kent State athletics, producingand streaming the universitys Olympic sports (wrestling, volleyball,gymnastics), as well as the sports production at Dix Stadium and the MAC

Center. Director John Bue said the need for the truck becameapparent.

I think it was real clear that the deeper we got into sportsproduction that we needed to have mobile production capac-ity, Bue said. As the role of the Kent State Sports Network our TeleProductions sports unit has grown, we had the realneed and the demand for greater production.

Since the 1970s, Kent State had rented remote productiontrucks from nearby universities until most were discontinued

from service. More recently, the university rented from Ohio University,Ball State University in Indiana or Sure Shot Transmissions, a commercialproduction and satellite service company based in Youngstown, but suchrentals cost $6,000 to $7,000 per day. It became apparent that the universityneeded its own vehicle, especially with the growing surge in sportsproduction.e vehicle and uplink portion of the truck were purchased from WBNS-

10TV in Columbus, Ohio.e news station was willing to sell the lightly

The truck offers state-

of-the-art technology

that allows technicians

to produce high-quality

content.

(Continued on next page)

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13 JARGON FALL 2010

used,ve-year-old truck to Kent State. All of theproduction equipment (cameras, switchers, etc.)were installed new.

Bue said its a very strong vehicle because ithas two of every major piece of hardware, whichis critical in live programming. e Oce of

the President, O

ce of the Provost, Schoolof Journalism and Mass Communication andCollege of Communication and Information allcontributed to the purchase of the truck.

Obviously (the Presidents and Provostsoces) stepped up signicantly, Bue said, sowere going to make sure that the usage of thetruck is consistent with their expectations.e university expects professional quality

video production, but TeleProductions also aimsto train students for the future.

TeleProductions is a service unit, but ourmission is an academic mission, engineeringmanager Dan Tonelli said. Were here to provideprofessional video production to the university,but not far behind that is our mission to trainstudents and have them prepared to go get jobs.

Students were included in equipment dem-onstrations and training sessions throughout thespring and summer because eventually the truckproduction crews will be entirely student run.

If we have well-trained students, it takes thepressure oof us, Tonelli said.

At the trucks rst three events the annualspring fashion show, May 4 commemorationevents and spring commencement the crewswere largely student-run.

In addition to Guterba, two other studentreporters prepared stories about the impact of the1970 shootings on the university. Between them,they reported live to various television stationsvia the satellite truck, including two stations inCincinnati, one in Columbus and another inSeale.

It was a great experience for the students toget to do those live shots, and it was a unique wayto tell the story of May 4 through commercialtelevision stations, Bue said. It was justterric for me from my professional backgroundto step into a prey hot production truck and seestudents perform at that professional level.

Guterba said she hopes more opportunitieslike this are presented to students in the future.

(e truck) is technology we should betaking full advantage of because its a real-lifeexperience like so many people in my career deal

with every day.Bue agreed wholeheartedly.One of the things that we think would be a

strong opportunity for TV2, for Student Media,would be for students to beer learn how to doremote reporting, and the satellite truck wouldbe engaged in purposes of helping them do liveshots from distant places, Bue said.

Joshua Tanner, 10, was a TV2 student whoused the production capabilities of the newtruck and agreed that the ability to shoot liveshots from places other than directly outside

Franklin Hall will be extremely valuable to

students.Before, with our (TV2) newscast, we had

to use Skype, and the video quality was limitedto the type of Internet connection you had, hesaid. Now they can be shot from prey muchanywhere, and it looks great.

He said his work with the truck will make himmore marketable when looking for a job this fall.

I think it really is benecial to have experienceworking on a truck and not just the studio,Tanner said. Kent (State) is denitely beer onow that (it has) the truck because students are

going to be able to explore so many more optionsnow.

TeleProductions No. 1 task is still to servethe university, largely through production for theathletic department. Students will continue tobe involved, especially now with the additionalcrews needed for live telecasts and the new instantreplay for game ocials.e next task is to slowly expand regionally to

be available for more events.Well never do a Super Bowl; well never do

a huge event, but the small and midsize events were perfect because we dont have a multi-million dollar vehicle. We dont have to chargethat $8,000 a day, Tonelli said.e truck will be a money-maker for the

university. Now, instead of outside groups andorganizations scrambling to nd thousandsof dollars to broadcast an event, they can hireTeleProductions for a fraction of the cost. Tonellisaid the satellite uplink time would be less than$500 an hour.

All of this is good for the university because

Students will be the primary beneficiaries of the satellite trucks capabilities. They will have the opportunity to

produce top-quality programming.

(THE TRUCK) IS TECHNOLOGYWE SHOULD BE TAKING FULL

ADVANTAGE OF BECAUSE ITS

A REAL-LIFE EXPERIENCE

LIKE SO MANY PEOPLE INMY CAREER DEAL WITH

EVERY DAY.

COVER STORY

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JARGON FALL 2010 14

that truck is a huge Kent State Universitybillboard. It will be out and about at dierentevents, and it could be a great recruiting tool,Tonelli said.e new combination uplink and production

truck for Kent State puts the university ahead ofthe other production crews in the area. Similartrucks at Ohio University and Ball State donthave the same dual capacity.

It was a giant leap for us, Tonelli said of thepurchase. Not only did we not have a remote

vehicle, but now we have it, and it has the latesttechnology.

Bue agreed.More and more, the more aggressive colleges

and universities that are engaging in broadcastlevel sports production are requiring andinvesting in this type of vehicle, Bue said. SoI would say that were joining the leaders; werenot catching up to the followers. By way of Ohio,were ahead. We are in a leadership position.

e new satellite truck will also open more doors for the three sports production classestaught at the university. Live College Sports Production I and II were just introduced thisspring, while Television Sports Production has been around for a few years. Tracy Baughman,senior producer at TeleProductions and instructor of the production classes, said a strongdesire exists for the skills students learn in these classes.

Advisers are hearing from students and parents that these high school kids have the desireto get into production, he said. eyve been involved in video production at high school. A lotof what video departments do is high school sports, so they already have a passion for it.e universitys sports production classes teach how television production works, the

hierarchy of various jobs and positions involved, and the responsibilities involved with each

position. During the spring semester, the class meets Wednesdays from the early aernoonuntil 10:30 p.m.is time frame allows students to gain practical experience producing KentState basketball games.

Since the basketball season ends halfway through the semester, Baughman said the studentsspend the rest of their time producing content for Kent State Athletics.

Were pumping out your basic journalistic style video feature pieces and highlight videosfor the website, he said. Sometimes well bring athletes into the studio and do interviewsthere. Baughman hopes the new satellite truck will bring even more options to the expandingsports production department.

e ultimate goal is to give students the experience to give them an advantage when theyget out there, he said. It will give them the skills to go right into the professional world.(KELLY PICKEREL)

New Opportunities for JMC Production Majors

COVER STORY

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15 JARGON FALL 2010

STUDENT AWARDS

Sharron Wins National Scripps AwardC

S

,

, a senior cartoonist forthe Daily Kent Stater, earned a coveted NationalJournalism Award from the Scripps HowardFoundation. e National Journalism Awardshonor the best work in the communicationindustry and journalism education each year.

Sharron received $10,000 and the Charles M.Schulz Award for a diverse entry of traditional,alternative and humorous editorial cartoons,according to award judges.

For his cartoons, he has earned rst placetwo years in a row in the Society of ProfessionalJournalists Mark of Excellence awards for hisregion. He was also named the rst runner-up forthe John Locher Memorial Award in 2008 and waschosen as one of the 100 Most Promising StudentJournalists in the country by UWIRE.com.

When I found out [about the award], I was,of course, very excited, honored and humbled tobe included among the winners of this prestigiousaward, Sharron said. I hope to pursue freelancecartooning and illustration upon graduation, aswell as work on learning animation and maybetrying my hand at that as well. It is an exciting timefor me to think about my future and exploringdierent possibilities. Chris Sharron maintains a website of his work at http://chrissharron.com.

OTHER AWARDS

T

in the 2010 Association for Education

in Journalism and Mass Communication Student

Magazine Contest.

Second Place, Consumer Magazine Article: People

e Importance of Being Aaron, by LauraLofgren, Fusion. (Above) First Place, Consumer Magazine Article: FirstPerson My family I (dont) have to know, byJinaeWest,eBurr. ird Place, Consumer Magazine Article:First Person e Best-Kept Secret, by KellyPetryszyn,eBurr. First Place, Single Issue of an Ongoing PrintMagazine: Design Fall 2009, e Burr. AdamGriths, art director. First Place, Single Issue of an Ongoing Print

Magazine: Editorial Spring 2010, e Burr.SarahSteimer, editor. ird Place, Single Issue of an Ongoing PrintMagazine: General Excellence Spring 2010, eBurr. SarahSteimer, editor.

Fwas named a 2010 MagazinePacemaker Finalist by the Associated CollegiatePress. Laura Lofgrenwas named analist for Fea-ture Story of the Year for her story e Importanceof Being Aaron.T K S A C tookthird place at the District 5 AAF National StudentAdvertising Competition. It was the top team fromOhio, and the only Ohio school to place. Presenterswere JMC students Cassie Renner, David Lawson,

Ben Langdon, Kelly Will and Zach Burgess.

TVES tookrst placein the weathercaster competition for the second yearin a row at the Festival of Media Arts of the BroadcastEducation Association. Also, the show Freshman15, produced in 2009 by the Advanced Producingclass, came in rst place for best studio show in theStudio Production category.

T A A F-

C E F hon-

ored last years scholarship program winners in Janu-ary. e 2009-10 winners from the School of JMC

are Brianne Paumier, Wyse & Marcus omasScholarships;AdamRecktenwald, Marcus om-as & Rob Spademan Scholarships and IsabelleJones, Wyse & AAF-Cleveland Education Founda-tion Scholarships.

G J MC

was one of 15 students from across the countryselected to travel to Las Vegas and participate inthe second annual News Challenge sponsoredby the Newspaper Association of America earlierthis summer. Students worked in teams of three tocreate mobile applications for newspapers. e goalof the program was to allow students the chanceto learn new skills as well as oer fresh ideas for

content delivery to the news industry.

T JMC

K T A, journalisms national honorsociety. To be considered for membership, studentshad to be in the top 10 percent of their class:MeganBenne,AllisonBrookes, KhalilDixon, Caro-lyn Drummond, Dana Dunlap, Regina GarciaCano, Terrance Geer, Dioni Gomez, MarissaHoover, RachelPankiw,AndrewPaulsen, Lind-say Ridinger, Jocelyn Roueiheb, Nicole Stem-pak, DanielTrinter andBenjaminWolford.

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JARGON FALL 2010 16

SOCIETY OF PROFESSIONALJOURNALISTS 2009 MARKOF EXCELLENCE AWARDS

NATIONAL WINNERS

Editorial Cartooning: Christopher Sharron.

Editorial Writing:Daily Kent StaterEditorialBoard. Sports Column Writing: omas Gallick,Daily Kent Stater.

Senior WinsEarl Jones

Award forDocumentaryE J J., 70, created a $10,000 awardlast year for JMC majors who exhibited the entre-preneurial initiative to create a project connectedto their chosen major. Students were invited tosubmit proposals for projects connected to jour-nalism and other communicationelds. Jones in-tended for the award to recognize and reward stu-dents who have the talent and drive to go aboveand beyond class assignments in order to pursuetheir creative dreams.

Five nalists were selected by a judgingpanel consisting of JMC faculty members GaryHanson, Greg omas and Greg Blase andJMC director Je Fruit. Proposed projectsranged from a photojournalism multimediaproject on womens health to a media literacyprogram for elementary and middle schools.e $10,000 gi from Jones funded the grandprize and covered expenses for the nalists.Senior electronic media production major KevinDeOliveira was selected as the winner. Besidesthe monetary prize, Kevin also received an all-expenses-paid trip to meet the donor in PalmBeach, Fla., as well as valuable industry referrals.Below is a short Q & A with him about his project.

What was your project?Steel Valley: Meltdown (A documentarylm)

Summary:

What can anyone possibly learn fromYoungstown, Ohio?

e Mahoning Valleys story has been toldtime and time again, but we wanted to tell itdierently.e lessons of Northeast Ohio stretchfar beyond our state, to the region and the nation.ere is something amazing to be learned here,but only if we recognize it.

In early 2009, Kevin DeOliveira,with the assistance of Dan Mizicko andFrank J. Miller, dreamed up this project.

We aimed to rebuild the youths connectionwith our local history and beer understand therelevance of that history today.

e story line for thelm is divided into threedistinct parts: our history, our choices and ourfuture. Weve worked with scholars, professors,authors, government ocials and residents tocreate this well-rounded look at Youngstown andthe Mahoning Valley. Steel Valley: Meltdownis an educational documentary for a newgeneration.

How did you come up with the idea?

I saw a community that had a story to be told,and I felt a responsibility to tell it. It was a wayto make a dierence in how people viewedthemselves and their lives.

How long did it take you to develop your project?

e project was about a year long from conceptto completion.

What about your project makes it entrepreneurial?

is project began long before I heard about theaward.ere was no budget to start, other thanthe change in my pockets.

What are the next steps for the project?

Distribution to local schools to help educatearea youth.

How does it feel to be recognized for your

innovative ideas?

Having your work recognized is always

aering, but this project isnt about me. Itsabout Northeast Ohio residents learning fromtheir past and taking charge of their future.

How will this award help you achieve your

academic goals?

Frankly, I dont think its directly connectedto my academics. is award was aboutcommending work outside the classroom andinspiring young entrepreneurs. And thatssomething I really appreciate. We need moreawards like this in academia.

STUDENT AWARDS

NATIONAL FINALIST

Online News Reporting: College Fest RiotCoverage, KentWiredsta. (Above)

REGION 4 WINNERS

Breaking News Photography: Second Place Drug Bust photo,TessaBargainnier (Above);irdPlaceCollege Fest Photo, Daniel R. Doherty. First Place, Second Place, Editorial CartooningChristopherSharron.Best Student MagazineeBurr. ird Place, Non-Fiction Magazine Articlee Moment: National Equality March.JinaeWest, Fusion. ird Place, Best All-Around Daily StudentNewspaperDailyKentStater. First Place, Editorial Writing Daily Kent

Stater Editorial Board. General News Reporting: Second Place Coverage of Professor Gertrude Steuernagelsdeath, Christina Stavale, Jenna Staul; irdPlace Report clears VP of wrongdoing,JackieValley.First Place , Sports Column WritingomasGallick. First Place, Online Feature Reporting eGulf Coast:e Long Road Back,JohnHitch. First Place, Online News ReportingCollegeFest Riot Coverage, KentWiredsta.

Senior Kevin DeOliveira produced a documentary about the changing Mahoning Valley economy.

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17 JARGON FALL 2010

JMC faculty member Karl Idsvoog receivedtenure and an appointment as associate professor.

Evan Bailey, former media specialist in the Of-ce of Student Media, was appointed as a non-tenure track assistant professor. He was alsonamed operations manager of e Tannery, acommunication and advertising rm sponsoredby the College of Communication and Informa-tion in which students produce work for clients.

JMC assistant professor Jacqueline Marinomoderated and presented research on a panelabout the increasing value of journalism-school

interns at the annual conference of the Cityand Regional Magazine Association, June 6,2010, in Providence, R.I. Her tips and links tostudent work are available under CRMA Newsat hp://www.citymag.org/City-and-Regional-Magazine-Association/CRMA-Membership/index.php?previewmode=on.

JMC assistant professor Jacqueline Marinosbook, White Coats: ree Journeys roughan American Medical School, wil l be publishedby Kent State University Press in Spring 2012.

FACULTY NOTES

Ohio Board of Regents Chancellor Eric D. Fingerhut (left) and State of Ohio First Lady Frances Strickland

recognize Gordon (Joe) Murray, Ph.D., an assistant professor in the School of Journalism and Mass Communi-

cation, for earning one of 10 Faculty Innovator Awards. Awards are given to Ohio faculty members and teams

recognized for work they have done to introduce digital course materials in the classroom that enrich learning

and make college textbooks more affordable for their students. (PHOTO FROM THE OHIO BOARD OF REGENTS)

e book is based on a series she wrote forCleveland Magazine.

is summer, JMC assistant professorJacqueline Marino, instructor Susan Zakeand computer science professor Paul Wangwon a Summer Teaching Development Grantto develop a new course, Web Publishing forMultimedia Journalism. e course, which willbe taught in Spring 2011, will allow studentsfrom journalism and computer science to workin teams to create data-driven interactives, newsapplications or other tools for local and studentmedia organizations.

Knight Chair in Scholastic Journalism MarkGoodman is continuing two projects thatsupport diversity in student media. In August,he traveled to Los Angeles to speak for the thirdyear to a group of high school journalists fromaround the nation participating in a summerworkshop hosted by the Asian AmericanJournalists Association in conjunction withits national convention. In October, he andCandace Perkins Bowen, the director of theCenter for Scholastic Journalism, will travel to

Japan to speak to high school journalists andteachers who aend schools for the childrenof military and civilian employees of the U.S.Department of Defense as part of the Far EastJournalism Conference.

Goodmans other speaking engagementsfor 2010 include teaching a short course forcollege journalists on using open records at aconvention hosted by the Associated CollegiatePress in Phoenix, Ariz., and presenting sessionson copyright, press freedom and other medialaw topics to high school journalists and theiradvisers at conventions of the Columbia

Scholastic Press Association and the NationalScholastic Press Association/JournalismEducation Association.

Assistant professor Danielle Sarver Coombs,Ph.D., co-wrote a chapter in Soccer andPhilosophy, edited by Ted Richards.e chapter,Villa Til l I Die, explores the nature of identityand fandom through the philosophical lens ofthe Ship ofeseus. In his New York Times storyabout soccer-themed books in anticipation of theWorld Cup, Jack Bell wrote that the collection is

AJM, P.D.,is working to reinvent the 21st-century journalismcurriculum. By developing new approaches andpartnerships, Murray is helping students learnwhile saving them money by eliminating hardcopytextbooks in all of the courses he teaches.

e marketplace for journalists has changedremarkably, yet journalism schools have been slowto respond, he said. e pedagogical methods andbasis for teaching journalists are literally rooted inthe last century.

e need to advance a beginning journalistscommand of language and grammar will notchange, nor will developing their abilities toinvestigate, research and report, Murray said.

In a recently published article in the Journalof Media Education, Murray reports that there is,however, an exponential growth in the expectationfor journalists to now have high levels of technologi-cal literacy and competency to communicate infor-mation to global audiences, diverse cultures and in

Murray Lauded

for InnovativeApproach toTeaching

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JARGON FALL 2010 18

notable for its breadth and the diversity of theauthors, meaning its not Eurocentric.

Assistant professor Danielle Sarver Coombs,Ph.D., developed a new Qualitative ResearchMethods course designed to develop studentsinterest and expertise in conducting qualitativeresearch. e class took on Kent State footballas its client, and focused on increasingundergraduate student aendance at games.Over the course of the semester, studentsconducted participant observation, interviews,ethnographies and focus groups, culminating ina presentation to the athletic departments Pete

Mahoney.

TamiBongiorni, Student Media advertising salesmanager, was elected to a two-year term as vicepresident of convention planning for the CollegeNewspaper Business and Advertising Managers(CNBAM). She will assist with the planning of the2011 CNBAM conference in Nashville and will bein charge of the conference in Miami in 2012.

Assistant professor Max Grubb, Ph.D., alongwith graduate student Michael Olszewski,

earned second place for their paper, FromAviating to Zoomerating: e Curious Life andDeath of Radios Mad Daddy, at the BroadcastEducation Association conference in April.Grubb also earned second place for his researchpaper, Social Networks, Psychological Senseof Community, Social Capital and PersonalInvolvement: A Study of Facebook Users.

Graduate student StacyE. Stevenson presentedher paper, I am eating a sandwich now: Intentand Foresight in the Twier Age, at the MediaEthics Colloquium 2000 in April in St. Louis .e 2010 colloquium, Who Can and Should

Watch the Watchdog in the Twier Age?,provides a venue for mass media scholarshipexamining a variety of accountability issuesand tools ranging from journalism reviewsto news councils to ombudsmen to public/civic journalism, etc. Stevenson submied herproposal last fall and was partnered with LeeAnne Peck, Ph.D., an associate professor in theSchool of Journalism and Mass Communicationat the University of Northern Colorado. epaper was accepted for publication in the Journalof Mass Media Ethics.

FACULTY NOTES

ways that previous generations of journalists couldonly have considered to be sciencection.

Murray has taken the lead in integratingtechnology into courses at Kent State to prepare

students to work in a challenging

eld and tocommunicate with a changing audience.He uses avatars as virtual graduate assistants

in his online syllabi to provide advice and engagestudents with course content.

He created Stories at Fly, an award-winningonline magazine and working laboratory forstudents and participant journalists to experimentwith narrative non-ction and multimedia storydevelopment. Students gain real-world experience,interact with local communities throughout theregion, and have an opportunity to build a valuablesocial network to service their aspirations.

His students take tests online and have theirgrades reported instantly, and three years ago,Murray replaced hardcopy textbooks for his courseswith online video tutorials from Lynda.com.

Multiple textbooks required for one of his coursestypically would cost each student $180- $200. Andthe texts, according to Murray, were frequently out-of-date before they arrived in the bookstore. Usingonline subscriptions, Murrays students now payonly $37 for access to ve course titles containingapproximately 30 hours of video delivered in short,2-to 3-minute tutorials from experts. ey can beaccessed online 24/7 for the entire semester.

Each video is designed to simplify the complexityof a particular soware tool and reduce confusionfor students. Murray said using online tutorials

improves his ability to accommodate dierentlearners.

It makes it possible to work more directlywith each student in class. I can focus my eorts

on theory, making connections across sowareand integrating techniques instead of geing

hopelessly mired down in one, when a few studentshave trouble understanding a particular concept orapplication, he said. Also, the content is alwayscurrent.

Murray is revising current pedagogical practicesto benet students and faculty. He is introducingnew methods that will signicantly improveteaching in a converged media environment.

He is enhancing student learning with digitalstorytelling and multimedia narratives andincreasing the comprehensive knowledge andtechnological literacy of students so they mayperform well in their service to inform the publicinterest.

Murrays article in e Journal of MediaEducation details some of his work on reinventingthe journalism curriculum. See: Murray, G. J.(2010, April). Reinvention strategies: digitalstorytelling, media convergence and the newuniversity journalism curriculum. Journal of MediaEducation 23-31, 1(2).

In July, Murray traveled to Grahamstown, SouthAfrica, to present the paper at Rhodes Universityas an invited delegate to the World JournalismEducation Congress. See: hp://wjec.ou.edu/congress.php and hp://wjec.ou.edu/index.htmlfor additional information.

Many believe hands-on experience takesclassroom learning to new heights.

As part of a summer seminar, 12 Kent Statejournalism students, seven undergraduateand ve graduate, traveled to Manhaanfor a 10-day crash course in modern media.Faculty members Ann and Carl Schierhornaccompanied the students.

e seminar took place on-site at variousmedia outlets and at the universitys NewYork fashion studio.

e objective of the course was to learnhow major media organizations are embrac-ing new technology and adapting to nancialchanges, Ann Schierhorn said. Students hadthe opportunity to meet with and hear fromseveral inuential professionals from majormedia outlets, including Time Magazine,eNew York Times, CBS, Sports Illustrated,e Associated Press and InStyle Magazine.

Students shared their thoughts andopinions about the professional sessions theyaended on a WordPress blog, titled NewYork Media Seminar 2010.

Many of the professionals were once KentState students themselves.

Nancy Lee, 75, who is e New YorkTimes syndicate editor and vice president forlicensing, served as the students tour guidefor the seminar. is impressed graduatestudent Lori King, who wrote a blog postabout how special it was to tour e NewYork Times.

Students also heard from John Filo, 72,director of photo operations at CBS. He ismost famous for his photo of the May 4, 1970,Kent State shootings. He spoke about takingphotos to promote television shows.

Shannon Lanier, 03, a reporter at BlackEnterprise magazine, oered advice to thegroup as well.

Stan Wearden, dean of the College of

Communication and Information, led adiscussion at a reception held specically forKent State alumni to connect and re-connectwith one another. Some graduated 10 yearsago, while others were recent graduateshoping to make their mark on the mediaindustry in the big city.

Ann Schierhorn said alumni were verysupportive of the media seminar and servedas mentors to the students. Students askedtough questions and gained real insight frommedia pros.

NYC media

seminar offers

unique insightsBY SHANTAE ROLLINS

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BY JESSICA ROBLIN

G

. For 2010 Taylor Alumnus of theYear Award-winner Tom Jordan, 72, it beganwith a typewriter keyboard. He didnt know howto type, but there he was in a journalism classroomlled with typewriters.

I started pecking away, he said. I justsweated it out therst week and got a book on howto type.

His roommate noticed the weekend struggleand suggested looking at the keys. Since then,Jordan has craed his own six-nger method.us began his writing career.

Now, as president of Homan York Advertis-ing, his full-page advertisements are tucked in well-known publications likee Wall Street Journal.

Im a writer, and even though I have a fancytitle, I still write advertising, Jordan said.

To this day, his father shows ohis sons workto any Floridian who will listen. is includeshis two books Re-Render the Gender andWhats a Saatchi and how come we have two ofthem? and a third in the making that focuses onmarketing geared toward women.

He said his time at Kent State was well spent,especially in advertising courses taught by his rolemodel Robert Dudgeon, who taught in JMC forseveral years around 1970.

en I realized writing was a great way forcreative expression, Jordan said about his viewsaer he took a few JMC classes. He did respect thestructured aspect of journalism, though, includingthe inverted pyramid and the need for accuracy.Advertising classes directed him toward wherehe is now. As a professional advertiser himself,Dudgeon had students working in collaborativesituations and developing campaigns to simulatereal situations. Also, Jordans year at the Daily

Kent Stater boosted his condence every time hesaw his byline or section he anonymously wrote.

Jordan wishes he had known what he knowsnow. He shares advice with his interns.

When you get your rst job, youre kind ofafraid to contribute, he said. You think, well,what do I know? If in the right professionalsituation, youll realize you know more than youthink.

I wish I would have known to admit what Ididnt know I wish I had known how easy it is tobe accepted if youre open and honest, he said. He

Je Johnson, 09, works as an editorialassistant for KNBC/NBC Universal in LosAngeles. He sat on the New Media Panelfor the Future of Journalism Workshop

held by the Black Journalists of SouthernCalifornia Association earlier this year. Moreinformation can be found at hp://www.bjasc.org/?p=410.

Jason Craig, 07, has been promoted tointeractive project manager at HitchcockFleming & Associates in Akron.

Melamed Riley Advertising in Clevelandpromoted Kathleen Roy, 08, to accountexecutive and hired Patrick Bensi, 10, as acopywriter.

Kathie Zipp, 10, interned with WTWHMedia in Middleburg Heights, Ohio.e company publishes Design World, apublication geared toward engineers, andWindpower Engineering. She has accepted ajob with the company.

Chris Skurkey, 02, is enrolled in the MBAprogram at Strayer University in FairviewPark, Ohio. He also designs websites for areabusinesses, including the Arch Gallery ofFairview Park.

Mike Lebowitz,99,a former Daily Kent Statereditor, is a war crimes prosecutor with the Mili-tary Commissions. He is leading the prosecu-tion against a Guantanamo Bay detainee whois implicated in al Qaedas second wave aackplans against the United States.

Deborah Pritchard, 09, is working as acommunication intern at Shure Inc. in Niles,Ill., near Chicago.

Olivia Mihalic, 08, joined AKHIA inHudson, Ohio, as an assistant account ex-ecutive with two years experience workingin the public relations industry. She workswith AKHIA's business-to-business ac-counts. Her primary focuses include market-ing communications, e-communications andtrade media relations.

Megan Becka, 07, andFoluke Balogun, 09,are assistant account executives with AKHIAin Hudson, Ohio.

ALUMNI NOTES

Jordan Wins Taylor AwardAdvertising pro offers freshideas about the role ofgender in marketing

shares this knowledge at Homan York by tellinghis interns there are no bad ideas and encouragingthem to share theirs.

Instead of a rst job in advertising, upongraduation in 1972, Jordan faced the militarydra, so he enlisted in the Army and served a two-year stint. But then he got on the ad career trackwith Brand Advertising in Cleveland, followed byTatham-Laird & Kudner and then Leo Burne inChicago.

He found his permanent home in 1983 withHoman York, rising to Chairman and ChiefCreative Ocer. Along the way came the two well-received books and honors such as the CannesLion Award andnalist for the OTool Award.

At this point in my career right now, itsfabulousI want to have a workplace where onSunday night no one worries about coming in thenext day, he said.

He works with a variety of people, whom hewants to motivate individually. is creativeenvironment allows for an idea to transform intosomething that will be published.

Creative awards for successful advertisementsused to be an infatuation for Jordan. Aer the

company won several, he began to put it intoperspective and realized that solving problems forclients is the companys top priority.

Were in an industry where you can get sweptaway with all these self-congratulations, he said.Today Im much more gratied when I see thesales numbers for some of the cl ients we have thanI ever would be with a creative award.

Jordan will be honored at a reception sponsoredby the JMC Professional Advisory Board duringHomecoming festivities on Friday evening, Oct. 8in the Hall of Fame lobby of Franklin Hall.

Taylor Award recipient Tom Jordan has investigated

the importance of gender in marketing and advertis-

ing. He attributes his success in the profession to

the basic skills he learned from JMC.

Bey (Crampton) Champney Driver, 41,passed away in January at age 91 at her homein Huntington, N.Y. She was a former editorof the Daily Kent Stater.

IN MEMORY

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JARGON FALL 2010 20

KSU CENTENNIALHOMECOMING

Celebrating a Centurys Worthof Stories and MemoriesBY DAWN BURNGASSER

With Homecoming events celebrating 100 yearsof excellence, alumni look back on their collegeexperiences. Graduates of the program have gone onto become successful reporters, marketing directors,public relations professionals and more.

Carol Costello, correspondent for CNNs

American Morning, came back to Kent State tofinish her degree in 2004.

But she recalled her first incarnation as a student,trying out for TV2 in the 1980s.

I was so nervous. I almost didnt go, Costellosaid, but my boyfriend at the time convinced me Ishould try. I did and I made the cut.

I eventually decided being an anchor wasntenough, she added, so I became the news directorof TV2.

Costellos involvement with the student-runstation gave her the skills she needed to be successful,

JMC alumni reflectabout what KSUmeant to them

and it wasnt long before she was working at a televisionstation off campus.

Kent State gave me the confidence I needed tosucceed, Costello said. I learned enough about mycraft to take it to the next level. I learned to be tough,creative and independent all things you need tosucceed in TV news.

Then theres Gina Stikes, director of PR andmarketing for The MSNBC Digital Network, whograduated from Kent State in 1994. She recalls thatcertain things were easier back then.

I remember having $10 in my pocket and feeling

like I could eat like a queen for the week, she said.Trying to feed yourself on campus for $10 a week isprobably impossible now.

When asked about her campus experience, Stikescalled to mind the great friends she made, the prideshe felt and still feels in this institution, and all the

black squirrels. The professors were also noteworthyin her eyes.

What was most impressive about all of myprofessors and the faculty, Stikes said, was that theyhad real business experience that they brought to theclassroom.

The teachers were tough, but they were simplypreparing her for the challenges of the real world. Soshe worked hard to stay ahead in the program.

Second best wouldnt do, Stikes said. Half-ratedidnt cut it.

Then, her senior year, Stikes ran into a problem.I had five paid internship offers, she said.

Professor (Bill) Sledzik explained to me that that was

This photograph appears on

Page 38 of the 1955 Chestnut

Burr yearbook. Photographs

hanging on the walls of

this journalism lounge

were winning entries in

the universitys annual

Short Course in News

Photography photographic

contest. (PHOTO FROM KENT

STATE UNIVERSITY SPECIAL

COLLECTIONS AND ARCHIVES.)

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21 JARGON FALL 2010

a good problem to have. And I was not unlike many ofmy classmates who had multiple offers.

She added that Kents public relations graduateswere in high demand, and they still are today.

I am constantly amazed at how well-prepared Iam for the communication challenges I face, Stikes

said. I know its because an education at Kent Stateprepared me for the business of PR, marketing andcommunications.

Kent State didnt just inf luence my career path. Itmade it into a reality, she said.

King Hill, a 1983 Kent State graduate and presidentand director of marketing services for DigiKnowCreative Marketing Technologies, recalls the growthhe experienced as a college student.

Kent State University was where I first began togain self-confidence, Hill said. I met people from all

walks of life and from many cultures, and I learned tobe very comfortable with that awareness.

The intellectual atmosphere of a universitycampus created new opportunities for students likeHill. With a background of inner-city schooling, hesaid he was ill-prepared at first for the demands of acollege curriculum.

But my instructors didnt give up on me, Hillsaid.

Professors and advisers gave him the kick in thebutt he needed, Hill recalled.

Once (I was) more fully prepared, I gainedconfidence and my ability to learn was enhanced,Hill said. I was capable of learning anything.

But the college experience offers more than justclassroom learning. Lifelong friendships and lastingmemories are also formed.

I lived off campus most of the time, and I wasfortunate to have some great roommates artists,musicians, really creative people, Hill said. Theyall had great souls. Honest, caring people who knewhow to have a good time but would give you the shirtoff their back.

Another Kent State graduate, David Meeker,APR, Fellow PRSA, is the senior facilitator at Meeker-Young LLC and an adjunct faculty member in theSchool of Journalism and Mass Communication. Hegraduated from Kent State in 1961, and his professors

helped him along the way.I remember the friends I met in journalism school

and the great faculty, Meeker said.He recalls one professor who would come into

class with an armful of materials and tell students tostart editing. His professors knew the business, madetime for students, got him interested in new areas likepublic relations, and even helped students find jobs

when they graduated.It was a terrific learning experience, Meeker

said.Professors in other areas, such as English, political

science, history and sociology, helped him learn thecraft of journalism, Meeker added.

(My Kent State journey) gave me a broadperspective on the world around me that enabled meto meet new career challenges head on, Meeker said.Confidence combined with knowledge was the key.

And I was fortunate to land a part-time job asa reporter for the Record-Courier in addition to

working on the Daily Kent Stater, he added.He said his fraternity experience was the most

memorable part of college life.I was in the Sigma Alpha Epsilon fraternity,

which actually required its members to study, hesaid, and we did some pretty classy things like par-ticipate in Songfest (a Greek philanthropy event).

Michael Hanke, retired general manager of TheCanton Repository and adjunct faculty memberat Kent State University, graduated in 1979 with adegree in journalism.

Hanke remembers professor Fred Endresjournalism history class.

It was a tough class, Hanke said, describing it

as lots of writing paired with weekly discussions forwhich you had to be on your mental toes.

Hanke added, understanding journalism his-tory helps you understand todays changing media,and gives us all a hint as to how media will evolve.

As a commuter student with a full-time job, goingto class made up for his busy schedule.

Classes energized me, Hanke said. Well-runclasses provided mental adrenaline.

He also had the support of family along the way.

My wife helped me the most, Hanke said. I wasworking full-time, attending classes mostly in theevenings and for the last year traveling around thecountry.

His Kent State education helped Hanke becomeeditor of his hometown newspaper, and, he added,it gave me information that would have taken many

years to accumulate through on-the-job education.Gary Wells, managing director of global

communications for Dix & Eaton Corp., graduatedfrom Kent State in 1973. To this day, his degreecontinues to shape his future.

A student cameraman films a WKSU News television show in the early 1970s. (PHOTO FROM KENT STATE

UNIVERSITY SPECIAL COLLECTIONS AND ARCHIVES.)

KENT STATE DIDNT JUST

INFLUENCE MY CAREERPATH. IT MADE IT INTO

A REALITY.

HOMECOMING

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JARGON FALL 2010 22

2010 HomecomingThe School of Journalism and Mass

Communication will participate in several

events during the week of Homecoming

2010. Please join us as alumni, faculty,

students and friends gather in celebration of

our rich history.

OCTOBER 8

12 to 4 p.m.

JMC Professional Advisory Board Meeting

4:30 to 6:30 p.m.

JMC Alumni Reception and Awards Program

Silent Auction sponsored by PRSSA

OCTOBER 9

10 a.m.

CCI Parade Tent, corner of Lincoln and Main

streets

11:30 a.m. to 1:30 p.m.

JMC Luncheon, PRSSA Raffle1:30 to 3:30 p.m.

CCI Tailgate Party, North corner of Dix Stadium3:30 p.m.

Homecoming Football Game: Kent State

University vs. University of Akron

My education continues to increase in value,even now almost 40 years later, Wells said.

He also said that Kent State taught him how muchhe didnt know and where to look for the answers.

And like any other Kent State graduate, his educationgot him ready for a successful career.

The journey most im-mediately prepared me formy first job in journalism,and, frankly, for every jobsince, Wells said.

He added that whilethe curriculum was strong

when he went to Kent State,it is now even better when itcomes to preparing studentsfor a career. Thats becauseKent State University isconstantly updating courserequirements and studentresources. This is especially

true for Journalism andMassCommunication, where me-dia convergence and inter-active classes are held in therecently renovated FranklinHall.

The grand opening ofFranklin Hall marked the

completion of a $21 million restoration project in2008. The state-of-the-art facility offers manyamenities to foster learning for JMC students,including wireless connectivity, a high-definition

broadcast studio, an interactive auditorium and aconverged newsroom housing four different studentmedia organizations.

Im amazed at how the university has grown,Costello said. The journalism building is wonderful I cant believe it!

Franklin Hall was originally named after WilliamA. Cluff, the secretary of the Universitys Board ofTrustees, when it was built in 1926. A teacher trainingprogram was housed there at the time. In 1956, the

building was renamed based on the city of Kents firstname, Franklin Mills.

Most impressive to me, obviously, is Franklin

Hall, Hanke said. It is filled with wonderful gadgets,but more importantly, with a fine staff.

It is truly a cutting-edge facility and one that givesKent State graduates a clear advantage, Stikes added.

Hill has also seen many changes to the campusand curriculum over the years. Hill said he is pleased

with the success of his school and the increased valueof a Kent State education.

KSU is much larger, more diverse and moremodern, Meeker said. He added that more emphasisis now placed on job preparation skills.

Kent State University is a dynamic environment

Robert McGruder

received JMCs

1984 Distinguished

Alumnus Award

from the School

of JMC. This

photograph appearson Page 304 of the

1963 Chestnut Burr.

(PHOTO FROM KENT

STATE UNIVERSITY

SPECIAL COLLECTIONS

AND ARCHIVES.)

that is continuously updated. But it seems that somethings remain constant: a quality education, the skillsstudents need to succeed, and good times with greatpeople.

Biggest difference from my days as a student?Hanke asked himself. There were excellentprofessors in my day, but now there are moreexcellent professors.

Im glad I went to Kent State, Costello said.It enabled and enables me still to connect withpeople who are the most vital to our economy

working people, middle class people, down-to-earthreal people.

Between attending class, meeting new friends,going out, and staying in, the memories of Kent Statedays are sure to last a lifetime.

Relationships are everything, Hill said, and youcan make tremendous, life-long relationships at KentState University.

Im still in touch with my Kent State friends,many of whom I met while working late into the nighton PR projects in the computer lab, Stikes said.

Even the memory of Kent State days is enough tomake many alumni smile.

I will always cherish those times, Hanke said.

Time Exec. Addresses Grads

Mark Ford, 79,spoke at the spring

2010 commencementceremonies for theCollege of the Arts,College of BusinessAdministrationand College ofCommunication andInformation. Ford isthe president of Time.Time Inc., a TimeWarner company, is oneof the largest contentcompanies in the world.With a portfolio of 22U.S. magazines andmore than 25 U.S.websites, includingsome of the worldsmost popular, powerfuland trusted brands, itis the largest magazinepublisher in the UnitedStates and a leadingpublisher in the UnitedKing