it’s why i am here today
DESCRIPTION
I’m Shane. I’m Chair of Slow Food London. I’m not important – the woman I taught to bake a cake in her saucepan is. It’s why I am here today. Most of Slow Food UK’s money is restricted funds. - PowerPoint PPT PresentationTRANSCRIPT
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I’m Shane. I’m Chair of Slow Food London.
I’m not important – the woman I taught to bake a cake in her
saucepan is.
It’s why I am here today
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Most of Slow Food UK’s money is restricted funds.Equally, it – importantly- has to give £60 000 a year to Slow Food International for the work SFI does over-seas.A conundrum.... How to fund the UK?
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Slow Food UK sought more members, so the Trust asked individuals why they didn’t join.
Sounds good?
Except that people often act differently to how they say they will
42% Adults snore at least three times a week.....
... But only 8% admit to it
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So what was the one wish that non members told Slow Food
would make them join?
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They said, indeed promised, to join in their thousands, if, only one wish were granted...
... And that was if the membership fee became lower
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Except, these people also didn’t think they
snored. And they didn’t join Slow Food
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Q. But where did the decrease get funded from anyway?
A. The Local Rebate
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The same local rebate that funded the “cook a cake in your saucepan” in some of Europe’s poorest housing estates.
That paid for “Feed a family for a fiver”
That paid for educational projects in “failing” schools.
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How can we do things differently?
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Become more affordable
Reduce Churn rates
Less admin – lower cost base
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Yes! I really want to help support Slow Food and it’s educational projects. I wish to give a monthly donation of £4 £3 £2 Other £…… I am joining as
□ Individual Min £2 per month □ Family Min£ £3 per month □ Youth Please pay by credit/debit card
About 60% people always tick the first box
X
Anyone wanting to pay the current fee still can do so
X
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The London Trial
Checks to see if monthly payees also snore
Allows the office to put the systems in place
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From every monthly donation above £3.00 an amount is placed in a ring-fenced fund for local groups to apply for.
The incentive for groups to recruit members returns
Local Fund
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