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-1- joiz global The most innovative Social TV in Europe

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- 1 -joiz global

The most innovative Social TV in Europe

- 2 -

Video

- 3 -

JOIZ WAS FOUNDED IN 2009 IN ZURICH AND LAUNCHED IN 2011

- joiz is headquartered in Zurich, Switzerland and employs 127 people, Offices in Zurich, Berlin andTel Aviv.

- Joiz Group (Holding) with three subsidariesjoiz Switzerland, joiz Germany and joiz global.

- joiz globals Community Marketing Platform was developed for own use but is licenced now to othercontent owners

Concept developed by co-founders Alexander Mazzara and Kurt Schaad

Launch of joiz Switzerland

as a FTE digital and analogFTA channel (85% ofTVHH)

Launch of joiz

Germany as FTE digital channel (35% of TVHH)

joiz starts its MCN efforts on YouTube and is today the biggest Swiss MCN.

Joiz CMP goes live on a TV channel/news siteof a big German Publisher.

LOI for joiz Latamsigned (franchise)partnering DirecTV(2016)

JANUARY 2010 2011 2013 20152014

BERLIN

ZURICH

THE CREATION OF JOIZ THROUGH KEY MILESTONES

joiz global starts tobuild up thelicencing andbusiness.

Joiz goes live with 10 clients in 2015 in Europe and the US and securesstrategic partnerships.

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TV HABITS ARE CHANGING

- 5 -

INSIGHTS ABOUT VIEWERS, USERS

Succes Factor #1

- 6 -

REGISTERED USERS INSIGHTS

JOIZ.CH USER GENDER DISTRIBUTION

57% 43%

REGISTERED JOIZ-USER AGE DISTRIBUTION IN %

17

42

32

105

2 2

0-12 13-17 18-24 25-34 35-44 45-55 56-64 65+

Ø 26 YEARS

S o u r c e : i a K o m e C r o s s p l a t t f o r m A n a l y t i c s

- 7 -

PROGRAMME PREFERENCES OF JOIZ VIEWERS

WHAT DO JOIZ VIEWERS LIKE TO WATCH ON TV?

THEIR TOP 5

1. Music

2. Games

3. Styling / Fashion

4. Technology, Sports & Sex

5. Funny YouTube Clips

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

JOIZ VIEWERS

S o u r c e : j o i z B r a n d t r a c k e r , n = 2 0 0 0 w e i g h t i n g = 5 0 %

- 8 -

DESIGN CONTENT TO USERS PREFERENCES

Succes Factor #2

- 9 -

JOIZ PROGRAMME FOCUS

ENTERTAINMENT MUSIC LIFESTYLE SOCIETY NEWS

18%

40%

24%

13%

5%• STARS• FICTION• CINEMA• SHOWS• GAMES

• NATIONAL &INTERNATIONAL MUSIC• LIVE PERFORMANCES

• DJ FORMATS• VIDEO CLIPS

• FASHION• GADGETS• COOKING

• PARTY

• HEALTH• LOVE & SEXUALITY

• POLITICS• DIGITAL LIVE

• NEWS• WEB-CURIOUS

- 10 -

ACROSS MEDIAACROSS PLATFORM

Succes Factor #3

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K A M P A G N E N A U F B A U / M U S T H A V E

Transmedia Storytelling for all Branded

Entertainment channels

- 12 -

INTEGRATED TOOLS INTO TV, VIDEO AND EDITORS PROCESSES

Succes Factor #4

- 13 -

- 14 -

CHAT DISPLAYED IN GREEN ROOMCHAT DISPLAYED IN GREEN ROOM

USER CHECKS INTO TV SHOW

SKYPE CALL INTO TV SHOW

CHAT DISPLAYED IN TV SHOW

INSTAGRAM DISPLAYED IN TV SHOW

TWITTER DISPLAYEDIN TV SHOW

FRESH LEVEL DISPLAYEDIN TV SHOW

- 15 -

CHAT DISPLAYED IN TV SHOW

CHAT DISPLAYED IN GREEN ROOMCHAT DISPLAYED IN GREEN ROOM

USER CHECKS INTO TV SHOW

SKYPE CALL INTO TV SHOW

INSTAGRAM DISPLAYED IN TV SHOW

TWITTER DISPLAYEDIN TV SHOW

FRESH LEVEL DISPLAYEDIN TV SHOW

- 16 -

THE JOIZ TECHNOLOGY FRAMEWORK CAN BE EASILY INTEGRATED INTO EXISTING BROADCASTING / RADIO INFRASTRUCTURES

JOIZ TECHNOLOGY FRAMEWORK

joiz Global

BROADCAST IT

NewsroomScheduling

Media Asset ManagementPlayout Automation

GRAPHIC ENGINE

VIEWER ON WEBSITE AND APPS

VIEWER WATCHES TV

COMMUNITY MARKETING PLATFORM IN THE CLOUD

PERSONALISED AD MODULE

RED BUTTON

E-COMMERCE AND LOYALITY

SOCIAL TV SUITE

COMMUNITY MARKETING PLATFORM

- 17 -

NEW AD FORMATS, BRANDED CONTENT CAMPAINS

Succes Factor #5

- 18 -

LEADING BRANDS PROFIT FROM JOIZ

1

2

3

TECHNOLOGY MEETS BRANDED ENTERTAINMENT

- 19 -

ENABLING GLOBAL CAMPAINS FOR ALL CHANNELS

Succes Factor #6

- 20 -

ENABLING GLOBAL CAMPAINS FOR ALL CHANNELS

Succes Factor #6

- 21 -

Community Marketing Platform (Service as a Service)

Solution for the BtoB market

Joiz ChCMP

CMP

Tools

Front-

ends

Joiz DECMP

CMP

Tools

Front-

ends

KoelnTVCMP

CMP

Tools

Front-

ends

New TV Channel Europe(okt)

CMP

Tools

Front-

ends

TV Channel Eastern EuropeCMP

CMP

Tools

Front-

ends

Star withsocialmediareachCMP

CMP

Tools

Front-

ends

TV Channel CMP

CMP

Tools

Front-

ends

New clientCMP

CMP

Tools

Front-

ends

New clientCMP

CMP

Tools

Front-

ends

Ad module JOIZ Global Alliance Campains

- 22 -

DIGITAL DISRUPTIONMAJOR TRENDS

• New user behaviour influences content production

• Content is sent to Linear TV, but also to social networks (transmedia stroytelling) to increase the reach of the story

• New social TV channel can be built up cloud based (TV out of the box) in 1 or 2 month before going life

• To transfer viewers, readers, listeners to users you need a new approach

- 23 -

CONTACT

GERMANY OFFICEjoiz Global Straße der Pariser Kommune 810243 Berlin

Email: [email protected]: +49 30 726 239 100

THANK YOU AND WE ARE LOOKING FORWARD TO HEARING FROM YOU!

HEADQUARTER SWITZERLANDjoiz Global Schärenmoosstrasse 778052 Zürich

Email: [email protected]: +41 44 533 09 00

ISRAEL OFFICEjoiz Global 2 Kaufman Street, Textile House, 6th Floor68012 Tel Aviv

Email: [email protected]: +972 52 620 2076

www.joizglobal.com