irp participants brochure 2014-2015

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EXTENDED DEADLINE JANUARY 16 WHERE WILL YOU GO? JOIN THE INTERNATIONAL RESEARCH PROJECT

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Interested to partake in the International Research Project of the Marketing Association EUR? Read along! Apply on: http://bitly.com/join-irp

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EXTENDED DEADLINE

JANuAry 16

whErE wILL you go?JoIN ThE INTErNATIoNAL rEsEArch proJEcT

YOU are looking for new opportunities or willing to test your skills and knowledge in a professional business environment to bolster your CV. You are passionate for multidisciplinary teams and being a team player is one of your strong suits. You are ambitious for a consulting project and would like to have the most complete consulting experience there is.

The MAEUR International Research Project is the perfect opportunity to do all of the above while taking on your first business trip abroad! Previous years ventured to Australia, India, China, Vietnam, Canada, Turkey, Brazil and USA for companies of different sizes and in different industries.

This brochure will provide you with essential information about the MAEUR Internatonal Research Project 2015. We hope you will be as enthusiastic as we are about IRP and join us on this adventure by applying at maeur.nl

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4 EXpErIENcEs oF Irp pArTIcIpANTs

5 so whAT’s ThE DEAL?

6 ThE BIg pLAN

8 MEET ThE coMMITTEE & MAEur

11 coNTAcT us

oVErVIEw

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My experience in USA was amazing! Besides having the chance to talk to high level management I believe the knowledge and experience gained will open a lot of doors in my future.

- Jasper, MSc Marketing Management

Looking back at IRP I have to admit it has been by far the most distinctive experience of my student life, outperforming my board positions or other committees. Don’t miss out on it!

- Stijn, BSc Business Administration

I gained a lot of commercial knowledge and was given enough space to use my own expertise in psychology. All the different backgrounds make IRP very dynamic and a valuable experience! - Eva, BSc Psychology

This experience enriched my skills in many ways. Besides, we had enough time to visit the most wonderful places and had so much fun. I would do it again if i had the chance! - Tessa, MSc Marketing Management

ThE EXpErIENcE

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ThE DEAL

What YOU can expect of IRP• International consulting experience• Chance to develop practical skills varying from acquisition to analytics• Connect with a diverse set of multidisciplinary students• Cooperation with committed companies• A lot of personal influence due to small groups• Co-creation of research proposals• Get in touch with potential employers• Earn a university certificate

What IRP expects of YOU• Commitment from February 2015 till October 2015• Willingness to go abroad during the summer of 2015• Prepared to work 6 to 12 hours per week on average• Affinity for consultancy and research• A small fee: most of the expenses are covered by the companies, but not all

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ThE pLAN

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4 - 6 hours a week // FEB - APR 8 hours a week // APR - JUN

1 // Aquisition Phase

Phase 1 will start with an informal kick-off in order to get to know each other. After the kick-off the main goal is to acquire companies that are interested in international research. Besides contacting you will also be writing research proposals for the high potentials. The goal is to have six companies by the end of April.

No experience? Don’t worry! We will practice and practice makes perfect.

2 // Desk Research Phase

Phase 2 starts with assigning participants to one of the consulting groups forming teams of 5. Personal preferences are taken into account in order to ensure mutual fit between you and the project. The teams will then start with desk research and preparation for field research.

Not a researcher? Don’t worry! Our 20 years of experience and an academic supervisor got your back.

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3 - 6 weeks // JUL - AUG 8 hours a week // AUG - OKT

3 // Field Research Phase

Phase 3 is all about the field research abroad. This might well be your first business trip so you are expected to make that count. Your stay will be 3 to 6 weeks depending on the specifics of your project.

If you work hard there will be definitely enough time to play hard!

First big trip? Don’t worry! We will assist with all the necessary documents.

4 // Report & Presentation

Phase 4 is where the projects are wrapped up and the findings are presented to the companies. A large proportion of the reporting can be completed while abroad although there will be more than enough time to finalize upon your return. Before the end of October all the projects must be concluded and presented to the companies.

Anxious? Don’t be! We will make sure all the presentations are in top shape.

& Brigitte Stilma - Participants Coordinator (not on the picture)

Joris MatthijssenResearch Coordinator

Robert RitecoMarketing Coordinator

Arjan QhutbullhaChairman

Gerrit Stöckmann External Relations

Jeroen PoorteExternal Relations

ThE coMMITTEE

MArkETINg AssocIATIoN Eur

With over 700 members, the Marketing Association EUR is one of the largest and most innovative Marketing Associations of the Netherlands.

Every year we organize various events and projects targeted at the students of the Rotterdam School of Management (RSM) and Erasmus School of Economics (ESE). However, our events are organized for all marketing-minded students.

Our events serve several objectives: education, internationalization and the creation of a professional and social network. Therefore, students interested in marketing will always find an interesting event on our calendar.

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wE ArE LookINg For you! AppLy AT MAEur.NL

coNTAcT

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INTERESTED IN ThE IRP?We will be presenting at various lectures and handing out flyers on the campus. Do visit our information stand at C-Hall and the website of MAEUR for more information. You can also call or email us!

T +31 (0)10 408 1838M +31 (0)6 4687 5551M +31 (0)6 2240 2157E [email protected] www.maeur.nl

VISITING ADDRESSErasmus Universiteit RotterdamRoom H15-26Burgemeester Oudlaan 503062 PA Rotterdam