invest in mauritius mauritius is a small republic in the indian ocean 1.2-million inhabitants...
TRANSCRIPT
INVEST IN MAURITIUS
• Mauritius is a small Republic in the Indian Ocean
• 1.2-Million Inhabitants
• 1.4-Million Tourists per year visit the Island
• 67-Hotels. Six of which are 5-Star
WHY INVEST IN MAURITIUS?
I. The Mauritian Government through The Board of Investment of Mauritius has given tax breaks to encourage inward Investment
II. The Board of Investment facilitates Foreign Investment by helping to secure the relevant Permits
III. Land in Mauritius is considerably cheaper than Europe
IV. Labour in Mauritius is the cheapest in the world outside India and Mexico (average weekly wage is €45)
V. Mauritius is a favourable holiday destination for honeymooners, windsurfers, deep sea diving enthusiasts, snorkelers & golfers alike
VI. Situated 2,000-km east of South Africa, beside the Seychelles
VII.340-Days of sunshine per year
BENEFITS OF INVESTING IN AHOTEL/VILLA COMPLEX
I. Each Investor will receive an annual Dividend based on the profits of the Hotel
II. Each Investor has the opportunity of having a site within the complex of the Hotel to build their own Villa
III. Tax on the Dividend and rental income is only taxed at 15%
IV.An Investor’s private villa can be leased back to the Hotel
V. After 3-years the Investor can apply to obtain a Residency Permit for tax purposes
Lloyd Bowmaker (Mauritius) Limited
BUSINESS PLAN
I. Executive Summary
II. Introduction
III. Project Outline
IV. Ownership / Management / Employment
V. Market / Marketing Strategy
VI. Projections
I. Executive Summary
• The Directors of Lloyd Bowmaker (Mauritius) Limited, have leased 18 acres of land beside the sea to develop and construct a Hotel/villa complex on the beach on the North of the island.
• The sole purpose of the project is create a wealth management programme for our clients while investing in Mauritius and to give a favourable return on our clients investment.
• We envisage employing a respected local contractor to build between 40/60 villas with a reception area, restaurant and bars. We envisage when the complex is fully functional to be employing upwards of 40 staff members.
• We believe that we can bring Irish tourists/Europeans to this wonderful Island to holiday and to spend their monies here on the island of Mauritius.
II. Introduction & Background
• Introduction
This Business plan is written to:
• Document strategy• Act as a management tool
in monitoring performance• Raise € 6 million equity funding
Registered for:VAT Income taxPAYE/PRSICorporation Tax
Formed as: Hotel & Villa Resort
Business in operation?:Yes, started on 01/06/2007
• Products & Services
It is the company’s intention to have two bars and two restaurants on site and to cater for all the needs of our clients.
We will provide water sports activities including:
• Fishing• Jet ski• Snorkelling• Diving• Boating• Beach sports i.e. volley ball etc
III. Project Outline
General description of proposed business: We have leased 18 acres of land for the purpose of developing a hotel/villa complex to a high standard. The Location has 480m of beach frontage beside the Indian ocean which will attract Irish, South African, Indian, Chinese and Australian tourists. The complex will cater for all the requirements for a family stay on the Island. The hotel, food & service will be of a 4/5 star quality with a 3 star price for our services.
The all-inclusive package is being considered for our clients to allow them enjoy their stay without having to spend more.
There will be a half board package, which will allow the clients have the option of eating out for their lunch or staying within the complex.
We will be gearing our style of that of theMarriot Hotel Group in Europe that offerExclusive accommodation with tailor made service to ensure that the client returns again and again.
Mission Statement
To give good value with exceptional attentionto the needs of our clients.
Trends in industry
In Europe, people have had a good life style for
the past ten/twelve years and people are travelling further from home in an effort to
see the world.
The island has no Irish owned hotel or complex and perhaps this is one of the
reasons why Irish people don’t come to the Island in their thousands.
Existing Site Photo
Existing Site Photo
Existing Site Photo
Existing Site Photo
Existing Site Photo
Existing Site Photo
Existing Site Photo
Targets
We are building 60/80 units and it is our intention
to have 75% occupancy so we would hope to bring 4,608 new people to the island each
year assuming two visitors per Villa.
The operation to commence building work would be Late May 2009 with our doors opening for October 2010.
However with the planning regulations to be overcome, we would envisage a six month delay in commencement of the project and more realistically we would be planning for a grand opening in March 2011.
This will give the company three months to train
the staff and to be completely ready for July 2011 to welcome the first of the Irish
Tourists.
Employers / Employees: Initial Staffing Proposal
Employers / Employees:
Who will replace you during any required absences? We have a project manager on the ground living in Mauritius already. We will send out a qualified Civil engineer to look
after and mind our investment.
It is the intention that the board of management will come to Mauritius on a bi monthly basis to over see the development of the project.
Our Engineer will report back to the board ofmanagement on a weekly basis.
MarketTarget market - 25 to 55 years
Competitors
Competitors’ strengths compared to LBM
In what ways do your products/services differ
from your competitors’?
• Each Villa will have a dedicated team
• A shuttle bus service in and out of Grand Bai
• Price will be 60% of the other hotels
• Loyalty discount for repeat business
• We will have a tie up with an exclusive golf club for our clients
Marketing Strategy:How are you going to present your business?
• Brochures
• Internet
• Travel Agents
Key competitive advantages:What extras do you offer compared to the competition?
• Personal attention to the client.
• Better value for money.
• We will promote Irish tourists, presently none of the hotels promote in Ireland.
• Being Irish, we know what the Irish want and what they are looking for.
Rate those areas your customers are most
interested in, and your relative strengths in those
areas.
How are you going to approach your customers
and what buying motives are you going to
emphasise? We are going to show our clients on the
Internet a video of your country and encourage people to try the island once in their lifetime.
We will hopefully use some of your tourism budget to advertise this little paradise.
We will use brochures to encourage clients to book with us.
Marketing & Promotion Resources
Promotion methods
(how, where, frequency, why, etc.) • We will use the Internet to promote the
country and our Hotel & Villa Complex
• We will have a dedicated marketing team to liaise with tour operators worldwide and with corporate entities for conference facilities etc.
• The Mauritian Tourist Board have backed our plans to allow us to advertise our hotel on their website.
Distribution
By email and by brochures
New capital expenditure required
• Land Lease costs €1million
• We will invest €5million to build the complex
• We will invest our knowledge and expertise. One of the directors is a former Hotel manager and has the know how in running such a business.
Capital Expenditure:
• We have engaged our Construction Manager Mr. Shane Doyle to ensure that the standard of construction and of completion is of the highest quality.
• We have engaged Mr. Ajit Teelock Chartered Architect to head up the design and build. Mr. Teelock is decorated as being one of the best architects on the Island and has overseen the design, construction and completion of the Government State Bank of Mauritius.
Raw material sources
• It is the intention of the company to contract out all the works and that includes the raw materials for the construction. This price will be fixed. The contractor who is successful will be totally responsible for the materials both in relation to payment there of and the security of same on site.
Assumptions
• The figures for income are based on 75% occupancy of the villas when all villas are built and operational. The figures assume that the villas will be built and ready for let from March 2011.
• This allows for the commencement of the building project in May 2009 allowing for 18 months construction time, completion of the manicuring of the complex and the marketing of the resort together with the training of our staff.
Analysis of Overheads
Cost of Project• Income Projections on Villa Rentals (€)
Projected Profit & Loss in Income20011/2012
Continued>>
Projected Figures:
Projected Figures:
INVESTMENT IN THE PROJECT
OPTION 1• Lloyd Bowmaker Mauritius has been set up as a
Pension Trust Fund in order to be able take investment from clients who do not wish to have the high risk of the stock market (ie. One can invest their pension in bricks and mortar by way of Lloyd Bowmaker Mauritius Hotel & Villa Resort).
• Capital Investment Guaranteed• 10% Annual Growth• Confirmed Exit Strategy*• Tax Free Growth on Fund
*Advanced date confirmed with each investor to suitindividual retirement date.
INVESTMENT IN THE PROJECT
OPTION 2 (A)• €100,000 is the entry level per share. This share
would entitle the Investor to 1% Annual dividend on declared profits.
OPTION 2 (B)• €500,000 of an investment would entitle an Investor
to 5 shares and a 5% Annual dividend on declared profits and a plot of land to build a Villa.
• If 5 shares are purchased, then the Investor will be permitted to build a Villa and lease same back to the Company, giving a double income Stream to the investor.
INVESTMENT IN THE PROJECT
OPTION 3
• The third option is a an investment opportunity to purchase a detached villa outright, with a leaseback to the Management Company.
• 50/50 split on all rental income from the villa through the hotel.
• Choice of 5 individually designed villas.
• Prices range from €400k - €550
Thank You.