Internet Cookies: Changing Internet Use and PrivacyCreated by: Apurva Swarnkar MCA IIYrEnroll. No.07915604412

Why talk about Cookies?We wanted to choose a topic that we did not know much aboutAs a technologically advanced generation, we use the internet virtually everydayWe need to know the basics of how cookies works

Which best describes an internet cookie?A) A hacker breaks into your computer and looks at your files.B) The telephone number that dials into an online service.C) Files downloaded onto your computer that track your online habits.

Business Week SurveyA) Hacker 6%

B) Phone number 4%

C) Tracking file 75%

D) Didnt know 15%**This survey was a telephone survey of 1,014 randomly selected adults between March 2 and March 6 of 2000, by Harris Interactive.

Knowing the Basics:In the Business Week survey in 2000, only 40% of the randomly selected knew what an internet cookie was.**This survey was a telephone survey of 1,014 randomly selected adults between March 2 and March 6 of 2000, by Harris Interactive.

What is a cookie?A text file which a website can store on its visitors hard drivesMade up of numbers and lettersGenerally, cookies are a simple ID fileSometimes they can store more complicated information Also called name-value pairs

Whats the point?Sites use cookies toTrack number of visitorsFirst timers vs. returning visitorsHow often the user visits the siteWhy?Frequent Buyer example$$$ from Advertisers

Where are cookies?You can find cookie files on your hard drive, your C drive.

Mmmm! cookiesThey remember usernames for various sites that require log-inAlso have the option to remember your passwords for you!They allow you to shop as you browse via online shopping carts!Cookies provide user customization of sites, like weather.com & msn.com

Bittersweet: the problemsMultiple users on the same hard driveFamily computer, internet cafesCredit card fraudEasily erasableThrow off sites total countsCan contain spyware!Can pass on personal information without users permission (email address, phone number, credit card number, etc.)

Life without cookiesMany sites are heavily dependent on cookies and may not function well without themSome may not function at allErasing cookies prevents visitors from making use of certain amenities sites offer

Thank you so much!