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Business Administrative Department

Faculty of Administrative science

University of Brawijaya

Mochammad Ilhamsyah Ramadhan

Chapter Objective

Background

Intercultural Communication Definition

Communication Message

Idea

Verbal

Non Verbal

Cont’d

The Importance of

Intercultural Communication

Cultural Differences

Preparation to Conduct Business Abroad

Demand for Foreign Language

Foreign Language Roles

a

Language for Internal communication

a

Language for External communication

a

Developing Intercultural Communicating skills

a

Cross-Cultural awareness

a

a

Cross-Cultural sensitivity

Intercultural communication competence

a

a