intelligent assistant lexy
DESCRIPTION
A draft of presentation about a new Russian robot - intelligent assistant Lexy.TRANSCRIPT
Intelligent AssistantNow machines understand you better than people!
We will make a friend for you!
Lexy
Problems• Difficult unnatural interaction with
machines• A lot of alone people
• Mass consumer market (b2c segment).
• The project will initially start sales at the CIS market. Entering the markets of the U.S.A. and European Union will be at the second stage.
• World market of smart gadgets will reach $19 billion in the 2017 year according to ABI Research. The Lexy can take up to 3% of global market, i.e. $570 million, according estimation of Lexy team.
Market
Markets of initial entering Markets of entering at the second stage Markets of entering at the third stage
Solution camera
microphone
• It is a desktop device with artificial intelligence.
• Lexy understands human speech.• Lexy can be a human assistant. It can
search information on the Internet. It is a smart companion. It can control home appliances.
• Lexy is a person. He can rejoice, be offended, be tired and be bored.
• It has only voice interface. There is no display.
Business Model• The main way to monetize is direct sales through
dealers and Internet shops. • Retail price is about 22 000 rubles. • The target audience are adult working people
from 18 to 55 years. • The product is designed for family use. • There accessories for the Lexy, e.g. smart sockets,
stickers on the body.
Smart socket
Accessories for personalization
Marketing and Sales• The main way to promote a product is posting on niche sites
and advertising in social networks. • "Ashmanov and partners" will be a marketing partner of the company. • The product will be actively promoted at various exhibitions
and conferences. • The marketing campaign will focus on the existence of the Lexy's soul.
Competitors
ubiiveecubic
TeamChief information officer Chief technology
officerChief executive
officerInvestor, mentor
Evgeny Proydakov Roman Zhukov Dmitry Suvorov
They have successfully developed the telepresence robot Webot.
Igor Ashmanov
Expert in AI and computer linguistics, owner of number
of IT companies.
Current status and plans• A prototype of software, hardware and seman-
tic software is developed. • Hull design is created. • The final versions of the electronics and hull
are in development. • A website of the project is created. It is publicly
announced about the project.
start A prototype is developed
Experimental batch is manu-factured
The first finale batch is made
Contracts with dealers are signed
Mass produc-tion started
01.09.2013 01.09.2013 01.11.2014 01.12.2014 01.02.2014 14.02.2014
The needs in investment3.965 million rubles are invested into the project for prototy-pedevelopment.12 million rubles are required for preparing of mass production.
