innovationshøjskolen jan 2013
TRANSCRIPT
© 2013 IBM Corporation
Innovation@IBM
Open innova*on in IBMAnders QuitzauInnova1onschef, IBM
© 2013 IBM Corporation
Innovation@IBM
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What is innovation?
© 2013 IBM Corporation
Innovation@IBM
IBM’s definition of innovation
§ Intersection of invention and insight§ Creates value
§ Holistic view– Business model– Products & services– Operations
“Innovation is a societal -- not a
technological -- phenomenon, Sam Palmisano, CEO, IBM Corporation
© 2013 IBM Corporation
Innovation@IBM
Manufacturing Customer FulfilmentMajor Employee Sites
IBM Research Centers
Employee Service Centers
• 190 countries• 2,000 locations• More than 100
acquisitions since 2003
• 50% employees have < 5 years experience
IBM location Mobile employees
IBM has a workforce of over 500,000 of which almost 50% are mobile
LC
© 2013 IBM Corporation
Innovation@IBM
Generational shifts unleash different work styles
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OLDER WORKERS MID-CAREER WORKERSNEW GENERATION
age 50 + Age 35 – 50NEW GENERATION Born after 1980
growing as % of workforce
WISDOM & INTELLECTUAL
shrinking as % of workforce growing as % of workforce
AND MIDDLE MANAGERS AND INNOVATION
EMAIL INSTANT MESSAGING SOCIAL NETWORKING
IBM’s early days....
6© 2012 IBM Corporation
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© 2013 IBM Corporation
Innovation@IBM
Some IBM inventions.....
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© 2012 IBM Corporation
Innovation@IBM
§ Highlights since 2000 …– Added $10B in growth market revenue– Tripled SW profits
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Business Model, Operating Model and Workforce TransformationRemixed our portfolio toward services, software, and integrated solutions…
IBM’s Ongoing Transformation Journey
Exited commoditized businesses:– PCs– Hard disk drives– Printing Systems
Strengthened position in:– Business Consulting– Service-Oriented Architecture– Analytics & cloud computing– Virtualization– Open, modular systems
Acquired 116 companies in last 10 years – to complement and scale our portfolio of
products and offerings
2010 a record year…
§ 8th consecutive year of double-digit EPS growth§ Revenue of $99.9B – up 4%§ Record net income of $14.8B – up 10%§ Growth markets accounted for 21% of IBM’s total
geographic revenue
– EPS nearly tripled to almost 15$ in 2011– $109B in Free Cash Flow– Returned $107B to shareholders
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© 2012 IBM Corporation
Innovation@IBM
We Embrace Collaborative & Open Innovation
Enabling culture change
§ Established an innovation agenda that spans multiple dimensions:
– Product – Services – Business process– Business model– Management and culture– Policy and society
§ Enabled global collaboration– Culture of collaboration – Innovation ecosystem
Why? What we’ve done § Become our clients’ “innovation partner”– Address client priorities– Build deeper client relationships
§ Respond to changing nature of innovation § Organizations need each other to be
successful– Pace of innovation outstrips an organization’s
ability to “go it alone”
§ Changing workforce dynamics– Globalization– “Millennials”
Venture Capitalists ISVs Business
Partners
Universities§ Technical§ Business
CommunityLeaders
CompetitorsEmployees
Regulatory Bodies
Investors IT Analysts
Alumni
StandardsBodies
Policy-makers
ClientsInnovation Ecosystem
“We opened up our labs, said to the world, ‘Here are our crown jewels, have at them’. The Jam -- and programs like it – are greatly accelerating our ability to innovate in meaningful ways for business and society.” - Sam Palmisano, IBM CEO
© 2012 IBM Corporation
Innovation@IBM
7 vigtige skridt mod en innovationskultur – og få idéerne frem i lyset
© 2013 IBM Corporation
Innovation@IBM
Ideas source:Internal, partners and customers
Weeks to m
onths
Breadth
Today – As is
Service Service Service
Our philosophy of innovation is: Fail many, but fail cheap - A new paradigme in innovation enabled by Web 2.0:
Yesterday – as was
idea
Service
18 months to 2 years
Ideas source:Internal
§Use of exposed common capabilities to enable rapid service assembly
2§Larger variety of
compelling offerings to offer customers
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idea idea
idea
ideaidea idea
idea
idea
ideaidea ideaidea idea ideaideaidea
§ Ideation and Product Inception from the expanding source for innovation
§Use Collaborative tools to solicit interactive feedback.
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§Limited community to foster new innovation
§Little user interaction and market feedback
§Service silos §Limited reuse
§ “Build it and they will come” approach
Idea management models
12© 2012 IBM Corporation
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Innovation Enablers
§ Permission and alignment
§ Open & transparent business strategy
§ Collaboration tools
§ Communities of adopters
§ Employee awareness & education
§ Social networks
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IBM’s innovation portfolio reflects the tremendous creativity and contributions of many organizations – both within and outside IBM
Innovation Management
IBM-led Innovation
External-ledInnovation
Involvement ofExternal Partners
l IBM Applied Research Projects
l Emerging Business Opportunities
l TAP / BizTech
l Seed-stage Startupsl First Of A Kind
l IBM IndustrySolutions
l IBM BusinessPartner Solutions
l IBM Research Services
l Ideas
l Product & Service Offerings
l Idealabs, Jams
“Bleeding Edge”
GenerallyAvailable
l University Programs
l Extreme Bluel Startups / Entrepreneurs
l VC Backed Firms(Late Stage)
Maturity of Tech-nology/Solution
l Academy of Technology
l IBM Institute for Business Value – studies and PoVs
l IBM Basic Research Projects
l IBM / Client Joint Innovation
l Acquisitions
l AlphaWorksl CIO-fund
© 2012 IBM Corporation
Innovation@IBM
Innovation as a core discipline at IBM
I N S
I D
EO
U T
S I
D E
Partners
Clients
Internal Stakeholders
Sametime 3D
IBV reports
GlobalTechnology
Outlook
FOAK
Mobilize Interest, Collaborate
Mobilize Interest, Collaborate
Incubate, Prototype and Validate
Identity Challenges/Create
IdeasImplement, Take
to Market
IBM Lines of Business
© 2013 IBM Corporation
Innovation@IBM
© 2013 IBM Corporation
Innovation@IBM
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IBM Research Labs IBM Research – Openings in 2011 IBM Research – Openings in 2012
IBM Research: Globalization
China
WatsonAlmaden
Austin
TokyoZurich
India
Dublin
Australia
Brazil
Africa§ Next Gen Public Sector § Water & transportation§ Human Capacity Development
§ Natural Resources§ Disaster management§ Healthcare/Life Sciences
(60% funding from gov’t)
§ Natural Resources§ Smarter Devices§ Human Systems/Events
§ Industry Solutions
§ Accessibility
§ Internet of Things
§ “Big Data” Analytics
§ Security
Haifa
§ Smarter Cities
§ Services § Mobile
Communications
§ Semiconductors§ Systems§ Software &
Services§ Semiconductors§ Processors
§ Analytics§ Storage § Nanotech
Healthcare
§ Science § Nanotech
Materials
IBM Research: Collaborative Innovation
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China
WatsonAlmaden
Austin
TokyoHaifa
Zurich
India
IBM Research Lab
Global, Smarter Planet Collaborations
Pangoo
Innovation@IBM
Sao Paolo
Melbourne
Nairobi
© 2013 IBM Corporation
Innovation@IBM
Container Centralen, using advanced secure RFID tags to solve a business problem and provide opportunity for new services
Started in 1976, the CC system was created due to demand for a solution to transport flowers and plants
80.000 users across 22 countries in Europe, e.g. growers, auctions, transporters, exporters, retailers
Based on an exchange system, leading to increased efficiency and lower number of containers needed
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We engage in public/private partnerships, like the EDISON and ECOGRID projects on Bornholm
§ Total budget: 24 million Euro (EU funding 13 million
Euro)§ IBM: 171 man months, around 2.2M DKK of servers and
other equipments, IBM SWG products (ILOG, WAS, MQ, DBMS)
§ Demonstration > 50 % of budget (excl. replication/deployment)
§ A large scale demonstration of a real-time market place for distributed energy resources
§ A demonstration of a real power system with more than 50 percent renewable energy
§ To implement ICT systems and innovative market solutions - offering TSOs additional and more efficient balancing services
§ To enhance small consumer and local producers to participate in the power market through real-time operation, energy storage and savings
§ To make a prototype solution for Europe - offering a “fast track” option towards market-based Smart Grids in Europe
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Smarter Cities Solution Domains and Intelligent Operations Center
Water
Work order optimizationUsage AnalyticsPredictive MaintenanceLeak DetectionFlood ManagementSmart MeteringContamination MgmtWater SecurityStorm water MgmtWastewater MgmtAsset Management
Transportation
Data IntegrationTraffic PredictionRoute optimizationBus Arrival PredictionPlanning and SimulationRoad User ChargingAsset ManagementIntegrated Fare MgmtMulti-modal MgmtRevenue ManagementFleet Optimization
Public Safety
Video Surveillance & AnalyticsCrime InformationPredictive PolicingDispatchCyber SecurityFusion CentersBorder SecurityCommunicationsEmergency ResponseNon-Emergency Response
Intelligent Operations Center
Predictive Systems
Modeling & Simulation
City Archives
Dashboards
Alerts
DirectivesKPI’sAlerts
Event Rules Workflows
Standards Based Interfaces
Domain Specific Interfaces
Gateway
Water
Gateway
Traffic
Gateway
Public Safety
Gateway
Electric
Reports/AnalysisSemantic Models
Service Bus
AnalyticsVisualization
Data Integration
Gateway
Buildings
Other Feeds:WeatherCitizensHealthFinancialsTwitter, facebook etc…
Operations
City-wide DashboardGeo spatial mappingData modeling & integrationCross-Agency CollaborationSituational AwarenessDomain AnalyticsEvent & KPI ManagementIncident ManagementConsequence Management
Buildings*
Energy Consumption & Optimization Carbon ManagementGreenhouse Gas Emissions TrackingAsset & Work ManagementPortfolio ManagementFacility Maintenance Condition MonitoringOccupancy ManagementUtilization PlanningSpace Optimization Move Management
*Tivoli offerings
All included in Intelligent Operations Center product
We set our selves Grand Challenges in R&D
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Social - in everything - collaborative, transparent innovation
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Innovation@IBM
© 2013 IBM Corporation
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Crowd sourcing with JammingIBM's Jams and other Web 2.0 collaborative mediums are opening up tremendous possibilities for collaborative innovation — ways of working across industries, disciplines, and national borders.
https://www.collaborationjam.com/
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Engaged businessleaders share their challenges with thecommunity
Employees respond by posting ideasand collaborating
Community leaders review ideas – implementing successful ones
Successful ideasget communicatedand celebrated
Idea management goes social – the Innovation Hub model
© 2013 IBM Corporation
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Innovation Hubs24x7 innovation marketplace
§ Localized collaborative innovation model for directed results
§ Next iteration of ThinkPlace program§ Integrates IBM Connections social network
with idea sharing§ Sharing business needs, innovation,
implementation and recognition
§ Estimated impact of idea programs:
– 45% new revenue opportunities– 37% time savings improvements– 18% cost savings improvements – cultural suggestions
© 2013 IBM Corporation
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Technology Adoption Program (TAP) -
© 2013 IBM Corporation
Innovation@IBM
Innivation Hub: BizTech prototypes deliver proof points
§ Top talent from across the company gain opportunity to work on innovative projects one day per week for 6-8 months
§ Senior business and technical leaders serve as project mentors
§ Projects sponsored by business unit managers and executives
§ Staffing and project support provided by ThinkPlace corporate innovation team
§ Measurable results presented at Showcase event twice annually
“[ThinkPlace Prototyping] provides a stage for people who have an innovative idea and want that idea to be transformed into valuable business for IBM.” - Participant
© 2013 IBM Corporation
Innovation@IBM
CommunitiesIBM hosts over 85,177 online communities, each with shared resources and discussions. More than 38,422 are private [restricted] communities.
BlogsIBM’s blogging platforms host 42,929 blogs, 303,296 entries with 106,736 users and 84,439 tags.
BookmarksIBM’s internal social bookmarking system has 1,370,336 total bookmarks with 3,908,271 tags and with 76% of them publicly shared.
ActivitiesIBM’s internal Activities service contains 259,013 unique activities with 4,169,728 entries and with 556,429 registered, 'distinct', members.
ProfilesIBM’s internal Profiles hold over 635,000 entries* & serves over 4 million searches per month. It’s the hub of user requests & all applications authentication for IBM.
Data updated: March 1st, 2012
Social Software is heavily at work in IBM
FilesIBM’s internal social file sharing & storage service contains 581,081 files, shared 1,501,706 times with 338,903 files added to folders [collections].
WikisIBM’s internal Connections Wiki platform hosts 672,968 pages viewed 42,993,500 times.
(* employees & contractors)
© 2013 IBM Corporation
Innovation@IBM
Collaboration in 1000’s of communities ~ Innovation
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© 2013 IBM Corporation
Innovation@IBM
We often run ‘mini-jams’ using IBM Connections blog-tool to elicit ideas for innovation workshops with customers
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© 2013 IBM Corporation
Innovation@IBM
Expanding our
Innovation Eco System
- outside the firewall
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© 2013 IBM Corporation
Innovation@IBM
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Revenue Growth
GoTo Market activities
Strategic insights
IP Acquisitions
Expanded ecosystems
IBMCredibility &
visibility
Infrastructure
Portfolio Gaps
addressed
IBM
VC Community
Expertise
IBM and the Venture Capital Community
“Gets”“Gives”
© 2013 IBM Corporation
Innovation@IBM
Case Study:
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The Solution: Advanced power management and Smart Grid solution for enterprises
Development•IBM Innovation Center La Gaude•Cloud enabled•IBM hardware, software integration•Enterprise-ready, SAFE approved•IBM Cognos Analytics on top
Mentoring and Networking•Technical road with IBM IDR experts in Europe and US•Business planning with IBM E&U Industry experts
Sales and Marketing•Marketing material, exhibition in IBM Forum in Kgs. Lyngby and La Gaude•On-going joint projects with large customers•Joint go-to market in Europe, US and Australia
•Part of IBM Smart Grid Solutions portfolio
© 2013 IBM Corporation
Innovation@IBM
Innovation Discovery
ExploreCurriculum
Innovation Discovery
DefineIncubate
Extreme Blue for Clients
FOAK
Strategic Value Creation
360/Collaborative Innov
Software Business Dev
Channels for Developmentof Cross-Brand Solutions
Innovation Discovery
FocusCustomize
Existing IBM Offerings
Clients who need an introduction to Innovation at IBM
Clients that are ready to focus on specific problems and look for innovative opportunities
Innovation Discovery Client movement through the program
New IBM Offerings
&Major
transformation partnerships
• Academy Studies for Clients
• Virtual Collaboratories
• Project Definition Workshops
• + others
© 2013 IBM Corporation
Innovation@IBM
First-Of-A-Kind - Joint Research, Innovation and development projects with customers, e.g. Government
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© 2013 IBM Corporation
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IBM develops the future of shopping with one of the world’s largest retailers
InfrastructureWLAN ServerContent Bus
ComfortShopping
SmartCheck-out
In-storeInformation
RFID Inventory Management
© 2013 IBM Corporation
Innovation@IBM
§ Promising software programs in research not yet commercialized.
§ Outside companies and developers contribute valuable ideas about bringing them to market.
§ First-cut versions of research technology available for free trial attracting thousands of early adopters, innovators, and entrepreneurs to site.
§ 40% of technologies on the site graduate into IBM products or industry standards.
AlphaWorks- Speeding IBM Emerging Technologies to the outside early-adopter community
© 2013 IBM Corporation
Innovation@IBM
Social Media Outside the IBM Firewall examples ( incl Alumni)
378,000+ (*including Alumni)
39,000+ users, 500+ IBM groups(65% outside the US)
80+ accounts using “IBM” in the name(25% from outside the US) – over 3,000 IBMers on Twitter200+ IBM channels
75,000+
100,000 IBMers collaborating with 200,000 non-IBMers
166 communities, 200+ blogs, 5000+ profiles
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Anders QuitzauInnovation Executive
[email protected]+45 2880 4705
http://paper.li/Anders_Quitzau
@Anders_QuitzauAnders QuitzauAQuitzauAquitzau