innovation at work deutsche telekom anton h. schaaf cto deutsche telekom ag
TRANSCRIPT
Innovation at workDeutsche Telekom
Anton H. SchaafCTO Deutsche Telekom AG
051025 Telesoft Final.pps 2
Agenda.
Introduction
Innovation Strategy of Deutsche Telekom
Innovation Project Examples
Infrastructure Projects
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Deutsche Telekom in figures
Annual revenue € 57.9 bn
Represented in 50 countries
170,000 employees in Germany
74,000 employees abroad
57 m fixed-network lines
77 m mobile subscribers
6 m broadband lines
13.5 m online customers
1.5 m km copper cable
197,000 km fiber-optic cable
DT
BT
FT
TI TEF
Verizon
BellSouth
NTT
SBC NTT DoCoMo
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10
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30
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50
60
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0 20 40 60 80 100Market capitalization
September 2005
Revenue2004
EUR billion
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Technology
&
Platforms
Innovation T-VentureT-Labs T-Gallery
Deutsche Telekom Group CTO
Group CTO
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Agenda.
Introduction
Innovation Strategy of Deutsche Telekom
Innovation Project Examples
Infrastructure Projects
051025 Telesoft Final.pps 6
Focus fields of innovation.Our five focus fields have proved to be a stable framework.
Integrated Communication
NetworkInfrastructure Development
Focus fields (5i) ICT spectrum
Technology trends
User “Simplify your life”
Delivery “Always best connected”
Usage - Identification- Trustworthy regions- Network-based security tools
“Trusted IP networks”
“High quality at reasonable cost”
Intuitive Usability
Intelligent Access
InherentSecurity
Service “Everything talks”
Innovation guidelines
- Automated personalization- Multimodal interface- Sensor technology
- Core network- Access network- IT infrastructure
- Addressability of items- Home networks- Meta languages & protocols
- AAA- Service handover- Device adaptation
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Intu
itiv
e
Usa
bili
ty
Inhere
nt
Secu
rity
Infr
ast
ruct
ure
D
evelo
pm
ent
Inte
lligent
Acc
ess
Inte
gra
ted
Com
munic
ati
on
T-Labs Collaboration among industry and academia.
Universal Access, Applications & ServicesSecurity in Telecommunications
Usability
Service Centric Networking
StrategicResearchLaboratory(appointmentsat TU Berlin)
4 professorships50 researchers
Innovation Development Laboratory
(Deutsche Telekom employees )development engineers
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Future applications.We are working towards 21 applications in six key areas.
MessagingCommunicatio
n
Messaging/ Unified
Messaging
Business SupportMobile working
environment / portable
workplace
voice communicatio
n
Infotainment
Entertainment- Music and TV
Content/Information
Portal
videocommunicatio
n
Communication-Assistant
Community Services- incl. solutions for families
E-Commerce
Marketplace
ePayment and Digital Identity
Personal Communication- Anywhere
Assistent
Concierge/Help Service
Context-related-
Information
Home Care & Surveillance
On site support
Connectivity
Business Process
Outsourcing
Hosting-Solutions
Ego publishing (Blogs, Web
Sites)
Voice Portal
Customer Self Care
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Agenda.
Introduction
Innovation Strategy of Deutsche Telekom
Innovation Project Examples
Infrastructure Projects
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9.2 billion train rides in Germany p.a.
Laptop users in Germany spend more than 12.6 billion hours on trains, but just under two billion hours at airports
German market for train-based wireless Internet services six times bigger than that for airport hotspots
Challenge.High-speed internet access to (business) travellers in trains.Market
Implementation challenges and technological restrictions
- Signal disturbance through the contact wire
- ICE’s max. speed of 173 mph- Up to 600 connected users- 832 tunnels- 34.718 km of overall rail track
Availability and inter-working of UMTS/ GPRS/WLAN/Flash-OFDM
Technology
German rail tracktunnel
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Our Solution.Technological solution achieved and transferred to partners.
Intelligent hot-spot environment for choosing the best external connection towards the Internet
Onboard gateway as Web-server for local services and data hoarding/ caching server for external data
High bandwidth “data showers” in train stations
Our Solution
Transferred Results Field trial with SWB (Public
Transport Bonn) Rail-net: Cooperation of T-Mobile
and DB to bring Internet access to ICEs
Internet i Tog: T-Systems in Denmark
Technical Illustration
WLAN on train
Train Agent
Internet
Home Agent
Flash-
OFDM
WLANUMTS
/ GPRS
TV & Radio
DVB-T/
DAB
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Over 450 million Java enabled phones in circulation in 2005 and approximately 8 million portable navigation devices (PND) sold in 2005, 100 million estimated for 2011
But: low market penetration of GPS enabled phones
PND software does not include dynamic Point of Interest (POI) content, e.g. buddy locations, train schedules, movie and event programs, etc.
M-Marketing and Commerce are not supported
Customers avoid LBS because of privacy concerns
Challenge.Bringing dynamic POI content to the mobile user.
Market
Multiple distributed sources of location information (GPS, GSM, other), maps, aerial photos, location and content on POI are available but not interconnected
Display of integrated location based content on mobile phones with their limited capabilities
Technology
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Our Solution
Permission and Privacy Gateway integrating multiple sources of location information (GPS, A-GPS, GSM, WLAN) and allowing users to manage their visibility to the service for privacy protection
Location Based Portal mashing distributed sources of static and dynamic POI content
Java-based Local Guide phone client
Enabling M-Marketing (e.g. couponing) and M-Commerce (e.g. reservations and WAP-transactions)
Open Application Programming Interfaces (API)
Our Solution.Open platform with a variety of location sources and strong privacy protection.
Technical Illustration
Local Guide Server
Local Guide Server
Map ServersMap Servers POI Servers POI Servers LBS/3rd Party Servers
LBS/3rd Party Servers
Permission and Privacy
Gateway
Permission and Privacy
Gateway
GPSGPS
GSMGSM
WLAN
WLAN
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More than 500,000 daily calls to DT call centers
strong economic incentive to automate Cost reduction (vs. human operator): 84% Average automation rate today: 30%
Challenge.IVR is economical for the operator, but unpleasant for the caller.
Market
Further automation difficult, because callers find IVR systems unpleasant
High unsolved termination rate Key challenge: Understand
additional features of non-verbal communication to bridge information gap between human and systems
Technology
05
101520253035404550
situation today realistic target automation
call termination agent handover automation
Potential for call handling
automation
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Our Solution.Integration of advanced voice analysis with operational call centres.
Enhance operational dialogue systems with
understanding of meta information Emotional-aware voice dialogue
adaptation Recognition of gender & age,
authentification of identity Semantic analysis of domain-
specific inputs (spoken or typed) Provisioning of user feedback via
animated agents
Our Solution
Transferred Results Field trials in operational call
centres (work in progress)
Automation of additional businessprocesses in progress (e.g. authentification for password reset)
Technical IllustrationCurrent State:
CCA:
051025 Telesoft Final.pps 16
The Internet has the potential to destroy more economic value through security flaws than it has ever created
The Internet is perceived as basically insecure due to high fragmentation of its architecture
Challenge. Visionary technologies for security right out of the internet.Market
Fundamental design flaw of the Internet: the enemy now is within the Internet, not outside as originally assumed
Today customers only protect themselves through installation of security software packages on each individual device they use to go “online”. We have to get rid of this.
We have to cope with zero-day-attacks and constantly learn new patterns
We have to deal with highly distributed systems and patterns
Technology
Mi2g: SIPS Report "SIPS Monthly Report”, Executive Summary, January 2005
Economic Damages caused through Security weaknessesEconomic Damage
Estimates in Million Us Dollars
Year Lower Upper
2004
$ 456,134.
5
$ 557,497.7
2003
$ 215,694.
1
$ 263,626.1
2002
$ 106,837.
9
$ 130,579.6
2001
$ 33,092.8 $ 40,446.2
2000
$ 23,518.0 $ 28,744.2
1999
$ 18,766.9 $ 22,937.3
1998 $ 3,833.8 $ 4,685.8
1997 $ 1,655.9 $ 2,03.9
1996 $ 800.4 $ 978.3
1995 $ 0.2 $ 0.3
$ 891,832.
5
$ 1,090,017.
5
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Our Solution.Combining the best knowledge from network engineering and AI.
Ongoing analysis of network flows and intelligent choice of best action points
Controlling and cleaning data flows on multiple protocol levels to guarantee security promises to our customers
Combining modern techniques from AI and distributed machine learning with network engineering approaches
Our Solution
Objectives for deployment Configurable level of security
available on request (QSec) Offering a secure connection
to the Internet independent from the device.
Rapid reaction to new eThreats.
NetShield
demo
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Agenda.
Introduction
Innovation Strategy of Deutsche Telekom
Innovation Project Examples
Infrastructure Projects
051025 Telesoft Final.pps 19
New infrastructural developments in DTAGIn addition to the area-wide deployment of ADSL/ADSL2+, DTAG starts to roll out VDSL with FTTC in selected German cities.
VDSL roll-out in Germany
Starting in 2006 with the first cities developing a potential of 2.9 million households
By end of 2007 covering the 50 biggest cities in Germany
20 Mbps for the majority of the households allow for mass market triple play offering with parallel usage of TV, Internet and telephony over DSL even with HDTV
schematic illustration
main distribution framestreet cabinethouseholdfiber
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New infrastructural developments in DTAG.Mobile broadband technologies will be combined to offer the best quality available for mobile data communication to the customer. Increased 3G coverage by doubling the number of sites
until 2008 HSDPA-start at CeBIT 2006 providing up to 1.8 Mbps
downlink to the user Beside the speed improvement HSDPA reduces latency
by 50% (crucial for browsing and gaming)
UMTS/HSDPA
UMTS (TDD)
Fasted commercial UMTS network based on Time Division Duplex (TDD) will be deployed in the Czech Republic (a country with currently less than 3% broadband penetration)
Roll-out will cover 85 cities by first half of 2006 with up to 4.5 Mbps
WLAN/WiMAX
Access to approximately 20,000 WLAN HotSpots worldwide by end of 2005
Wireless-DSL-Pilot based on the WiMAX standard to provide fixed/nomadic internet access
FLASH-OFDM
First commercial mobile broadband service using FLASH-OFDM network technology with one 1 Mbps average in the downlink launched in Slovakia
As of today, the service is available in selected areas of Bratislava, and in 19 other cities around Slovakia
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New infrastructural developments in DTAGDT’s integrated NGN architecture consists of interoperable NGN control domains and partly shared infrastructure.
NGN deployment
Launch of fixed NGN overlay network in Germany has already been started
Pilot installation of integrated NGN architecture planned for first half of 2006
Integrated NGN architecture supports market specific
requirements of each business unit in its traditional market
supports the uptake of fixed-mobile-convergent services in business and consumer market
optimizes overall efficiency by common use of infrastructure like Transport and Aggregation
NGN architecture
common IP Transport
SDHDSLAM
PSTN
Radio
PLMN
Other
common Aggregation (ATM, SDH, Ethernet)
…SDP …SDP …SDP …SDP
IMSIMS
Application Plane
Control Plane
Managem
ent
Pla
ne
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New infrastructural developments in DTAG.With NGN a new Service and System Management will be deployed to ensure a customer centric, quality controlled, seamless production.
Management Plane (NGSSM)
FulfilmentAssuranceMediation
Common Data Management
Common Integration & Process Automation
Management Plane (classical OSS)
FulfilmentAssuranceMediation
Evolution towards a Next Generation Service and System Management (NGSSM)
High complexity with multiple systems and a low level of automation and flexibility
Sophisticated level of functionality and process automation
High level of integration and common shared data
Extended reach to manage Customer Equipment and SDP
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SummaryInnovation in many ways
Innovation in Preparation Innovation at Work
Basic Research for clearly defined subjectsSecurityUsabilityService centric networkingUniversal Access, App’s & Services
Product & Service OrientedCommunication & MessagingAssistant & InfotainmentE-Commerce & Business support
PilotsWiMAX
Broadband everywhereFTTC with VDSLUMTS with HSDPAUMTS TDDFlash OFDMWLAN
NGNCommon AggregationCommon IPOverlay
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Open Innovation.Join the Ecosystem.
We believe in open innovation
We are assembling a cluster of R&D partners in Berlin
Besides Deutsche Telekom, DaimlerChrysler, Siemens and others are already here
We work with them within the framework of EICT (European Center for Information and Communication Technologies)
You are invited to visit us.Maybe we can innovate together?
Thank you!