ROBERT PERCYINDUSTRIAL DESIGN STUDENTBA INDUSTRIAL DESIGN & TECHNOLOGY LOUGHBOROUGH UNIVERSITY

‘‘Design can be art. Design can be aesthetics.

Design is so simple, that’s why it is so complicated’’

Paul Rand, 1997

“The details are not the details. They make the design.”

Charles Eames

“The design is done when the problem goes away.”

Jason Fried, 2012

CONTENTSCONTENTS‘‘hAIR CURL’’...............................................................4 - 5Design practice module: Consisting of a group based project of redesigning a hair curler. Utilising bleeding edge technology and thinking out of the box mentality to create a truly unique hair curling product and experience. Documented through user research, Sketch Ideation, Physical and Virtual model production and industry correspondence.

RUGGED RADIO.......................................................6 - 7Design practice: based on an aesthetic focused project to produce a ‘‘rugged’’ style digital radio around pre-made components. Focusing heavily on perceived design styles, products and interpretations of the term ‘‘rugged’’ through form and brand analysis of the term allowing a range of stylistic avenues to be explored along with freedom over finished product due to relaxed creativity driven brief.

KRYPTONITE GRASP................................................8 - 9Design and manufacturing technologies: an individual design project to produce a promotional brand relevant widget from 28grams of injected LDPE, Employing top down modelling to produce relevant injec-tion moulds, Engineering drawings and evidence of feasible production. Individual work was then chosen to be used in the group stage to be taken forward for mould production using CNC milling and machine tools.

CONNECTED HOME...........................................10 - 11Physical and virtual prototyping for design: Coding based project utilising an Arduino micro controller to produce an electronic product utilising a range of inputs and outputs to carry out an automation process working as team with a fellow student we created a humidity and temperature sensor to control the operation of a window to produce comfortable room conditions.

BAMBUSOIDEAE....................................................11 - 12A2 design: Choose to design a range of eight USB charging docks with the constraint to reduce the need for multiple power sockets and provided a charging base station for the home. Through qualitative and quantitative analysis one design was taken through to a fully operational prototype representing acommercial product. Which was constructed of 80% bamboo and being over 90% recyclable.

MY PROFILE............................................................13 - 14

hAIR CURLDesign practice module: Consisting of a group based project of redesigning a hair curler. Utilising bleeding edge technology and thinking out of the box mentality to create a truly unique hair curling product and experience. Documented through user research, Sketch Ideation, Physical and Virtual model production and industry correspondence.

hAIR CURL

RUGGED RADIO’SDesign practice: based on an aesthetic focused project to produce a ‘‘rugged’’ style digital radio around premade components. Focusing heavily on perceived design styles, products and interpretations of the term ‘‘rugged’’ through form and brand analysis of the term allowing a range of stylistic avenues to be explored along with freedom over finished product due to relaxed creativity driven brief.

TH

E FO

RM

AN

ALY

SIS

TH

E IN

TIA

L ID

EAS

TH

E C

AD

REN

DER

S

RUGGED RADIO’S

TH

E BL

UE

FOA

M M

OD

ELLI

NG

TH

E R

EFIN

ING

OF

AN

IDEA

TH

E JU

STIF

ICAT

ION

OF

ITS

PUR

POSE

KRYPTONITE GRASPDesign and manufacturing technologies: an individual design project to produce a promotional brand relevant widget from 28grams of injected LDPE, Employing top down modelling to produce relevant injection moulds, Engineering drawings and evidence of feasible production. Individual work was then chosen to be used in the group stage to be taken forward for mould production using CNC milling and machine tools.

MANUFACTURING PROCESS MASS PRODUCTION PROPOSAL

KRYPTONITE GRASP

TH

E C

OD

ING

TH

E C

IRC

UIT

CONNECTED HOMEPhysical and virtual prototyping for design: Coding based project utilising an Arduino micro controller to produce an electronic product utilising a range of inputs and outputs to carry out an automation process working as team with a fellow student we created a humidity and temperature sensor to control the operation of a window to produce comfortable room conditions.

TH

E PR

OD

UC

T

TH

E U

SER

AN

D T

HE

ENV

IRO

MEN

T

CONNECTED HOME

TH

E IN

SPIR

ATIO

N

TH

E IS

SUE

TH

E ID

EAS

TH

E M

AN

UFA

CT

UR

E

BAMBUSOIDEAEA2 design: Choose to design a range of eight USB charging docks with the constraint to reduce the need for multiple power sockets and provided a charging base station for the home. Through qualitative and quantitative analysis one design was taken through to a fully operational prototype representing acommercial product. Which was constructed of 80% bamboo and being over 90% recyclable.

TH

E SO

LUT

ION

BAMBUSOIDEAE

rcgpercy@gmail.com07505135466

linkedin:

ROBERT PERCYINDUSTRIAL DESIGNERI am currently studying at Loughborough University and am seeking an Industrial Design placement for the academic year 2015-2016. In which I hope to apply my skills and knowledge that I have refined through my studies.

EMPLOYMENT& EXPERIENCEUK ATHLETICS Leader in Running Fitness (October 2013-present)A role carried out on behalf of Loughborough University, My Lifestyle & The Recreational Running Society. Consisting of organising, encouraging and inspiring students to partake in phyiscal activity, to aid in a healthy lifestyle. Involving myself in the leading and organising of four fitness events a week, of a 75 member society.ICELAND FOODS (October 2010-September 2012)Retail employment as a sales advisor. An incremental placement, in developing customer and user based skills. Ensuring all corporate goals and standards where fulfilled, while providing high customer satisfaction and dedication in a ‘front of house’ high street environment.

ACHIEVEMENTS & ACTIVITIESBLOOR HOMES: Home For Design National Competition (2013)Assigned with a brief to produce the exterior, interior and justification for a home that met the modern social, moral and legal requirements of today’s world. Myself and two group members achieved 3rd prize, out of 120 national entries. Designing a home centred around a connected digital family environment, with environmental considerations of energy production, and the social/economical changes in house costs and inhabitation.MTA: Technology Design and Innovation Challenge (2013)Highly Commended Certification of my A2 final project:100% recyclable,WEEE directive focused, multi USB charging dock.Sir Christopher Hatton Academy: Best in Product Design (2013) Voted best in product design by peers, teachers, headteacher, deputys and governors, for overall quality, marks and commitment to design.

EDUCATIONIndustrial Design and Technology Ba, Loughborough University (2013-present)Year 2: Current working grade: 1stYear 1: Grade 2:1 (65%): Strongest modules being Design Practice & Physical ProtypingSir Christopher Hatton Academy (2005-2013)A levels: Product Design A, Business C, Information Technology C

ABOUT MEA Road Cycling,Mountain Biking, CX Riding, Mountain Climbing, Middle Distance Runner. Who Also Enjoys Video Gaming, Travelling, Music,The Technology Market, The Past, Present & Future Of Design,Social Study, The Business Economy, Professional Cycling, Formula 1and Change.

ADEPTATCAD

PrototypingMachining

Group WorkMechanics

DIGITALSKILLS

Creo ParametricAdobe CS6

KeyshotPicaxe

Ardunio2D Design V2

MY PROFILE

MY PROFILE

ROBE

RT P

ERC

Y

IND

UST

RIAL

DES

IGN

STU

DEN

T

BA IN

DU

STRI

AL D

ESIG

N &

TEC

HN

OLO

GY

LOU

GH

BORO

UG

H U

NIV

ERSI

TY

ROBE

RT P

ERC

Y

IND

UST

RIA

L D

ESIG

N S

TUD

ENT

BA IN

DU

STRI

AL

DES

IGN

& T

ECH

NO

LOG

Y LO

UG

HBO

ROU

GH

UN

IVER

SITY