industria 4.0 transformación digital en la química · 150 years transformación digital en la...
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150 years
Transformación digital en la química
Santiago, 09.05.2017Frithjof Netzer, Chief Digital Officer
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Industria 4.0
Video
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150 years
Transformación digital en la química
Santiago, 09.05.2017Frithjof Netzer, Chief Digital Officer
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Industria 4.0
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For starters …
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K E Y V I S U A L S
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Fundamentals on Data
Culture
DataIntegration
„Data Farming“
House-keeping
Technology& logicProcesses
Value Generation
Data Sharing
Innovation Efficiency
Growth
Seven core technologies enable Industry 4.0
Industry 4.0
Augmented Reality
Artificial Intelligence
Big Data Analytics
Cloud Computing
Internet of Things
Mobile Devices
3D Printing I0II0I0I0III0I00I0III0II0II0I00II0
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Chemicals are …
Components / ingredients in a broad range of industrial applications and consumer goods
Key to innovative solutions
Subject to specific regulations (e.g., risk of explosion, toxicity, dual use)
Their production is typically automated and requires a high level of safety and security precautions.
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Chemicals come with a few particularities
Digital maturity varies across different industries
Digital Maturity
Chemicals Agriculture Electronics/ IT
Consumer Goods
AutomotiveSuppliers Reference
Construction
Digital Novice
Vertical Integrator
DigitalChampion
Below Digital Novice
HorizontalCollaborator
4.0
Customers
Source: PwC Strategy& (Status: 2016) 9
Digitalization is a strategic lever for growth & efficiency
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Growth
Digitalization of R&D Customer Connectivity Digital Business Models
Higher innovation output Increased supply share New revenue streams
Predictive Maintenance Augmented Reality in production Smart Supply Chain
Increased Capacity Increased work efficiency Reduced working capital
Efficiency
Overview of Ideation Workshop Results
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Ideation Workshops
>15
>200
Unique Participants
Digital Business ModelsIdentify the boldest business model for prototyping: Our INNORATE® process
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Business Model Idea Fragments
Pitches to Workshop Audience
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Business Model
Canvasses
Selected forPrototyping
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1,650
As of August 2016.
New sales: share of turnover
Customer data insights for targeted discussions with
platform users
BASF Value
Drivers
New sales: Subscription fee for platform usage
Connecting players in an ecosystem to more efficiently match supply and demand of a given product / solution
Online platform connecting suppliers and users of a
product
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Specification of quantities and prices offered and
requested
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Digital Business ModelsExample: Platform business
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Providing transparency on product property generated by plants and requested by
users
Time-efficient disposal and sourcing of product
Ecosystem
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First formulation batchadjusted using real customer application data. Positive performance in customer plant.Partnership definitions ongoing now.
Predict catalyst lifetime performance
Augment enzyme discovery by big data
Augment biological entity discovery by literature mining
Accelerateformulation adjustment
Intuitive structuring of all datarelevant for catalyst research.Performance ranking after 840 hrs in high throughput setup well correlated with 2700 hrs miniplant test.
More than 50 million enzyme sequences (internal and external), including patent status and properties can be explored interactively. Intuitive interface developed with users.
Artificial Intelligence filtered 29relevant out of 48,000 published documents.3 months of manual search had only found 6.Continuous literature surveillance with live relevance filtering for specific questions.
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First projects in R&D showed tremendous potential
Smart Supply Chain:Using a cloud based planning platform, BASF can plan across the extended value chain in near real time
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Traditional approach
ProductionSupplier Distribution Customer
Plan
Execute
Plan
Execute
Plan
Execute
Plan
Execute Supplier Production Distribution Customer
Cloud Planning Software
In implementation with key accounts
Predictive MaintenanceLive Demonstrator – Asset Level
Quench cooler
Heat exchanger
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Resilience oriented predictive security for a 4.0 world
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Internet
BASF Firewall
Cloud
Threat sandbox
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53 Anomaly surveillance
1Security by design
Internet
BASF Firewall
Supplier Customer Public CustomerSupplier MachinePublic Device
Static Security (Preventive) Dynamic Resilient Security (Predictive)
2Encryption as internal standard
Threat intelligence
Intranet Intranet
IT / OTIT / OT
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Video
Building competencies for BASF‘s digital transformation
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Digital Transformation Campaign - Theme
Thank you very much
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