increasing telecom investment in ld cs

Telecom InvestmentPresented to Mr N M Baqai

Member Telecom, MoST

Solutions to ProblemsBy

By Imran Owais Kazmi

Chief Thinking Officer, Synergize Group

[email protected] and www.synergize.org

Cell +97150 5845962 and UK +44 750 9184690

mailto:[email protected]

http://www.synergize.org/

Scenario

Case 1: Privatize public sector telecom firms

Case 2: Incentivize existing telecom investors for further investments

Case 3: Attract new investors in telecom

Case 1:Privatize state telecom firms

Benefits to government of privatization:

Increase government cash flows

Improve management and efficiency through private sector

Hurdles to privatization:

Safety and security of investors

Unionization and mismanagement of public sector firms

Case 1: Solutions

Break public telecom into 3 tiers 1 Carrier tier 2 Operator/Switch tier 3 Selling and customer care tier

Restructure and reorganize public sector telecom firms to smooth and quick work flows and people change via training

Privatize each segment individually, benefits: Reduced upfront investment requirement Increased control on smaller manageable units

easing foreign investors worries

Case 2:Incentivize existing telcos

Market: Mainly cell operators and ISPs

Needs: Stability in government policies

Simplicity in regulatory procedures

Incentivization for expansion

How? Incentivize increased capacity

Incentivize new market penetration

Case 3:Attract NEW telcos

Vision: Create enabling environment One window investor relations for all GoP

related affairs Special ‘living’ colonies converted out of STPs

and highrises with full security confirming to lifestyles available anywhere in the west

Business advisory services from staff recruitment to channels identification

Action: Media Marketing the world over using emails, faxes, letters and ads in magazines and websites

Complete action plan available on request (sample attached)

Media PlanPriority Media Tool Source

Cost per

prospect Total Spots Total USD

1 Internet Banner Yahoo 0.020 1 10,000







1 Internet Banner Hotmail 0.030 1 7,500

1 Internet Banner Hotmail 0.030 1 7,500

1 Internet Banner Fortune 0.030 1 3,000

1 Internet Banner MSN 0.040 1 20,000

1 Total 11 78,000

2 Press Newspapers Daily Dawn 0.009 3 10,431

2 Press Newspapers The News 0.006 3 6,620

2 Press Newspapers Daily Jang 0.001 3 12,036

2 Press Magazines The Economist 0.091 1 69,000

2 Press Magazines Fortune 0.103 1 104,800

2 Total 11 202,886

3 Press Magazines Wall Street Journal 0.042 1 81,279

3 Press Magazines Time Magazine 0.103 1 82,000




3 Total 5 427,898

4 Press Newpapers Arab News 0.078 1 4,126

4 Press Newpapers Asharq Al Awsat 0.028 1 6,665

4 Press Newpapers Kuwiat Times 0.800 1 28,000

4 Press Magazines South China Morning Post 0.096 1 10,202

4 Press Magazines Nihon Keizai Shimbun 0.025 1 74,675

4 Press Magazines President Magazine 0.059 1 15,217

4 Press Magazines Maeil Kyungje 1 21,541

4 Total 7 160,426

Grand Total 34 869,210