Increasing Ranking in the App Store

Challenges and Tracking

What you need to know

• An increase in ranking

becomes challenging because

you can only do it when you

take someone down.

• You need to understand what

happens when you lose 1 or 2

positions.

Main points

of using an

ASO Tool

• You can have an eye to track a few different

competitors and understand the situation.

• If they go up, you can stop and look at exactly

what they did.

• If they go up on the top view when they did an

update, that would let you know that they did

ASO.

• If you actually see the increase in ranking

from your competitor and it was after one

update after few days, go back to that

competitor and look at the title. Try to see if

there is something different.

• In Google play, you can actually compare

the description once again.

Why track your competitor?

• If you don't track your

competitors, that is going

to affect you.

• It's really important to track

your competitors for you to

be able to increase your

ranking.

ALWAYS REMEMBER:

“If you don't keep your enemies/competitors

close, you will never know when they are

outranking you.”

For more information about

App Store Optimization Please visit

http://appmind.co