incontinence care market - how can you absorb the change?

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Incontinence Care Market – How Can You Absorb the Change? Changing Dynamics of the Global Incontinence Care Market Beulah Devadason, Senior Research Analyst Beulah Devadason, Senior Research Analyst Healthcare EIA 21 st March 2012 © 2012 Frost & Sullivan. All rights reserved. This document contains highly confidential information and is the sole property of Frost & Sullivan. No part of it may be circulated, quoted, copied or otherwise reproduced without the written approval of Frost & Sullivan.

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An analyst briefing about the changing dynamic of the global incontinence care market.

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Page 1: Incontinence Care Market -  How Can You Absorb the Change?

Incontinence Care Market – How Can You Absorb the Change?

Changing Dynamics of the Global Incontinence Care Market

Beulah Devadason, Senior Research AnalystBeulah Devadason, Senior Research Analyst

Healthcare EIA

21st March 2012

© 2012 Frost & Sullivan. All rights reserved. This document contains highly confidential information and is the sole property of Frost & Sullivan. No part of it may be circulated, quoted, copied or otherwise reproduced without the written approval of Frost & Sullivan.

Page 2: Incontinence Care Market -  How Can You Absorb the Change?

Today’s Presenter

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Page 3: Incontinence Care Market -  How Can You Absorb the Change?

Focus Points

• Market Overview

• Market Segments

• The Incontinence Care Market: Yesterday, Today, and

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Tomorrow

• Key Trends: Challenges and Drivers

• Revenue Forecasts

• Conclusion: Key Take-aways

Page 4: Incontinence Care Market -  How Can You Absorb the Change?

Occasion for the Analyst Briefing

• Incontinence care market has seen high growth rates through the

economic downturn

• Global incontinence market estimated over $5.0 Billion in 2011

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• Increasing prevalence of urinary incontinence

• Customer centric innovations from market participants

Page 5: Incontinence Care Market -  How Can You Absorb the Change?

Market Overview and Segments

US, Europe and Japan are the major regional markets

Market Segments include:

• Absorbent Products

• Incontinence Clamp

• Drainage Bags

• Incontinence Cleaners

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Source: Frost & Sullivan Analysis.

• Skin Protection

• Urinals

• Odour Control

• Catheters

Page 6: Incontinence Care Market -  How Can You Absorb the Change?

The Incontinence Care Market: Yesterday, Today, and Tomorrow

• Market has seen double-digit growth throughout the last decade

• Absorbent products form 90 to 95 percent of all incontinence care

product revenues

• US, Europe, and Japan continue to dominate the regional market

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• Japan is the fastest growing regional market

• Ageing population a key driver for this market

• Product innovation boosts sales

• Incontinence care market – the sunshine continues…

Source: Frost & Sullivan Analysis.

Page 7: Incontinence Care Market -  How Can You Absorb the Change?

Key Trends: Challenges and Drivers

Challenges:

1. Threat of alternates and substitutes

2. Threat of low-cost manufacturers

3. Increasing demands of an active elderly population

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Drivers:

1. Ageing population in key regional markets

2. Increasing awareness and acceptance of incontinence care products

3. Innovations to personalize products to specific consumer segments

Source: Frost & Sullivan Analysis.

Page 8: Incontinence Care Market -  How Can You Absorb the Change?

Revenue Forecasts

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Source: Frost & Sullivan Analysis.

• Global incontinence care market valued at $5.26 Billion in 2010.

• Estimated to grow at a CAGR of 3.8 percent to $7.08 Billion in 2017.

Page 9: Incontinence Care Market -  How Can You Absorb the Change?

Conclusion: Key Take-aways

1APAC region will provide significant growth opportunities to market participants investing in establishing distribution structures

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Source: Frost & Sullivan Analysis.

2 New entrants from APAC region to target the west

3 Customer-centric product innovation to increase market penetration

Page 10: Incontinence Care Market -  How Can You Absorb the Change?

Next Steps

Develop Your Visionary and Innovative SkillsGrowth Partnership Service Share your growth thought leadership and ideas or

join our GIL Global Community

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Join our GIL Community NewsletterKeep abreast of innovative growth opportunities

Page 11: Incontinence Care Market -  How Can You Absorb the Change?

Your Feedback is Important to Us

Growth Forecasts?

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What would you like to see from Frost & Sullivan?

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Please inform us by “Rating” this presentation.

Page 12: Incontinence Care Market -  How Can You Absorb the Change?

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Page 13: Incontinence Care Market -  How Can You Absorb the Change?

For Additional Information

Janique Morvan

Corporate Communications

Healthcare

+ 33 (0) 679 22 4142

[email protected]

Beulah Devadason

Senior Research Analyst

Healthcare

(+91-44) 6681- 4194

[email protected]

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Sowmya Rajagopalan

Research Manager

Healthcare

(+91-44) 6681- 4146

[email protected]

Noel Anderson

European Vice President

New Business Development

+44 (0) 207 343 8389

[email protected]