in search for a good practice of finding information
TRANSCRIPT
In Search for a Good Practice of Finding Information
Kristian NorlingIT strategic departmentRegion Västra Götaland
KristianNorling
Region Västra GötalandPublic sector
50.000 employees
© Region Västra Götaland
Outline1. Persistence and why it's important for a better
search experience
2. The importance of user feedback
3. Why metadata can be good and bad at the same time
4. How to use search (without searching) to give the users the right information at the right time
“Wish our search was like Google”
“Not Google, but a good effort”
http://hitta.vgregion.se/search.xhtml
Swedish only
1. PersistenceGetting search to work takes time, lots of time...
....and plenty of hard work
• Start with the search strategy
• Any search engine will do
• Statistics! Statistics! Statistics!
• And some analysis too...
Scope
Show stats for: today, latest week, month, year
Choose time period
Show stats
Report generated:
N:o searches this year
Search queries giving 0 results
Most common search queries
hitta (Swe) = find
Query N.o:
1. Persistence
• User centered
• Effect management
1. Persistence
• Interaction design
• Interface problem? Do it like Google...
• Usage analysis (=use tests)
7 design principles
http://www.slideshare.net/kristiannorling/search-find-and-destroy
1. Persistence
• Find your information silos
• Analyze them (and add to index)
• After publishing information - take responsibility for findability
• Information that cannot be found has NO value
You all have a CMS......and people working it?
Do you have a search solution?And how many are working on it?
For every editoralso hire a search editor
1. PersistenceWork with:
• Content owners
• Information Management
• The Users
2. User feedback
• Good feedback = gold
• Catch them when they are mad (or glad)
• Answer promptly
• Many bugs found
• Best suggestions
• Combine with search stats for good analysis
“Hope you have good medication”Martin White, Workshop on Search in 2009.
3. Metadata
• Metadata is a blessing for search - and a curse for editors
• Metadata is also boring to add - but very useful
• Wrong metadata is bad for search - better to have none
• Good metadata is search engine heaven
3. Metadata
• Good metadata needs:
• Taxonomies (and master metadata)
• User input via tagging
• Metadata schemas (org. standardised)
• Semantic markup is even better
• Start with Microformats
Automated information retrieval
Contextual information retrieval
Automagic search
4. Automagic search
• Opensearch
• Atom - pubsubhubbub
• Watch out for search terms in the information flow -> add to user stream
• Send alerts by Atom/Mail/Twitter
4. Automagic searchMobile:
• Use the GPS: Location Based Information
• Use the camera: Scan QR codes
• Personalized - it is a personal device
What is your Search Maturity Level?
http://www.searchtechnologies.com/searchchronicles/search-maturity-level.html
Questions?
Interested in contributing to a wiki/book project to create an “Introduction to intranets”?
We need you!
Follow @intranintro and check out the wiki:
http://introductiontointranets.com/wiki/Main_Page
www.slideshare.net/kristiannorling
twitter.com/kristiannorling
sys64738.se
www.linkedin.com/in/kristiannorling
Thank you!