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IN BED WITH SOCIAL MEDIA Why Size Matters and the Unintended Consequences of Abstinence-only Education And Social Media Campaigns

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Columbia Lecture. Second in a series.

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Page 1: In Bed With Social Media PDF

IN BED WITH SOCIAL MEDIA

Why Size Matters and the Unintended Consequences of Abstinence-only Education

And Social Media Campaigns

Page 2: In Bed With Social Media PDF

Quick PointsThis Should Be Fun

Best PracticesFramework for Action

Monitor and GrowAsk Questions...AnytimeI Don’t Know Everything

Page 3: In Bed With Social Media PDF

Abstinence Education and You

SOURCE: IRONHYMEN.COM

Page 4: In Bed With Social Media PDF

Comprehensive Sex Ed v. Abstinence-onlySOURCE: - HTTP://WWW.BABBLE.COM/CS/BLOGS/STROLLERDERBY/CHASTITY-BELT.JPG- HTTP://10000BESIDES.COM/MINDFREAK/WP-CONTENT/UPLOADS/2010/01/CARTOON_CONDOMS_C_RZ8CZ_1333.JPG- HTTP://DISGRASIAN.COM/2010/02/SPORTS-ILLUSTRASIAN-TIGER-WOODS-TO-ISSUE-PUBLIC-APOLOGY/#MORE-6491

Page 5: In Bed With Social Media PDF

Surprise !Condoms Work....So does Abstinence

SOURCE: HTTP://WWW.NYTIMES.COM/2009/05/03/FASHION/03SEXED.HTML?PAGEWANTED=1&_R=1

Page 6: In Bed With Social Media PDF

Media Branding v. Social Media BrandingSOURCE: - HTTP://BLOG.RAREFORMBRANDING.COM/ASSETS/RAREFORM-BRANDING-BLOG-3D-LOGOS-BRANDS.JPG- HTTP://WWW.DZINEPRESS.COM/2010/08/75-MOST-CREATIVE-FREE-SOCIAL-MEDIA-ICON-SETS/- HTTP://WWW.PURPLE-TWINKIE.COM/IMAGES/TIGER-WOODS-OFFICIAL-STATEMENT.JPG

**

Page 7: In Bed With Social Media PDF

Surprise !Traditional Branding Works...So Does Social Media

SOURCE: TRAVELINTOAPRWORLD.FILES.WORDPRESS.COM

Page 8: In Bed With Social Media PDF

SOURCE: HTTP://UPLOAD.WIKIMEDIA.ORG/WIKIPEDIA/COMMONS/9/96/NETWORKTOPOLOGIES.PNG

Networks: Hooking Up

Page 9: In Bed With Social Media PDF

The World of NetworksWhat’s Your Sign?

SOURCE: HTTP://MAP.WEB2SUMMIT.COM/

Page 10: In Bed With Social Media PDF

The Value of a NetworkSize Matters...But Also How You Use It.

SOURCE: HTTP://PRBLOG.TYPEPAD.COM/PHOTOS/UNCATEGORIZED/2007/06/22/SIMPLE_SOCIAL_NETWORK.PNG

Page 11: In Bed With Social Media PDF

Social Media With a Plan

SOURCE: HHTTP://BLOG.DADDYSPLACE2.COM/WP-CONTENT/UPLOADS/2010/03/SEXY_LIPS.JPG

Page 12: In Bed With Social Media PDF

Social MediaNo Plan

SOURCE: HTTP://PRBLOG.TYPEPAD.COM/PHOTOS/UNCATEGORIZED/2007/06/22/SIMPLE_SOCIAL_NETWORK.PNG

Page 13: In Bed With Social Media PDF

Getting It On

SOURCE: HTTP://IMAGES.TRAVELPOD.COM/USERS/KURTMULT/2.1260739029.TUNNEL.JPG

Page 14: In Bed With Social Media PDF

Creators

Critics Lovers

Voyeurs MasturbatorsSOURCE: KIMBERLY-CLARK, SEATTLE WEEKLY, GRUPPOBELLAVITA.SPLINDER.COM, JIM HENSON STUDIOS, TEAM AMERICA: WORLD POLICE

Page 15: In Bed With Social Media PDF
Page 16: In Bed With Social Media PDF
Page 17: In Bed With Social Media PDF
Page 18: In Bed With Social Media PDF

Always Remember

ContentContext

ConnectionCommunity

SOURCE: HTTP://WWW.JUPITERIMAGES.COM/IMAGE/ROYALTYFREE/71263190

Page 19: In Bed With Social Media PDF

So How Was It?

SOURCE: HTTP://PREVIEW.CANSTOCKPHOTO.COM/CANSTOCK3321017.PNG

Page 20: In Bed With Social Media PDF

SOURCE: HTTP://WWW.BRASSTACKTHINKING.COM/2009/10/SOCIAL-MEDIA-TIME-MANAGEMENT-RESOURCE-ALLOCATION/

Page 21: In Bed With Social Media PDF

SOURCE: HTTP://SOTECHNOW.COM/

Page 22: In Bed With Social Media PDF

Contact [email protected]

SOURCE: HTTP://ORGANIZATIONALNETWORKANALYSTS.COM


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