impact mapping for better project transparency
TRANSCRIPT
Impact mapping for better project transparency
Margareta Gajne Löfvenholm, Freelancing UX & Servicedesigner
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From the book Effect Managing IT by Ingrid Domingues and Mijo Balic, inuse.se
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– Gojko Adzic, author of the book ‘Impact mapping’
”Impact mapping is a strategic planning
technique.”
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www.impactmapping.org by Gojko Adzic
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On the ordering side the impact map is very helpful as a tool to get what you want (top-down).
On the development side the impact map is a great help for asking the right questions to make better products (bottom-up).
Business impacts & business goals
Development of solutions
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small business users couples and families habitual list makers and note takers
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Customers
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small business
users
couples and
familieshabitual list makers and note takers
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Other stakeholders?
front-stage
back-stage
customers
