DYANSADHANA COLLEGE,THANE

(W)

BMMBACHELOR IN MASS MEDIA

PRESENTED BYMs. Deepali A Taide

SUBMITTED TO:Mumbai University

Faculty:-Prof.Sourabh Ganpatye

IMAGE OF WOMEN IN

ADVERTISING WORLD

Topic

1890S TO 1990S

WOMEN IN ADVERTISING The unrealistic image of beauty. The myth of being thin model. The consequences.

POPULAR ADS

THE FEMALE IDEAL The online mirror Alternative ads A Star Activist Thin is Still In The Glossy Microscope

ISSUES: STEREOTYPING:WOMEN & GIRLS: Beauty and body image in the Media Unattainable Beauty The Culture of Thinness

ZERO SIZE FIGURE

HOW DO POPULAR CONSUMERIST IMAGES OF IMAGES OF WOMEN AFFECT? The post-war feminist movement has

largely coincided with the increasing use of mass consumer advertising, some of which relies on depictions of women that provoke different reactions. Typically the discourse relates to the impact such images have on how the women who are subjected to them perceive themselves, and any impact this has on their behaviour.