31st Annual Illinois Art Therapy Association Conference

Building Career Opportunities In Art Therapy & Influencing Your

Marketplace

Susan Corrigan Executive Director

American Art Therapy Association

Over 10% plus unemployment; 17% plus unemployment for minority groupsWar ending and troops returningDissatisfaction with political structureProtests in the streets

American Art Therapy Association is founded.

The term “art therapy” is widely known and considered to be positive.

Masters and above level art therapy degrees with national credentials have national portability.

The industry segments of community & social services, education, health care are three of the most promising sectors for growth for the next 7 years

The Patient Protection and Affordable Care Act (PPACA) Health Care Reform Act means more health services will be available to more people.

“Health care support personnel” is identified as one of the highest growth fields with an expansion rate of 28.8% over the next 7 years.

What is the American Art Therapy Association’s role?

How do you take advantage of the opportunities for art therapists?

Grow a diverse, professional network of art therapists and other health care professionals worldwide with a shared knowledge of the effectiveness of art therapy as a healing profession.

Build a well-known art therapy professional identity through which: art therapists are recognized and respected as effective health care professionals; art therapy is known as an effective research-based healing art; and art therapy is recognized as a health necessity.

Positively influence the ability of art therapists to build a rewarding career through outstanding education, research, career development, and networking opportunities.

Expand careers in art therapy by promoting credentialed art therapists within the member’s top practice settings.

Promote art therapy through nationally known and respected organizations that serve to “endorse” and promote art therapy within their area of influence.

Attract recognition from potential employers, media, funders, governmental and other key decision-makers.

Connect employers to art therapists through the Find an Art Therapist, the Partner Tool Kits and the Central Job Board to find jobs and students internships.

Art therapists are working in:

Private PracticeHospital/ Psychiatric AdultsClinic /Outpatient/ Mental HealthEducation (K-12)College/UniversityCommunity Non-profit OrganizationsArt center/studioDay Treatment Center

Top 7 Primary Job Locations/2009 Survey

•Capitalize on where art therapists are actively working•Partner for national impact with•Respected employment leaders in •Key industry segments where art therapists work•Gain their endorsement and promotion of art therapy through their communications systems•Increase jobs for art therapists

American Art Therapy Association Copyright, 2011 All rights reserved.

Education: K-12 SchoolsArt Centers & Museums

Health CareersHospitals/ClinicsVeterans services Private Centers for Older AdultsChildren’s HospitalsHospice Programs

Community ProgramsSAMHSA- Systems of CareYMCA- day care/after schoolBoys & Girls Clubs Autism Spectrum ProgramsAlzheimer's ProgramsHospice and Palliative Care ProgramsDiabetes and other Eating DisordersMental Health- Active Minds on 385 campuses

Private PracticeMarriage & Family CounselorsNew Career Management Center on the websiteAmbassadors Program & Speakers Bureau

Older AdultsMilitary Families SupportHomeless Resource CenterChild Trauma

Other Tool Kits in developmentPrivate Hospitals, State Hospitals, Children's HospitalsUS Army Military Service Personnel & FamilyAutism Spectrum Alzheimer'sHospice and Palliative CareEating Disorders

. Increase Visibility and Access – SAMHSA partnership   SAMHSA- Systems of Care: more than 10,000 agencies nationwide working in mental health services and thousand in veterans health services and millions of visitors per month. Information Links to all 10,000 Systems of Care Agencies

National Youth Move & Dare to Dream America, special grants for arts initiatives for which art therapists are qualified.

New Art Therapy Information Center added to SAMHSA’s On-Line Resources to include articles, studies, links and so forth.

SAMHSA column in the American Art Therapy Quarterly Newsletter

Safe Schools/ Healthy Students by sharing information and connections to Art Therapists through our locators

 

Invitation to speak at SAMHSA’s National Conference: July 2012 in Orlando

Training SAMHSA program instructors about how to incorporate art therapy by connecting to the Locator

Workshops for SAMHSA Grantees to Include Art Therapy Resources in their programs

Use List Serv to All Children’s Mental Health Directors

National Child Traumatic Stress Network Collaborative

Strategic Plan Goal #2

Build a well-known art therapy professional identity through which: art therapists are recognized and respected as effective health care professionals; art therapy is known as an effective research-based healing

Media Center- 125% increase in articles in two years- News & Information Section on the web sore media and research.

Ambassadors Program

Speakers Bureau- 2012

National Media Alerts- connected to top health & research groups.

Media Kit for Chapters

Partnership’s communications vehicles

Special Programs with National Partners (SAMHSA, CDC, Active Minds, CDC and so forth)

Find a Therapist/ Marketing program

Major National Presenters at the Annual Conference

Research Bibliography expansion

Annual Conference Courses and Outstanding National Expert Speakers- 150 plus CEC eligible courses.Institute for Continuing Education in Art Therapy- ICE Webinars (free)Art Therapy Journal, on-line and hardcopy

Monthly Updates and Quarterly NewsletterOnline storage and access to all CEC’s and other training information for each memberRisk Management Fact Sheets Tool Kits useful for students entering the field to study successful programs and view related materials.Website with information for exclusively for members and for the general public.

Where do you start ?

. Launching & Managing & Your Art Therapy Practice

This Tool Kit assists practicing art therapists, new professionals, and students structure their practice effectively. New information and practice management resources will be added to this on-line resource going forward. Members only access.

Find-An-Art Therapist Locator

A robust locator site where more than 2.4 million visitors search each year.

Art Therapy is the first service listed in the search directory.

2011 Conference Workshop Presenters sessions converted into an online distance learning courses.

Helping You Navigate Systems That Impact Your Career The latest news and activities in public policy related to art therapy on the federal and

state levels. Updated website provides information on health care reform, and insurance reimbursement related to Medicare, Medicaid, Federal Employee Healthcare, Tri-Care and more.

Detailed information is provided on State Licensure requirements

http://www.americanarttherapyassociation.org/aata-advocacy.html

Practice Center:

Practice Insurance and other business and personal insurance

Health and Dental Care Coverage Options Art Supplies Office Supplies and Shipping Financial Services Human Resources Services Phone, Technology and Telecom Car insurance & Personal Property

Insurance Electronic Marketing and Communications And many other practical benefits

 

How do you take advantage of all of these opportunities?

Post on Find A Therapist & add your website and articles you’ve written.

Link to all Tool Kits as they are introduced and add them to your website to help promote the field.

Be an Active Volunteer.

Link to the Advocacy and Public Policy Page and information

Read the Monthly Update & the Quarterly Newsletter, and the website for news

Enroll as a Medicare and/or Medicaid provider. Generally, to enroll, providers must be state licensed to provide their permissible scope of services.

If you are not an “enrolled” provider, it’s important to work for an enrolled individual or group of health care providers, under which your services can be billed and reimbursed.

Be aware that state budgets and funding priorities directly impact Medicaid programs’ appropriated funding levels.

  

Attend the Annual Conference Courses and Outstanding National Expert Speakers- 150 plus CEC eligible courses. Be a course presenter!

Institute for Continuing Education in Art Therapy- ICE - become an author

Join the Ambassadors Program

Check the Speakers Bureau- 2012

Flood the media market with accurate and positive information about credentialed art therapists and the good work you do. Use social media, print media, radio and TV

Start your own business. Package your marketing materials and use the brand logo to be easily recognized with Association programs.

Form or find a group practice to join.

Refresh or build your website/connect to the Association website to gain traffic.

Create your art therapy career!

American Art Therapy Association 43rd Annual Conference ,

Savannah Georgia, July 9-13, 2012