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Yugho Yoshida January/ 2014 Sustainability – Bike share program in Rio de Janeiro

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Bike Share Program in Rio de Janeiro, Brazil #IEApplication

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Page 1: Ie app   slides mestres #g

Yugho YoshidaJanuary/ 2014

Sustainability – Bike share program in Rio de Janeiro

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Do you think that the lifestyle of the

inhabitants of your town or city

reflects behavior that is in line with

the concept of sustainable

development?

In your opinion, what should be

improved?

Essays - Question G

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To achieve Sustainability, the project has to balance economic, social and environmental demands

Sustainability Concept

3

EconomyProsperity

SocietyPeople

EnvironmentPlanet

Sustainability

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Urban Transport

Access restrictions

Clean fuels and vehicles

Sustainable (green)

transport infrastructure

Less car intensive lifestyle

Integrated pricing

strategiesCollective passenger transport

Travel information

Soft measures

Transport management

Sustainable Freight 

Transport

Cycling is described several initiatives to improve urban transport

Urban Transport Sustainability

4

Human-powered transport

Bikeways

Cycling

Bike sharing

Source: EU Directorate-General for Transport and Energy

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Cycling is the greenest mode of transportation and the fastest in a 5 km radius

Benefits of a bicycle

5

E

E

$

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Bike share has only succeed after technology improvements in France

Bike share experiences around the world

7

2007:

Launch of

Vélib’ in Paris

2005:

Launch Velo’v in Lyon

Bike-share tipping point

2010:

London

2011:

Rio de Janeiro

2013:

NYC

1965:

Witte Fietsenplan (White Bike

Scheme) starts in Amsterdam

1974:

Launched in La Rochelle, Vélos Jaunes

was in operation for over 30 yeas – the

longest running program to date

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Of the some 600 cities now operating

bike share programs, ITDP has singled

out seven for having world class

systems, "hitting the mark with both

high market penetration and high

infrastructure usage:

Paris Velib bike sharing program stands out as lighthouse to all cities interested in promoting a sustainable cycling culture

Bike sharing initiatives all over the world

8

Launched in 2007, Paris bike sharing

program -Velib – has around 23,000

bikes and 1,800 stations and has the

highest market penetration

- 1 bike per 97 inhabitants

Around 250,000 annual subscribers

and between 100,000 and 150,000 daily

journeys - each bike makes an average

of eight trips a day

+ 600 bike-share

projects all over the

world –

75% are located in

Europe

Barcelona bike sharing system has

6,000 bikes, but it has a higher

utilization than Paris scoring about twice

as many journeys in relative terms.

1. Barcelona

2. Lyon, France

3. Mexico City

4. Montreal

5. New York City

6. Paris

7. Rio de Janeiro

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In another hand, London is promoting a cycling revolution building new infrastructure

London Cycle Superhighways

Painted a bold, bright blue, the

cycle highways are 1.5 meters

wide and they provide a safer

space and more efficient routes

for cyclists to travel.

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Many of the most successful systems share certain common features

Developing a successful bike sharing program

10

Station Density

Coverage Area

Bikes per residents

Bike sharing

Quality of bike

Easy to use stations

Source: THE BIKESHARE PLANNING GUIDE The Institute for Transportation and Development Policy - (www.itdp.org)

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Many of the most successful systems share certain common features

Developing a successful bike sharing programStation Density and Coverage Area

11

Station Density

Coverage Area

Bikes per residents

Bike sharing

Quality of bike

Easy to use stations

Station Density

A dense network of stations

across the coverage area,

with an average spacing of

300 meters between

stations

Coverage Area

The minimum area

covered by a system

should be 10 square

kilometers, large enough

to contain a significant

number of user origins and

destinations - smaller areas

may drive down system

usage.

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Many of the most successful systems share certain common features

Developing a successful bike sharing program

14

Station Density

Coverage Area

Bikes per residents

Bike sharing

10-30 bikes should be available for every 1,000 residents within the coverage area.

Larger, denser cities and metropolitan regions with an influx of commuters served by the system

should have more bikes available to meet the needs of both commuters and residents.

10-30 bikes should be available for every 1,000 residents within the coverage area.

Larger, denser cities and metropolitan regions with an influx of commuters served by the system

should have more bikes available to meet the needs of both commuters and residents.

Quality of bike

Easy to use stations

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Many of the most successful systems share certain common features

Developing a successful bike sharing program

15

Station Density

Coverage Area

Bikes per residents

Bike sharing

Comfortable, commuter-style bicycles with specially designed parts and sizes that

discourage theft and resale

Comfortable, commuter-style bicycles with specially designed parts and sizes that

discourage theft and resale

Quality of bike

Easy to use stations

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Many of the most successful systems share certain common features

Developing a successful bike sharing program

16

Station Density

Coverage Area

Bikes per residents

Bike sharing

The process of checking out a bicycle should be simple.

The payment and authorization technology utilized should have an easy-to-use interface and

a fully automated locking system

The process of checking out a bicycle should be simple.

The payment and authorization technology utilized should have an easy-to-use interface and

a fully automated locking system

Quality of bike

Easy to use stations

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In spite of the its relative small size, it is a huge success accounting one of the highest infrastructure use (6,9 daily trips per bike) in the world.

Rio Bike Bike-Share Program

17

Launched in 2011, Rio bike sharing

program has around 600 bikes and

60 stations

Covers 48 km² – around 1,2 stations/ km²

Average

Ride

40 min

3,3 km

# Trips

2,6 M

# Users

180k(68% Local)

Price

USD 5/ month

USD 2,5/ day

60 min with no extra

charge

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Biking lanes are restricted to costal areas

Rio de Janeiro - Improvements in Biking

18 Source: http://estaticog1.globo.com/2012/09/21/MapaCicloviario1.1.pdf

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After several years of successful implementation, bike sharing stations are still only available on Zona Sul (South Zone). More than 200 stations are expected on Phase 2 (2015).

Rio de Janeiro - Improvements in Bike Sharing Stations

19

Source: http://www.mobilicidade.com.br/bikerio.asp

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Thank you!

Yugho [email protected]

January/ 2014