ibm corporation 2014 sustainability& building a smarter planet
TRANSCRIPT
IBM Corporation 2014
SUSTAINABILITYSUSTAINABILITY&&
BUILDING A SMARTER PLANETBUILDING A SMARTER PLANET
IBM Corporation 2014
A PERSONAL JOURNEYA PERSONAL JOURNEYCHANGE STARTS WITH A SINGLE STEPCHANGE STARTS WITH A SINGLE STEP
A CALL TO ACTIONA CALL TO ACTIONWE ALL PLAY A CRITICAL ROLEWE ALL PLAY A CRITICAL ROLE
A A MANDATE FOR CHANGEMANDATE FOR CHANGE BUILDING A SMARTER PLANETBUILDING A SMARTER PLANET
IBM Corporation 2014
IBM Corporation 2014Melting Polar Ice Cap
IBM Corporation 2010
Our Fragile Aquatic Eco-System
IBM Corporation 2014
THE SNOWS OF KILIMANJAROTHE SNOWS OF KILIMANJARO
ARID AFRICA
IBM Corporation 2014
IBM Corporation 2014China Changing
IBM Corporation 2012
A Country Underwater
A rise in sea level would leave the city of Amsterdam and 2/3 of the
Netherlands underwater
IBM Corporation 2014Deforestation
A Delicate Balance
A Call to Action
0
4
8
12
1750 1850 1950 2050
0100200300400500600700800900
1000
65M yearsago
45M yearsago
25M yearsago
Present
E-Waste
Extinction Rate
World Population Growth
Population w/o Access to Fresh Water
0
0.1
0.2
0.3
0.4
0.5
Today 2030 2050
A Call to Action
Points of Light
Places of Opportunity
…of all the potential electricity availablein an energy source, only 30 percent
reaches consumers
…11.6 million barrels of oil is wasted each year by PC’s left on overnight
… 323,439 light bulbs equal the number of kilowatt hours wasted every minute through inefficient home energy use
“World energy demand will double by 2030”
- Mark Ellis, International Energy Agency
Power Hungry
Setting the Table
60 years ago we could create 1 calorie of food with ½ a calorie of fossil fuel.
… today it takes 10.
…30% of food purchased in developing nations goes to waste
In the U.S., a typical carrot has traveled 1,600 miles, a potato 1,200 miles, a beef roast 600 miles
…frozen food uses 10 times more energy to produce
45 percent of traffic on the busiest New York City streets is circling the block looking for parking…
Logistics & Transportation
…congested roadways cost $78 billion annually in the form of 4.2 billion wasted hours and 2.9 billion gallons of wasted gas
A CULTURE OF CONSUMPTION
Americans use 2,500,000 plastic bottles every hour, most of which are thrown away.
The average time taken by plastic bottles to decompose in a landfill is close to 700 years.
Ten percent of the plastic produced every year worldwide winds up in the ocean.
The U.S. is the #1 trash-producing country in the world at 1,609 pounds per person per year. This means that 5% of the world's people generate 40% of the world's waste.
E-WASTE
As much as 50-80% of US E-waste is exported to third world countries.
E-waste is now the largest source of lead in municipal solid waste landfills.
Global E-waste is growing by 40 million tons a year.
EPA reports show that over 112,000 computers are discarded every single day in the U.S.
In the U.S. 100 million cell phones are tossed in the trash every year.
A Thirsty PlanetIndustrial use accounts for about 22 percent of freshwater usage today
…23 million gallons of water are wasted each year by a single factory with inefficient cooling systems
In just one day, more than 200 million hours of women’s time is consumed for the most basic of human needs – collecting water for domestic use
A carbon footprint is a measure of the impact our activities have on the environment, and in particular climate change. It relates to the amount of greenhouse gases produced in our day-to-day lives through burning fossil fuels for electricity, heating and transportation etc.
0
5
10
15
20
25
US UK Desired
C Tons/Year/Person
350
396.8
Almost everything we produce and consume has an environmental impact
Waste from landfill produces methane
Incinerated waste produces particulates
Car and Air travel produces CO2
Fossil fuel energy generation produces CO2
Nuclear energy produces radioactive waste
Poor water management increases arid areas and reduces water available to unfarmed and unpopulated areas
Through pollution and deforestation we are reducing the earth’s ability
recover
For the last 250 years we have been spending the earth’s resources
recklessly
We thought they were free
Now it is pay back time
We have to act
Our earth has an unbelievable ability to recover, if we only
give it a chance
The ability to meet current needs without hindering the ability to
meet the needs of future generations in terms of
economic, environmental
and social challenges
SUSTAINABILITY
Setting the context – Sustainability is now a Business Imperative
=
Companies are buffeted by stakeholder demands
Consumers 25% of consumers would switch brands if given an ethical alternative
Business Partners
Half of businesses are being forced to adopt ethical labor or procurement standards by their partners
CEO s Concern about environmental issues has doubled over the past four years worldwide; growing faster in Europe and Asia where numbers have tripled
Businesses are discovering that doing good earns great returns:
Attraction and loyalty of talent
Competitive differentiation
Permission to enter new markets
Minimize risk
= Sustainable growth
Business leaders are adopting a new agenda
5 out of 6 CEOs no longer agree with Nobel economist Milton Friedman’s view that the sole purpose of business is to increase profits.
IBM Corporation 2013
THE CONSUMER: INFORMED & EMPOWEREDTHE CONSUMER: INFORMED & EMPOWERED
While customer focus has shifted from the product to the full-value chain…
… businesses have not kept pace
57% of UK and 59% of US consumers say the knowledge about the contents of the food they buy has increased over the last 2 years*
IBM Corporation 2014
IBM Corporation 2011
IBM Corporation 2014
Be a positive pebble in the pond….
“YOU MUST BE THE CHANGE YOU WISH TO SEE IN THE WORLD”
Mahatma Gandhi