i overview of seoul food 2018 - hgkbiz-matching • 1:1 meeting between overseas exhibitor and...

23

Upload: others

Post on 26-Jul-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject
Page 2: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Overview of SEOUL FOOD 2018 I

Review of SEOUL FOOD 2017 II

Contents

Standard Packages III

Page 3: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Overview of SEOUL FOOD 2018

Page 4: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Overview of SEOUL FOOD 2018

Date 5. 01(Tue) ~ 5. 04(Fri) [4 Days]

Edition 36th

Scale 76,121 m2

Exhibition Composition

Venue KINTEX Hall 1~5, 7~8

Target Goal 1,600 Exhibitors (Domestic 900, Overseas 700) 3,000 Booths (Domestic 2,200, Overseas 800)

Events Global Food Plaza, Business Meetings, Global Food Conference, SEOUL FOOD AWARDS 2018 etc.

SEOUL FOOD 2017

SEOUL FOOD ( DOMESTIC & INT’L)

SEOUL FOODTECH

SEOUL FOODPACK

SEOUL HORECATECH

Page 5: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Overview of SEOUL FOOD 2018

Expected layout

Page 6: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017 Ⅱ

Page 7: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

2014 2015 2016 2017

Exhibition Space (㎡)

64,831 74,171 74,171 76,121

Exhibitors 1,336 1,487 1,520 1,402

Booths 2,553 2,896 2,915 2,948

Visitors 52,800 54,117 53,406 54,200

■ Commencement Year : 1983

■ Fourth Largest Food Exhibition in Asia

■ Facts & Figures

Page 8: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

FOODEX Japan 2017

FOOD&HOTEL ASIA Singapore2016

SEOUL FOOD 2017

Exhibition Space (㎡)

31,101㎡ (Net space)

97,000㎡ 76,121

Exhibitors 3,282 3,198 1,402

Booths 3,879 - 2,948

Visitors 82,434 72,000 54,200

■ Comparison with Major Food Exhibitions in Asia

Page 9: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

SEOUL FOOD 2017 with successful record:

■ 7.76% decrease in total exhibitors

■ 1.13% increase in total booth number

■ 1.49% increase in total visitors

■ Steady Growth of SEOUL FOOD

Page 10: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

Number of Exhibiting Countries 39

Total Number of Exhibitors 1,402

Number of Domestic Exhibitors 850

Number of International Exhibitors 552

■ Exhibitors’ Information

Domestic Pavilion International Pavilion

Page 11: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

Country Exhibitors Booths China 107 127

Canada 60 60

U.S.A 48 44

Thailand 43 52

Korea 29 52

Turkey 18 50

Spain 16 20

Italy 16 19

Peru 16 14

Taiwan 15 21

Vietnam 15 17.5

Philippines 15 8

Germany 13 13

Mexico 13 10

Ecuador 13 10

■ Nationalities of Exhibitors

Page 12: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

Number of Visiting Countries 105+

Total Number of Visitors 54,200

Number of Domestic Visitors 50,950

Number of International Visitors 3,250

■ Visitors’ Information

Page 13: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

Total Gross Exhibition Space 76,121 m2

2.63% + Domestic Pavilion 57,482 sqm

International Pavilion 18,639 sqm

■ Exhibition Space

Page 14: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

■ Visitor Interests Visitors by Pavilion (%)

FOODTECH Pavilion

FOODPACK Pavilion

HOTRECATECH Pavilion

Food Processing Machinery 34.3

Kitchen Appliances / Furniture 9.7

Bakery Equipment 10.5

Kitchenware 7.7

Food Related IT 7.1

Food Sanitation Equipment 7.5

Food Inspection & Analysis Equipment 5.3

Safety Related Products 2.3

Transportation Equipment 2.5

Food Preservation Technology 7.5

Others 5.6

Packaging Machinery & Components 33.4

Packaging Materials & Containers 17.7

Package Processing Machinery 13.2

Packaging Related Technology 7.0

Logistic Machinery & Service 5.0

Package Printing Machinery 6.9

Package Designs 13.4

Others 3.3

Kitchen & Restaurant Machinery 37.4

Coffee Machinery 21.3

Dishware & Ceramics 15.2

Others 26.2

Page 15: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

■ Interest of Visitors

Visitors by Pavilion (%)

Food & Hotel Pavilion

Agricultural Products & Processed Food 41.6

Ingredients & Additives 24.1

Health & Organic 15.5

Desserts and Beverages 18.7

Page 16: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

■ Biz-matching

• 1:1 meeting between overseas exhibitor and domestic buyers

• To support overseas exhibitors in entering Korean market

• Subject of application - All overseas exhibitors in SEOUL FOOD 2017

• Invited buyers - Domestic import vendors, distributors, and buyers

[Process of the Registration]

•Submit application

form to our agent,

“Famnet”

Registration

• Sorting the

products that are

feasible to enter in

Korean market

1st Selection • Deliver application

forms to appropriate

Korean buyers

Deliver the application

•Selecting by

products that were

interested by Korean

buyers

2nd Selection •Notify the applicants

weather they are

selected or not

Notification/

Confirmation

•Conduct 1:1 meeting

with Korean buyers

at site

1:1 Meeting

* If there is no Korean buyer that matches with applicant’s product, there won’t be any meeting accomplished.

Page 17: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Review of SEOUL FOOD 2017

■ Biz-matching

Number of participating countries 17

Number of invited companies 68

Number of conducted meetings 82

Number of companies that are ready to have business with Korean buyers (Belgium, Canada, Chile, Denmark, France, Italy, Portugal)

7

Page 18: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Standard Packages III

Page 19: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Standard Packages

■ Standard Packages

Space Only Walk on Stand Premium Stand

$370/sqm

(minimum 18 m2)

$440/sqm

(minimum 9 m2)

$470/sqm

(minimum 18 m2)

1 booth=18㎡(3mx6m)

$370 x 18㎡

USD 6,660/booth

1 booth=9㎡(3mx3m)

$440 x 9㎡

USD 3,960/booth

1 booth=18㎡(3mx6m)

$470 x 18㎡

USD 8,460/booth

-

Walls, Carpet, Spotlight,

Power Supply, Chairs, Counter,

Table, Fascia, Shelves

Walls, Carpet, Spotlight,

Power Supply, Fascia, Counter,

Table, Chairs, Display Cube,

Logo Tower, Shelves, Showcase

Page 20: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Standard Packages

■ Early-Bird

- USD 30 / sqm

*Early-bird registration deadline: TBA

■ Commission/ KBC Incentive

KOTRA / UBM-Allworld territory

20% of total law-space price

*for early-bird registration, discounted price will be applied for

calculating the total amount of commission/incentive.

*KBCs that have attracted overseas exhibitors from countries that

are listed under UBM-Allworld territory will need to report their

activities after the show for recognition.

Page 21: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

■ Premium Stand

Standard Packages

■ Walk on Stand

Page 22: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject
Page 23: I Overview of SEOUL FOOD 2018 - HGKBiz-matching • 1:1 meeting between overseas exhibitor and domestic buyers • To support overseas exhibitors in entering Korean market • Subject

Thank you