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Great Lakes Independent Booksellers Association
2009 Holiday CatalogAT A GLANCE
From Our Shelvesto Yours: Books forHoliday GivingOur Holiday Catalog is the primeholiday marketing tool for independentbookstores in the GLiBA region, whichcovers Michigan, Ohio, Indiana, andIllinois, and the edges of the adjoiningstates of Wisconsin, Iowa, Missouri,Kentucky, West Virginia andPennsylvania, including major marketslike Chicago, Detroit, Cleveland,Cincinnati, and Indianapolis.
The Catalog16 pages in “slim jim” format, 6” x 10.75”10 standard spots available per pageOver 600,000 distributed in 2008
RatesStandard ..............................................$2,095Feature .................................................$2,395(same size as standard with shadow box)Marquee (2x standard) .........................$3,395Display..................................................ask usFront Cover .........................................$7,500(Exclusive domain for the publisher and title selected. Source of art for the front cover, occasional interior art, and for shelftalkers and 18 x 24 posters; feature ad on page 2)
Special RatesRegional......................................................................................$1,295(For books about region, by regional publishers. All Great Lakes, Great Reads titles are eligible for this rate. Same size as standard.)New! “Indie Favorites” ..................................................................$300(Backlist and trade paper, titles nominated by our booksellers. Line listing with smaller cover image).
DeadlinesJune 26 ...............................Contracts
July 10 ................................Copy and cover images
July 31 ................................Payment in full; final notice ofart changes and copy corrections
September 25.....................Finished book for trade show display
NEW FOR O-NINE“Indie Favorites”Backlist, trade paper titles nominated by our booksellers, “IndieFavorites” will consist of a line listing and a small jacket image. We triedthis without images in ‘08 and the stores loved it. It’ll be even morepowerful with the jackets. Rate is only $300. We’ll present our choices for“indie favorite” titles to publishers shortly after BEA.
Title Resource PageOn our website we’ll include information and materials to give storesready access to information and materials so they can highlight any ofthe catalog titles they wish. This could include hi- and lo-res versions ofthe jackets, brief descriptions of any special offers for the title, or special
promotional materials, including e-cards and webvideos.
Your Titles on the WebYour titles receive even more exposure when they arefeatured in random rotation on our consumer website,www.books-n-authors.com.
To Reserve Space & Deliver MaterialsWe will be selling space at BEA and will contact many ofyou to set up advance appointments. But contact me atany time before or after BEA with questions or to reservespace. Contracts and copy may be sent by email or fax.Email is the preferred method of delivery for images.
Jim DanaHeartland Productions Inc.
(as subsidiary of GLiBA)PO Box 901 (letters)
208 Franklin St (packages)Grand Haven, MI 49417
616-847-4245 | 616-842-0051 [email protected] | www.gliba.org
Digital File SpecsSend both a hi- and lo-res digital file ofeach jacket. Hi-res jacket images shouldbe minimum 300 dpi, 1.5” wide.Accepted file formats: eps, pdf, tiff, jpg.Al images should be CMYK.Contact us ahead of time for delivery ofespecially large files.
Artwork © 2008 by Olivier Dunrea from Merry Christmas, Ollie!,
Eats, Shoots & Leaves:
Illustrated Edition
Lynne Trussillustrated by Pat Byrnes
Language lovers everywhere
will cheer the arrival of this
new illustrated edition of
the runaway bestseller that
has everyone minding
their p’s and q’s (and their
commas and semicolons).
{Gotham}9781592403912 $25
Art
Foreword by Ross KingWith more than 2,500
great works from
prehistory to today, Art details key movements,
explains styles and
techniques, and is the
must-have visual guide
to art throughout history.
{DK Publishing}9780756639723 $50
Cobain Unseen
Charles R. CrossAn unparalleled look
inside the brilliant mind
of one of America’s
most revered rock
legends, this authorized,
illustrated biography is a
treasure trove crammed
with rare material,
inserts, and keepsakes.
{Little, Brown}9780316033725 $35
The Album Cover Album
edited by Roger DeanA visual showcase of the
covers - highlighting the
fads, trends, musical
inspiration that inspired
them - selected by design
guru Roger Dean.
{Collins Design}9780061626951 $29.95
Ballistics
Billy CollinsA dazzling new collection of
trademark mischief, humor,
wonder, and empathy from
the former United States
Poet Laureate and bestsell-
ing author of Sailing Alone Around the Room. {Random House}9781400064915 $24
Best-selling authors hand-
in short stories, comics,
mysteries, essays, travel,
science and nature, sports,
spirituality, and nonrequired
reading.
paper $14 each
The Best American
Short Stories 2008
edited by Salman Rushdie9780618788774
The Best American
Essays 2008
edited by Adam Gopnik9780618983223
The Best American
Nonrequired Reading 2008
edited by Judy Blume9780618902835
Harry, A History: The True Story of
a Boy Wizard, His Fans and Life In-
side the Harry Potter Phenomenon
Melissa AnelliAn in-depth look at the cultural and
fannish phenomena surrounding
Harry Potter by the webmistress
of the Leaky Cauldron, the most
popular Harry Potter fan website.
Includes an exclusive interview
with J.K. Rowling.
9781416554950 paper $16
In the Beginning
This spectacular and
ingenious gift book
features Fischer’s origi-
nal artwork of intricate
pop-ups representing
the classic stories from
the Book of Genesis.
{Little, Brown}9780316118422 $35
The Golden Book of
Chocolate
Carla Bardi and Claire PietersenA delicious mix of history,
anecdotes, and easy-to-follow
recipes, this book is a choco-
holic’s dream come true. With
300+ recipes and hundreds of
mouth-watering photos, enjoy-
ment is sure to follow.
{Barron’s}9780764161575 $29.99
2
3
Merry Christmas, Ollie
Olivier DunreaOllie perfectly encompass-
es the adorable impatience
of young children waiting for
this endearing and beauti-
fully rendered tale. The
artwork for this catalog is taken from this book.
9780618532421 $12.95
ON THE COVER
FOR THE HOL IDAYS
The Best American
Scared of Santa
A hilarious collection of more
than 250 full-color photos
with quick-witted commentary
of kids posed on Santa’s lap
- panicked, screaming, and
Santa has arrived!
{Harper}9780061490996
paper $9.95
The Lump of Coal
illustrated by Brett HelquistForget Frosty. Forget
Rudolph. Forget Santa.
The next great holiday
hero is small, dark, and
loved ones’ stockings with
this uproarious, irreverent
new picture book.
{HarperCollins}9780061574283paper $12.99
Holidays on Ice
David SedarisThis beloved holiday
collection is updated and
expanded, with six more
stories to help spread the
the season.
{Little, Brown}9780316035903 $16.99
Lives and Legends of the
Christmas Tree Ships
The tragic story of the schoo-
ner Rouse Simmons brings to
life the maritime heritage of
the robust but often forgotten
communities that thrived along
War to World War I.
9780472116232 $24.95
Roads to Quoz
America’s greatest
chronicler of blue high-
ways has returned in this
lyrical, funny, and touching
account of a series of
American journeys into
small-town America.
{Little, Brown}9780316110259 $27.99
The Traveler
Daniel and Daren SimkinThis charming fable evokes
a lesson for us all: that liv-
ing and loving are time well
spent. Paired with simple,
elegant pictures, it depicts
a life philosophy many of us
miss until it is too late.
{Farrar, Straus and Giroux}9780374116392 $12.95
S O M E T H I N G F O R E V E R Y O N E
We’re proudly independent booksellers. We feel a bond with other
“indies” and other independent businesses of all types. You’ll see
a new “IndieBound” logo on these pages that expresses that bond
and on page 15 a list of “things you just did” by shopping with us,
your local, independent bookstore. We really appreciate your
business. Also, new this year, we’ve included lists of “indie” favorites.
We hope you enjoy them, and we wish you the happiest of holidays.
The Native American
Experience
A beautiful slip-cased,
hardcover book with more
than 200 full-color and
black-and-white illustra-
tions and 30 rare and
newly researched remov-
able facsimile documents
of historical importance.
{Globe Pequot Press}9781599214757 $45
GLiBA createsshelftalkers and18” x 24” postersfor P.O.P displays
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This catalog brought many new people into our store from the very dayof the insertion. As a new store, this was our best marketing effort sincewe opened. Customers liked the catalog.— Cindy Rushton, Mudsock Books, Fishers, Indiana
Customers said they loved this year's catalog selection. We added a 15%coupon on the back for the first time and it was very successful. I reallylike the shelf talkers. The coordination of artwork really adds a uniformlook to the store. Very professional. I am a huge supporter of the catalogand it really made a difference in this year's sales.— Mary Vernau, Jay & Mary’s Book Center, Troy, Ohio
Once again we inserted 9,000 in our local paper. We also stocked at leastone of each title and ended up selling books that we normally would not stockin our store. Thanks again GLiBA and publishers…. A win-win for all of us.— Doug Robbins, Robbins Book List, Greenville, Michigan
I can't say enough about how wonderful the 2008 "From Our Shelves to Yours, Books for Holiday Giving" catalog was. It generated anunprecedented amount of business for our store this past Christmas
season. From the morning customers received it in the newspaper untilthe Monday after Christmas, customers remarked about it, brought itwith them with books circled…We wouldn't want to do without thecatalog at Christmas. It increased our sales enormously. Thanks so much.— Mary Jane Smith, MJ’s Bookmark, Auburn, Indiana
My holiday sales were up a modest 7%, but the sales from the cataloguewere up 40%! Thank you for the great title selection and the marketingsupport.— Anne Storan, Paragraphs Bookstore, Mt. Vernon, Ohio
The Great Lakes Holiday Book Catalog is a terrific publication thathelps present our independent store and its book selections in anappealing, eye-catching, professional, yet seemingly home-grown way toour holiday shoppers….After two years of the holiday catalog, ourcustomers now look forward to the publication appearing in our localpaper, and will expect it again next year. Please don't let them, or us,down!—Michael Cole, The Stately Raven Bookshop, Findlay, Ohio
ILLINOISClinton Herald
Woodstock Independent
INDIANAAuburn Evening Star
Banner Graphic (Greencastle)Columbus Republic
Decatur Daily Democrat
MICHIGANAlbion Recorder-Morningstar
Antrim County NewsCadillac News
Coldwater Daily ReporterColdwater Shoppers Guide
Community Voice (Canton Twp)Crawford County Avalanche
Gaylord Herald TimesGrand Haven TribuneGreenville Daily News
Herald Palladium
Huron Daily Tribune (Bad Axe)Ionia Sentinel Standard
Iosca County News HeraldNorthville Record
Oceana Herald BeaconPetoskey News Review
Portland NewsRoyal Oak Daily Tribune
Sturgis JournalSault Ste Marie Evening News
Three Rivers CommercialTraverse City Record-Eagle
OHIOHudson Record-Courier
Mt. Vernon NewsPiqua Daily News
Sidney DailyTipp City HeraldTroy Daily News
Wilmington News-JournalWooster Weekly News
GLiBA Holiday Catalog Means Sales!From Our Shelves to Yours: Books for Holiday Giving is a proven vehicle to reach consumers and the linchpin ofindependent bookstores’ holiday marketing in our region.Last year our bookstore members distributed 634,000copies of the catalog through direct mail, newspaperinsertion, events, and in-store displays.
2 0 0 8 N E W S P A P E R I N S E R T I O N S2009 SCHEDULEFOR BOOKSTORES
JUNEWeekly email blasts of contracted titles for use in sales calls.JULYPreliminary title list sent to storesSEPTEMBERBooksellers have access to title resourcepage and downloadable Holiday Catalogposters, shelf-talkers, and othermerchandising materialsOCTOBERCatalog display at Fall Trade Show(Cleveland, October 2-4). Catalogs areshipped to bookstores.NOVEMBER & DECEMBERBooksellers distribute the catalog through newspapers, direct mail, events, and in-store display.
What Booksellers Say About the Catalog