how to use a webinar to launch your digital product

Webinar to Launch YourDigital Product

how to use a

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THE WHYWhy should you considerusing a webinar?

You’re able to demonstratevalue upfrontThere’s an energy that comeswith live eventsSense of urgency is a greatmotivator


THE HOWCourse, Membership site

Solves a specific problemCreateHIGH-QUALITYPRODUCTS

aMember

Tools:

THE HOW

Set a date

Create an outline

Get Feedback

Revise your outlinePLANyour webinar.


THE HOWTools:

FOR CREATING YOUR SLIDES

Powerpoint

Keynote

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ScreenshotsLive Demos (Minimal)

FOR CONDUCTING YOUR WEBINAR:

Open Office


THE HOW


Your Webinar Structure

What will you be covering?

What pain are you solving?Why is this such an important topic?

Don’t spend too much time onyour awesomenessWhen you talk about yourself -make it educational(10 to 15 minutes in)

This is where you teachDeliver on what you promisedThey have to leave with the abilityto take action and see resultsThe Offer (includes the “when”)Special offerTime-sensitive Discount. Urgencysells.

The What Section

The Why Section - Sell thevalue. Keep it short

The Who Section

The How Section (30 minutes)

THE HOW


Prepare yourMarketing Assets

Sales Page

Webinar

Registration page

Follow up emails (before and after the webinar)

THE HOW


Bonus tip:Use countdown timers

Tools:LeadpagesOptimizePressMotionmailapp.com

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