how to support the visibility and recogni6on of doctoral ... · how to support the visibility and...
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Howtosupportthevisibilityandrecogni6onofdoctoralstudentsknow-how?
WebinarMarch29,2017
TOHTOS PROGRAMME - Developing the Working Life Relevance of Doctoral Training
BeritVirtanen-ThewlisCMO,PartnerClanedGroupTWITTER:@beevirtanenLINKEDIN:hSps://www.linkedin.com/in/beritvirtanenFACEBOOK:hSps://www.facebook.com/berit.virtanenCRUNCHBASE:hSps://www.crunchbase.com/person/berit-virtanen-thewlis-2COMPANYWEBSITE:www.kiosked.com/aboutIwww.claned.com
BLOOMBERG:hSp://www.bloomberg.com/research/stocks/private/person.asp?personId=690760&privcapId=182258126&previousCapId=182258126&previousTitle=Brand%2520United%2520Oy
INTRODUCTION
“Iampassionateabouthelpingpeopleand
organiza4onstoexploreandfulfiltheirpoten4al.”
1. Whoareyou?Privatevspublicprofile
2. Whowantstoknow?
3. Whydotheywanttoknow?
4. Isthatunderstandingdesirable?Isitsuppor6ngyourambi6onsorpurpose?
5. Wheredoyouwanttobe?>peergroup>ambi6onlevel
KEY QUESTIONS
1. Personality(Myers-Brigg,etc)
2. Professional(journey)
3. Managementskills
4. Leadershipquali6es
5. Whodoyouwanttobe?>reftopeergroup>ambi6onlevel
DIFFERENT LAYERS OF PERSONALITY
1. Beforeyouini6ateaconversa6on,listenfirst
2. Understandaudienceneedsbeforeyouofferanswers
3. Whatisthevalueyoucanofferthroughyourpresence?
4. Whatisthevalueyoucanofferthroughaconversa6onwithyou?
5. Thoseyouchoosetolisten,whodotheylistento?>Expandingcommunity
ConversaKon is about listening
1. Directcontacts
2. Professionalandpeergroupcommuni6es
3. Socialmediachannels
4. Media/publicitypresence
5. Internetpage/blogs
6. Publica6ons,webinars,etc
ConversaKonal channels – choose wisely
1. You(andyourfamily)
2. Student/academicpeergroups
3. Collabora6oncommuni6es
4. Professionalandindustryinterestgroups
5. Opinionleaders/thought-leaders
6. Otherinterestgroups
Who is talking about you?
1. Becomingexpertinvolvesacuteandlong-termknowledgeaccumula6on(thatisvisible)
2. Whobenefitsfromyourknowledge?
3. Whocanleveragetheirownvaluefromyourknowledgeprofile?
4. “Redthread”
5. Whatismissingnowandwhatwillyouleaveout?
VALUE OF KNOWLEDGE
1. Keepituptodate
2. Refreshyourkeywordsandspeziali6es
3. Beeverywherethatisrelevantorisbecomingrelevant
4. Gettherecogni6onyoudeserve
5. Diversifyyourpeerandprofessionalrecommenda6ons
6. Requestforpersonalandprofessionalrecommenda6ons
7. Getinvolvedingroupswhereyoucanimpactconversa6onandgivevaluetothewholegroup
7X Kps for improving professional profile
1. Recogni6onisbasedonrelevance
2. Valueisbasedonadaptability
3. Theaccumula6onofknowledgeandits“redthread”overthe6me
4. Whatdoyoudoandwhatcanothersdoforyou?
5. Conversa6onanditsrelevancewithyouraudienceschangesoverthecourseof6me,-“bestbeforedate”
CONCLUSIONS
THANKYOU!
Berit Virtanen-Thewlis Tel: +1 347 248 4065
Email [email protected]
skype: beritvt
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