how to start your business (2)
DESCRIPTION
tahapan memulai bisnisTRANSCRIPT
HOW TO START THE BUSINESS
Created by :• Herningsih (14080694031)• Elisa Dwi L. (14080694037)• Laila Kurnia H. (14080694071)• Astried Fransisca .D (14080694085)
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
Determine the business which will be ran
1. Have an Idea
2. Ensure that your business is relevant to be ran
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
Make the concept of your business idea
1. Make sure the business form to be established
2. Make sure what product that will be seeded
3. Determine your target market
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
BUSINESS PLAN
HAPPY SERABI
Traditional food, modern taste Healthy Food with Quality Ingrediants Traditional food with a lot of unique
flavor variations
WHAT IS HAPPY SERABI ??
BUDGET ALLOCATIONRent expense Rp.1.000.0000/monthWage expense Rp. 1.200.000Equipment (last longer than one year)
Mold of serabi Rp.112.500
Furnace Rp.750.000
Cutlery (include plates and mugs) Rp.125.000
Tables and chairs Rp.900.000
Extra Equipment Rp.50.000
Total Equipment Rp.1.937.500Supplies (for a month)
Wheat flour 8kg/day Rp.1.050.000
Special Ingredient (chocolate, banana,
cheese, jackfruit, fruits jam, etc)
Rp.1.350.000
Extra ingredient (coconut milk, brown
sugar, salt, etc)
Rp.450.000
Total Supplies Rp. 2.850.000
Total Budget Rp.6.987.000
Three main markets :• People who work in the nearby areas• Grabs the attention of college & school
students.• other customers looking for traditional food and
fresh product
MARKET ANALYSIS
HAPPY SERABI`s STRENGTHS• Hygienic food and quick service
• Able to get a large multi-cultural consumer group
• All the products will be priced at reasonable rates.
• Comfortable place with better seating arrangements.
• Affordable by all sections of the society.
Three main weakness
• Low marketing budget
• Did not offer variety product
• new business. does not has much customers
HAPPY SERABI`S WEAKNESSES
HAPPY SERABI`S OPPORTUNITIES
• New food taste with different crust sizes and flavors.
• Innovate Serabi, traditional food that has limited
flavors
• reviving traditional foods that have been left by
consumers
HAPPY SERABI`S THREATS
• Threat from other competitors
• The rising prices of special ingredients like
cheese, sosis,chocolate, etc used in foods.
• Lack of skilled employees
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
Managing your finances
1. Make sure that your capital is more than the budget
allocation in your business plan
2. Crunch some numbers and plan ahead. Chart your way
to financial success. What price do you intend to sell
your product or service for? How much will it cost you
to produce? Work out a rough estimate for net profit—
factoring in fixed costs like rent, energy, employees, etc.
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
MARKETING YOUR BUSSINES
HAPPY SERABI`s manufacturing proccess
• HAPPY SERABI will be produced in the HAPPY
SERABI`s café
• HAPPY SERABI will only be produced when there are
orders
HAPPY SERABI`s manufacturing proccess
HAPPY SERABI`s Products
HAPPY SERABI`s Products
HAPPY SERABI`s Products
PROMOTIONAL STRATEGY
• I will promote my business through various media, such
as Instagram, facebook, twitter, website, etc.
• I will Distribute leaflets regularly and periodically.
• I will Participate in various fairs.
• Will provide WiFi facility.
• Happy Serabi will provide Delivery Service.
• Gifts for customers who purchase more than Rp. 50.000.
Determine the business which will be ran
Make the concept of your business idea
Writing a Business Plan
Managing your finances
Marketing your business
Launching your business
6 STEPS TO START YOUR BUSINESS
HAPPY SERABI`s Cafe
THANK YOU