how to start a business - my story
DESCRIPTION
Presented to the graduating class of LBS University about taking the entrepreneurial jump. The talk aimed at my inspirations that got me interested in business and how the dots linked up for me. Presented from my perspective of how and why to launch a startup to explore new ideas to reality.TRANSCRIPT
Aneesh Varma
@aneeshvarma
TODAY
Where the idea came from
The challenges of running a business
Finding new business
Lessons learned
Ten top tips for budding entrepreneurs
Using social media to gain business
Don’t stop learning things.
Everything helps.
7.25 AM
Business Law 101
You cant connect the dots looking forward… but you can connect them looking backwards.
Passion
Inno va tion
Latin root: innovatus [--in-uh-vey-shuhn-]
A new approach to customer experience
… and the future of innovation is beyond even smartphones and tablets
Turning a hobby into a business
Consumer, Retail & Automotive Telecom, Media & Technology Financial Services & Partners
text Smart ways to manage my life
Next stage: Linked solutions from mobile to smart-objects
“Know me as I walk in”
Owner’s app to instantly sync telemetry and performance stats
Redefining the retail customer experience inside the store
Barcode scanner
Inventory check
Related products
Ship-to-home
Credit Card payments
Available: iPad + Android
Accept credit card payments directly on the device
Built with true mobile DNA Used across retail customer touchpoints: Dealerships Stores Showrooms Merchants Galleries
Improved customer conversion and higher upsell shown
HOSPITALITY: Customer service and concierge tools
Always keep in touch with people
You never know who ends up where
Ethics
In the past technology was sold to create problems…
Scrappy We didn’t have much money
Never been cheaper to launch a business
Entrepreneurship
News areas
Free emails, free services
Technology & Cloud services
Social Media
Govt support
New distribution channels
Don't be scared if others are doing it.
Be scared if someone isn't.
Keep moving…
if you are not busy being born, you are busy dying.