how to set up the ev ecosystem in 24 months - green emotion stakeholder meeting 24th june, brussels
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Creating the EV ecosystemEstonian experienceBy Jarmo TuiskHead of Electromobility program ELMOKredEx, Estonia
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How to: Bring EVs to the streetsSet up the infrastructureRaise awarenessLearn and innovateFinance everythingor last 24 months in couple of minutes
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Recap: driving in Estonia
ca 550 000 passenger cars
Average CO2 emission of new cars above 180 g/km
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So many C&E problems ...• There are so few EV-s because they are
expensive and they are expensive because so few people purchase them
• There are so few chargers because there are so few EV-s on the road and there are so few EV-s on the road because there are so few chargers
• There is limited business in EV charging because it's cheap and the main point to purchase an EV is because the charging is cheap
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Start solving the problems
1 Users 2 Services 3 Awereness
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Build the user base
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507 Mitsubishi i-Mievs for social workers
Demo users
• get to know the technology• spread the word• test it and send feedback
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Empower the car buyer: The co2st issue:
Purchase grant
- 50% of price, maximum 18 000 euros,in return of the usage of renewable energy only. Earn money by reducing CO2
EV's purchased using the grant scheme(cumulative)
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Set up the services
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Basic service: charging
at hometake 1000 euro from us and set up the proper home charging solution
everywhere you gouse nationwide quick charging network with mobile payments
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Nationwide quick charging network
165 DC quick chargers installed in 6 months
The distance between quick charging points is 40-60 km
Locations: parking areas, petrol stations, cafes, shops, etc.
Project start: June 2011Installation start: June 2012Project completed: January 2013
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Delivered by
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Double-click to enter title
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Project management, hardware, network monitoring software, installation
www.abb.com
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24/7 customer supportbilling managementnetwork monitoring
www.g4s.com
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Business logic, mobile payments and billing for EV charging
www.nowinnovations.com
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Raise the awareness
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Brand
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Media relations
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Advertising
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Events
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Learn and innovate
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Data logging and R&D507 iMievs equipped with data
loggers. Real-time monitoring until the end of 2013
165 DC quick chargers always online providing charging data
24 car sharing cars always online providing city driving data
Main research partner: Tallinn University of Technology
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Car sharing
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Demo center
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Financing
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CO2 emission rights
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Conclusion
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97% of private EV drivers are happy or very happy with their EV
Data from the EV user survey by KredEx with 441 repsondents
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What if …
Estonia was of the size of Germany? We would have 52 000 EVs on a road by now.
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Long way ahead
Change in private transportation takes some timeBut you have to make your first step now.
Fast charging infrastructure
development in Europe
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Thank you!
www.elmo.eeDownload presentation fromhttp://www.slideshare.net/jarmotuisk/