How To Set up And Execute

An Industry Leading Blog

ContentQueen.net.au

With…

Jeff BullasContentQueen.net.au

Check out this vlog online: https://www.youtube.com/watch?v=yO8JAYIBfps

Among a few other reasons… Builds up your thought leadership in the

space.Creates potential products for your

business.Helps you get noticed with the help of

search engine optimisation; creates awareness.

Why blog?

ContentQueen.net.au

Optimizing your blog

WordPress comes with a free plug-in that goes green when your blog is optimised – USE IT, IT’S THERE FOR YOU.

Google gives you a page rank data – this depends on the number of entities that link to your blog.

Inbounding linking is useful - imagine if the New York Times featured your content.

ContentQueen.net.au

The Secret Sauce

And, of course, your content needs to be awesome akaUsefulDiscoverableWell-distributed Regular Value-add

ContentQueen.net.au

Frequency of Publishing Regularity is important. Don’t just quit a

week after starting.

“If you want to write a lot, you need to read a lot” - Stephen King

Social media allows you to self publish. Awesome!

ContentQueen.net.au

Awesome tip: Twitter

Does not filter (thus hide) content unlike Facebook does.

You can earn distribution without paying for it.Reaches larger audience. Is becoming more visual.

GET INTO IT BEFORE IT CHANGES! ContentQueen.net.au

Overcoming ‘Content Shock’

‘Content Shock’ refers to the influence of supply and demand on the 21st century content, referring to the over-supply of content. In order to overcome this issue, stay on top of things.

Find a nicheSharpen your skillsConsider opting for paid distribution

ContentQueen.net.au

The Future of Content Marketing

“Blogging is the new ‘black’ of publishing.” - Jeff Bullas

Niche bloggers are being scouted by brands for marketing purposes… and are getting paid a lot more than ever before.

Collaboration is the next big thing - bloggers are looking to join with competitors achieving common goals.

ContentQueen.net.au

The Future of Content Marketing Blogging was initially perceived as ‘geeky’ but now

it defines new age media.The new generation of social media tech’s are

extremely savvy.Smartphones are taking content marketing to

mobile dimensions.

ContentQueen.net.au

Want to get started with your blog?

CONTACT US TODAY

ContentQueen.net.au

ContentQueen.net.au