how to scale your business into a sellable ......their business into a "sellable product"...

HOW TO SCALE YOUR BUSINESS INTO A SELLABLE PRODUCT Program Description Steve tells the story of how he "failed his way" to building a sellable business and how you can do it too. He walks you through the process of identifying your "harvest triggers", determining your Magic Number, the value potential of your business, driving growth to realize it, grooming the business before the transaction, and selecting a strategy to harvest equity from your company. Having advised over 150 business owners on growing and exiting companies, Steve developed a comprehensive process to help you: • Understand the reasons for building a sellable business whether you ever want to sell or not • Identify the 7 ways that your business can be made unsellable • Recognize your Harvest Triggers • Calculate your Magic Number for business owners • Value your business now and at the end of your time horizon. • Figure out the growth you need to reach your financial goals. • Scale your organization to reach your target value using a handful of simple tools • Groom the business when the time approaches for a "harvesting transaction" • Harvest equity from your business, and • Visualize a purposeful life post exit Value to audience members Listeners will leave with a clear understanding of why and how they should scale and groom their business into a "sellable product" and what mistakes they should steer clear of to avoid making their business unsellable. They will also learn: 1. The current value of their business. How to value businesses and non-profits. 2. Their Magic Number and the exit value they need to reach their financial goals. 3. The per annum value-growth they need to achieve their target and where it can come from. 4. The process and some of the simple but powerful tools they can use to scale the business and put it on autopilot. 5. The main strategies to groom the business before exit. 6. The variables and tools involved in harvesting equity value from their business, and how to select the right one, and 7. Their compelling future that will determine if they should seek exit, succession, or a "lifestyle" business. 8. How can hired-hand CEOs position themselves to equity ownership and share in the long term value they help create for shareholders. Speaker Biography Steve Preda is a Vistage Chair and a licensed implementer of the Entrepreneurial Operating System (EOS). He is committed to helping business owners and leaders get everything they want from their organizations. Steve has over 25 years experience in Europe and the United States. He scaled and sold a market leading investment bank in Hungary and created and led the merger of a Central European investment banking network with global network IMAP. He holds CPA, CFA and Investment Banking Licenses in the UK, Canada and the United States, respectively, and sat on the boards of several public and private European and US companies. Steve lives with his wife and 4 children outside Richmond, VA where he is an avid tennis player. He has two books published on Amazon and a podcast show: Succession Secrets. Contacts: [email protected] (804) 332-1307, https://www.linkedin.com/in/ipreda/

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Page 1: HOW TO SCALE YOUR BUSINESS INTO A SELLABLE ......their business into a "sellable product" and what mistakes they should steer clear of to avoid making their business unsellable. They

HOWTOSCALEYOURBUSINESSINTOASELLABLEPRODUCT

ProgramDescriptionStevetellsthestoryofhowhe"failedhisway"tobuildingasellablebusinessandhowyoucandoittoo.Hewalksyouthroughtheprocessofidentifyingyour"harvesttriggers",determiningyourMagicNumber,thevaluepotentialofyourbusiness,drivinggrowthtorealizeit,groomingthebusinessbeforethetransaction,andselectingastrategytoharvestequityfromyourcompany.Havingadvisedover150businessownersongrowingandexitingcompanies,Stevedevelopedacomprehensiveprocesstohelpyou:

• Understandthereasonsforbuildingasellablebusinesswhetheryoueverwanttosellornot• Identifythe7waysthatyourbusinesscanbemadeunsellable• RecognizeyourHarvestTriggers• CalculateyourMagicNumberforbusinessowners• Valueyourbusinessnowandattheendofyourtimehorizon.• Figureoutthegrowthyouneedtoreachyourfinancialgoals.• Scaleyourorganizationtoreachyourtargetvalueusingahandfulofsimpletools• Groomthebusinesswhenthetimeapproachesfora"harvestingtransaction"• Harvestequityfromyourbusiness,and• VisualizeapurposefullifepostexitValuetoaudiencemembersListenerswillleavewithaclearunderstandingofwhyandhowtheyshouldscaleandgroomtheirbusinessintoa"sellableproduct"andwhatmistakestheyshouldsteerclearoftoavoidmakingtheirbusinessunsellable.Theywillalsolearn:1. Thecurrentvalueoftheirbusiness.Howtovaluebusinessesandnon-profits.2. TheirMagicNumberandtheexitvaluetheyneedtoreachtheirfinancialgoals.3. Theperannumvalue-growththeyneedtoachievetheirtargetandwhereitcancomefrom.4. Theprocessandsomeofthesimplebutpowerfultoolstheycanusetoscalethebusiness

andputitonautopilot.5. Themainstrategiestogroomthebusinessbeforeexit.6. Thevariablesandtoolsinvolvedinharvestingequityvaluefromtheirbusiness,andhowto

selecttherightone,and7. Theircompellingfuturethatwilldetermineiftheyshouldseekexit,succession,ora

"lifestyle"business.8. Howcanhired-handCEOspositionthemselvestoequityownershipandshareinthelong

termvaluetheyhelpcreateforshareholders.SpeakerBiographyStevePredaisaVistageChairandalicensedimplementeroftheEntrepreneurialOperatingSystem(EOS).Heiscommittedtohelpingbusinessownersandleadersgeteverythingtheywantfromtheirorganizations.Stevehasover25yearsexperienceinEuropeandtheUnitedStates.HescaledandsoldamarketleadinginvestmentbankinHungaryandcreatedandledthemergerofaCentralEuropeaninvestmentbankingnetworkwithglobalnetworkIMAP.HeholdsCPA,CFAandInvestmentBankingLicensesintheUK,CanadaandtheUnitedStates,respectively,andsatontheboardsofseveralpublicandprivateEuropeanandUScompanies.Steveliveswithhiswifeand4childrenoutsideRichmond,VAwhereheisanavidtennisplayer.HehastwobookspublishedonAmazonandapodcastshow:SuccessionSecrets.Contacts:[email protected](804)332-1307,https://www.linkedin.com/in/ipreda/

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