how to maximize income from your website
DESCRIPTION
Join Tina Kesova, our Affiliates & Events Manager, to learn different methods to increase your site traffic, and success tips to help you better convert your traffic to generate higher affiliate income.TRANSCRIPT
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Affiliate Webinar SeriesWebinar 3: How to Maximize Income from Your Website
Affiliate Success Tips: How to Maximize Income from
Your Website
Who’s Speaking Now?
Tina Kesova, Affiliates & Events Manager
A Bit of Housekeeping
• 30 mins presentation
• Q&A afterwards
• Submit your questions in the “Questions” panel
• Recording and slides will be available
• Fill in the survey after the webinar
A Secret Recipe To Become a Super Affiliate?
Well, no.
Or maybe yes.
CREATE QUALITY CONTENTTrustworthy, valuable content or service brings you
quality, relevant and repeat traffic.
Pure aggregation of affiliate links doesn’t
work anymore.
Successful Strategies
• Niche news
• Website service checks (whois, uptime monitoring)
• Tutorials & how-to articles
• Service sites whose audience needs hosting (templates, plugins, maintenance services)
BUILD TRUSTVisitors who trust you are tree times more willing to
purchase a product or service you recommend.
• Show that you are real - picture, social media, about me page
• Show that what you offer has value - demonstrate your success
• Show your expertise - link packs/recaps
Some Ideas
BUILD A MAILING LISTNewsletter/mailing list subscribers are king.
Your email list can drive revenue even
before sending out an actual newsletter.
Getting Subscribers: Static Banners
Getting Subscribers: Opt-in Popups
Getting Subscribers: Giveaways/Contests
ENGAGEEngaged audience is loyal audience that brings you new traffic, new content ideas and will subscribe for your
newsletter.
Engage Your Subscribers
• Optimize your confirmation email
• Optimize your verification & thank you page
Engage Your Site Visitors
• Social shares buttons - new traffic
• Stimulate comments & ask questions - loyalty, new content ideas
PROMOTE SMARTBe personal. Promote vendors that are only relevant to
your overall content and audience.
Write Personal Reviews• Test the product/service you are reviewing
yourself
• Prove your audience that you did test the product
• Quote testimonials from other influencers
Optimize Your Review for Conversions
• Use images and make them affiliate links
• Add product links in the copy
• Add CTA after the review
Long Term Conversions
• Link in the main menu, feature on main page
• Create a recommended/resource page
• Create deals/offers page
• Cross-sell
• Place vendor banners (Cautious!)
Keep It Going
• Subscribe for vendor newsletters
• Turn relevant vendor news in new content
Take the Most of Promotions
• Write a blog post
• Change the banners (we change them automatically)
• Send a dedicated newsletter
• Create sense of urgency - numbers are magic!
• Unique content is powerful
• Engaging your audience is powerful
• Subscribers are powerful
• Personal and smart recommendations are powerful
Our Previous Webinars
Webinar 1: SiteGround Affiliate Tools
Webinar 2: How SiteGround Compares To Other Hosts
Webinar 3: Earn More from Your Website
http://blog.siteground.com/category/webinars/
Take the Survey :)
Questions?
Thank You!