how to make business presentations[1]
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By Prof JRS
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Objective of Learningy To be able to think and organize a presentation.y Use presentation aids effectively.y Learn to analyze the Audience.y Exercise appropriate audience control.y Grasp the essentials of effective body language.y Get a boost in self esteem by becoming an effective
speaker.y To be aware of strengths and areas for improvements.
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P resentation Methodsy Power Point.
y Extemporaneous Delivery.
y Impromptu Delivery.
y Speaking from the Manuscript.
y Speaking from Memory.
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Pl anning considerationsy Aim of the presentationy Scopey
Audience analysisy Organizing contentsy Structure formulationy Presentation aidsy T ime managementy Delivery strategy y Ground worky Rehearsal.
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Know your audiencey Audience characteristics.
A) Emotive(people oriented).
B) Directive type.C) Reflective(serious type).D) Supportive type.
. Size and composition.
. Audience interest in topic.
. Familiarity /understanding of the topic.
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S tructurey Opener.y Preview- the road map.y Body
A) T he key areasB) Transitions- the hooksC) Supporting sub themes
y Review- the restatement.y Close.
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P resentation Aids (Audio/visua ls) A) Visible, pictorial, colorful and innovative
B) 7 words, 10 lines, 1 inch at 30 ft.
B) Clear, easily understood, of one idea
C) Simplicity avoiding clutter, using design/overlays
D) Functionality
E) Extent of usage.
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G round worky Seating plan
y Dress
y Nervousness
y Rehearsals.
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Openery Entry of the Presenter.y Commencement of the Presentation.
A) Catchy and imaginative slide show(attentiongrabber-10 seconds).B) Anecdotes relating to the subject(10 seconds).C) Use of myths and idioms.D) Use of funny exclamation.E) Audio/video clippings.
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Im pact re lating techniques A) Have an eye contact.
B) Keep the audience engaged.
C) Be alert for indicators of boredom of listeners.
. D)To remove boredom : Ask questions, move close,humor.
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E lem ents of G ood ta lkingy Voice Quality : Pitch, tone, delivery speed and volume.
y Style : Blending pitch, speed and volume- Self analysis.
y Word Choice : Choose words in listeners vocabulary.
y Adaptation- Combined effect of words, deep rich voice, clear diction and stylistic flourish.
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B ody Language A) Are you interested in what you are saying ?B) Are you making your presence felt ?
C) Gestures- Physical movements of arms, legs, torso,head.D)Eye contact.E) Movement.f) Confidence, Sincerity, T horoughness andFriendliness.
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Question and Answer Sessiony Listen to the audience.
y Perceive the hidden content, emotions related to issue.
y Affirm the audience s participation.
y Finally talk to reach out to the audience A) Paraphrase.
B) Take T ime.C) Answer issue by issue.D) Appreciate the audience.
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H ow to dea l with disagree m ents ?
A) Agree.
B) Re-approach.
C) Arbitrate.
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H ow to dea l with disruptions ? A) Be calm and maintain composure.
B) Take action.
C) Be flexible.
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W e conc lude
A mighty thing is eloquence : nothing else so muchrules the world.
- Pope Paul II