how to make a good health wizard (free + useful code at the end!)
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How to make a good health wizard
(includes free + useful wizard building code at the end)Nishant [email protected]
Example: Walking Wizard A wizard that helps people find a
walking style that suits them First step in getting them to walk for 30
min a day Walking styles could include:
-Listening to music while you walk -Walking with other people- Walking while taking phone calls
Check this walking wizard outbit.ly/walkingwiz
Key Features
Indirect Questions People may not know how to answer a
direct question about how they prefer to walk - since they haven’t though about it
But they do know about their preferences in general
So ask them an indirect question and infer how it applies to walking Try walking
with music
Dynamically Updating Badge As people use the wizard the
information they enter updates as a growing walking style badge
This motivates them at each question
Visual Summary Reward
People get a tangible, visual reward at the end
This summarizes all the information they’ve provided to the wizard
And it summarizes all the effort they put in
Facebook Connect at a Motivation Peak
When people get their badge they are asked to connect to fb to get more accurate results
They are high on motivation when they get their badge and hungry for more
This makes them more likely to connect to fb
10 Steps for Successful Wizards
1. Have a Clear Link to your wizard –short, informative, compelling
2. Start with a Concrete Value Proposition at the start of your wizard
3. Shape Question Difficulty: Start with radio buttons, then drop down questions,
then free form questions
4. Build Motivation at every question by showing people a visual representation of
their progress and the info they’ve entered
5. End with a Clear Call to Action, an actionable step people can take, like sharing
their results on fb
6. Place FB connect at a motivation peak, when people have received a visual
summary of their info and can get more accurate results with fb
7. Create negative reinforcement when exiting, an alert message when people try to
exit
8. Create personalization to increase sharing,
a more personalized result = more sharing
9. Encourage people to share the benefits of the wizard, tell them to share to improve the
health of their friends
10. Use FB data to create more relevant questions, you can add additional question
based on the data from the fb connect
Use this code!
bit.ly/formtools
Example app Fb connect Fb sharing Twitter sharing Visually shaping
form Steps to good
form design
Code courtesy of @macgregordennis
Thank You!Nishant [email protected]@nishantjacob