how to get 41% more direct bookings on your hotel website
TRANSCRIPT
![Page 1: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/1.jpg)
Hotelier, Get More
Direct Bookings
![Page 2: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/2.jpg)
Dominik SuterDirector Customer Success
![Page 3: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/3.jpg)
FACTS
![Page 4: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/4.jpg)
for every booking
OTAs Charge
15-22%commission
![Page 5: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/5.jpg)
The Typical Booking Journey
OTAsYour
Website
Hotel in NYC
52%
![Page 6: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/6.jpg)
Price is the main factor in selecting a hotel
Online Shoppers for a Hotel85%
ADMIT85%
15%
Sales
1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
![Page 7: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/7.jpg)
Why do Shoppers Buy From OTAs and Not From
Hotels’ Websites?
![Page 8: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/8.jpg)
Why do Shoppers Buy From OTAs and Not From Hotel’s Website?
It’s all about the STORY or Bluff…
• OTAs claim to have the most variety, with 100’s thousands properties in inventory
• OTAs claim to have the Best Deals and Discounts, going as far as offering a Best Price Guarantee
![Page 9: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/9.jpg)
![Page 10: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/10.jpg)
![Page 11: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/11.jpg)
![Page 12: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/12.jpg)
Comparison Table
Direct Channel Description Line
Promotion Line
Promotion Price
![Page 13: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/13.jpg)
Why pay high commission fees to OTAs when you can get more direct bookings?
![Page 14: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/14.jpg)
www.bookingdirection.comThank youDominik Suter | Director Customer Success
www.BookingDirection.com
![Page 15: HOW TO GET 41% MORE DIRECT BOOKINGS ON YOUR HOTEL WEBSITE](https://reader036.vdocuments.us/reader036/viewer/2022062313/55cf0065bb61eb88748b467c/html5/thumbnails/15.jpg)
www.bookingdirection.com@DominikSuter
Schedule a
one-on-one call