how to create webinars and online training so engaging that… · 2016-09-26 · how to create...
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How to Create Webinars and Online Training So Engaging that…
Ellen Finkelstein
PowerPoint MVP
www.EllenFinkelstein.com
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…People Have to Pay Attention
Ellen Finkelstein
PowerPoint MVP
www.EllenFinkelstein.com
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Are you doing webinars now?
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If you aren’t doing webinars now…
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Oops! We’re over time!
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Are you bored yet?
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What are 3 events/trends that have spurred the use of webinars?
People were afraid to fly for months9/11 attacks
Travel budgets were cut2008 “Great Recession”
Provided high-quality video streaming
Widespread broadband
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How are webinars different from live presentations?
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Getting knowledge out into the world
3200 BC 100 AD 1440 1880
First radio
transmission
1927
TV
invented
Printing press
inventedPaper
invented
First true writing
of language
1983
First blogs
1995
First
webinar
software
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Webinars—the first time a person could speak to a crowd virtually
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If you do webinars, what type?
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My embarrassment
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I went to a PowerPoint conference each year
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And I read a lot!
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I became a PowerPoint MVP in 2010
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One of 14 in the United States
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My first webinars were about PowerPoint
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Then I started doing my own, including a webinar summit
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By now, I’ve done or hosted hundreds of webinars!
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9 webinar techniques 1 2 3
4 5 6
7 8 9
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Use and design for the webcam…1
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…but you don’t have to
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Come into their living room
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How do you feel about using the webcam? Why or why not?
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Use the interactive features2
CHAT
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Create a change-up every few minutes
Ask questions
Answer questions
Do a mini-workshop
Do a pollTell a story or give an example
Do a demo
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Use more slides3
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“What you see on this slide explains the process clearly”
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Mini workshop
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We all gain when you reach out to team members
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Why is this topic important for your audience?
What image will help them understand and remember—
and persuade them?
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Text and images can be smaller, but…
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…big and bright will keep their attention
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Use the Tell ‘n’ ShowSM
method
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Corollary: Put 1 point on a slide
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Animation does NOT display well…6
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…so keep it simple and crisp
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If people don’t know you, introduce yourself first…
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…otherwise, don’t bore them at the beginning!
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Modulate your voice more8
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Always follow up
Post the recording
Ask for feedback
Put them on your email list
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The upshotMultitasking
BARE
Webcam Interactivity
More slides Slides essential Close Animation
Introduction Voice Follow-up
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There’s a lot more to webinars!Ask me about them…
Ellen Finkelstein
PowerPoint MVP
www.EllenFinkelstein.com
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Free video training–13 Techniques to Make Designing Your Slides EASY!
Ellen Finkelstein
PowerPoint MVP
www.EllenFinkelstein.com
ellenhelps.me/engaging
Plus:
• PDF of my slides
• Video explaining the BARE system of choosing images
• Invitation to TMN group for further discussion & resources