how to create snapchat geofilters for your nonprofit
TRANSCRIPT
How to Create Snapchat Geofilters for Your Nonprofit
Format:
• Wednesday’s at 11am on Facebook Live:
fb.com/johnhaydon.digitalmarketing
Most recent post
• 10 minute presentation
• 10 minutes of Q&A
• Get back to work
Get the recording and slides:
• Recording and slides available next Tuesday
• Download the slides now (posted as a comment)
Take notes!!!
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
Let’s learn from each other!
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
This is Snapchat
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Is Snapchat really a thing?
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Creative self-expression Be here now
Forget the everlasting persona Fun and entertaining
Private - between friends
Why people love Snapchat
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
A fun way for users to share where they are, by adding a sticker to their Snap.
What’s a geofilter?
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Why do they matter?
Nonprofits can use geofilters to promote
an event, create awareness around an issue,
and raise money via cause marketing.
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Why do they matter?
Bill and Melinda Gates
Foundation raised
over $3 million on
“World AIDS Day” with
a Snapchat geofilter.
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
5. Upload asset
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
5. Upload asset
6. Pick start date and end date
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
5. Upload asset
6. Pick start date and end date
7. Enter event address
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
5. Upload asset
6. Pick start date and end date
7. Enter event address
8. Draw fence
9. Confirm and place order
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
This is the first screen you seen when you open snapchat
How to create a geofilter
1. Login to Snapchat
2. Visit snapchat.com/on-demand
3. Download Photoshop Template
4. Read submission guidelines
5. Upload asset
6. Pick start date and end date
7. Enter event address
8. Draw fence
9. Confirm and place order
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Q&A
Get all HDCB training sessions
Get access to the Hump Day archives: http://members.johnhaydon.com/course/smart-marketing-lessons/
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
The Hump Day Coffee Break - weekly trainings for nonprofit marketers with John Haydon
How to Create Snapchat Geofilters for Your Nonprofit
Consultant, Trainer, Coach - Helping nonprofits get more from their digital marketing and online fundraising. Consultancy based in Cambridge, MA.
Instructor at Marketing Profs University, regular contributor at Social Media Examiner
Author: Facebook Marketing for Dummies, 3rd , 4th and 5th Editions
Speaker: The Nonprofit Technology Conference, Social Media 4 Nonprofits, Blackbaud’s BBCon, New Media Expo, AFP New Jersey, TechSoup, GrantSpace, Chronicle of Philanthropy, NetworkForGood and various local Chambers of Commerce.
Clients include: Habitat for Humanity, EpicChange, Share Our Strength, Environmental Defense Fund, Shriners Hospitals for Children, Boston Medical Center, Community TechKnowledge, Scholastic, TechSoup, WaterAid America, University of Massachusetts, Community Music Center of Boston, National Wildlife Federation, Razoo Foundation.