how to build your business brand and get enquiries without having to spend a lot of $$$ and time

System for Increasing Net Profits Without Increasing Marketing Budgets

2010 NetProfitQuest Pte Ltd. All rights reserved.

How to build your business brand and get enquiries without having to spend

a lot of $$$ and time

How do you presently get business? Is it getting more challenging?



About NPQ

NPQ provides SMEs and other corporations with alternative marketing channels, to increase net profits without increasing marketing budgets.



NPQ Co-Founder, Willy Lim

Willy Lim, co-founder of NPQ, was a Singapore Government scholar who graduated with a Masters Degree from National University of Singapore. He had served in the defense industry as a business consultant, before starting his own direct marketing training business during the recession in the year 2000. By incorporating a system driven business model using the NPQ Marketing SystemTM Strategy to expand his business, he has built significant businesses in Singapore, Malaysia and China. On one occasion, he built and trained a FMCG sales force from zero to over USD 200,000 of monthly revenue in less than 6 months.



NPQ Co-Founder, KC See

KC See, co-founder of NPQ, an accountant by profession, has been in business for the last 24 years, having built numerous businesses in various industries. He started MasteryAsia, a regional mentorship company that has to date coached more than 6,980 clients over the last 11 years through the very popular Money Mastery Programme. A seasoned Marketing Practitioner, he had consulted many MNCs and SMEs in sales and marketing strategies and tactics. In one instance he helped a client increase sales by 9 times without increasing any marketing expense.



NPQ Solutions

Certificate in Social Media Marketing

• 1st in Asia• Blended Learning: Training + Coaching + Project• Internationally Recognised: Certified by IPMA, UK

NPQ Business Portal

• Web 2.0 Sales and Marketing Office• One SME Per Industry Per Location• Guaranteed 1st 3 pages in Google or Money Back!

NPQ Optimization Project

• Content, Conversation, Community• Design + Build + Operate + Maintain• Supported by NPQ Coach and Social Media Exec



NPQ Press Conference

http://www.slide.com/r/OemmBehg7z8MRAJHwbZuSrXLRQxNCKVA



NPQ in ZDNet Asia



NPQ in Marketing Interactive



NPQ in Straits Times



NPQ interviewed by Japanese Magazine



Celebrity Columnist in SME Magazine



What Our Clients Say

“I feel that the key of success in the future is on distribution development, and new media are playing a very important role in getting to your customer. NPQ gives me the realization that there is a whole new world going on beyond what we are experiencing outside these four walls, and that’s more and more influential in the way people decide and buy products & services. I believe all industries that are looking for non-traditional ways of distribution can benefit from NPQ.”Hugo van Vledder, Chief Marketing Officer, eTiQa Insurans & Takaful

http://www.youtube.com/watch?v=KUSoNKVQgbk



What Our Clients Say

“We are very impressed by NetProfitQuest of the works they have done for the SMEs and as the result of that, the Institute of Systems Science is inviting them to consider to work with us and bring their expertise and courseware to the corporate world.” Mr. Lim Swee Cheang, CEO, ISS, National University of Singapore

http://www.youtube.com/watch?v=I4cBSpOtIGk



FIRST NICF Social Media Marketing Course Aligned to

NICF and accredited by WDA

up to 70% funding of the course fee for Singaporean & PR



Some of NPQ Clients



“Companies that cannot raise productivity may just have to go out of business or leave Singapore.”

- Mr. Gan Kim Yong, Manpower Minister, Singapore



More than 750 million Facebook users



52% of Singaporeans are on Facebook!

19



Malaysia is 16th Largest Facebook Country!!

20



Indonesia is LARGEST in Asia and 2nd Globally!!!



Tomorrow’s Consumers are Today’s “Digital Natives.”



THE PROBLEM:The Average SME and Online Marketing



Social Media Survey Conducted by NPQ

100 Local Biz surveyed Social Media presence

6 in 10 on Facebook 3 in 10 on Youtube A quarter on Twitter

80% considering to spend more on social media BUT 65% has NO competency 31% has ZERO online enquiry 57% has <50% online enquiry



If a business does not have an productive online channel,

it might not be in business …for long. It is a matter of time.

But what was your solution to this?Website?

Online advertising?



Limitations

Online Advertising

• Listed together with many other competitors• Response rate is getting lower• Non-interactive

Website

• Inconvenient to update• No time to maintain or keep track of latest technology• Big challenge in getting visitors



Are You Still Advertising in Directories?



So if you are looking for something, do you go into yellowpages.com or some

directories to search for adverts?

TRUTHPeople do not do business searches

in business directories

No! We DON’T WE SEARCH

.



“More than 20% of the searches on Google today are related to location.”

“60% of local searches lead to sales.”

Google Says….



So if you are not found on the first few pages of Google when your clients searches for your business category & location, then

you miss the most prospective customer

You’ll miss the customer who is SEARCHING TO BUY!!!!

Question: Are You Found?



Offline VS OnlineOffline Online



Drawing Analogies

No wonder so many e-Commerce websites has

NO COMMERCE!!

If you put your business in the hands of SEO Consultant

• That’s like asking the SIGNAGE CONTRACTOR to be in charge of Marketing

If you put your business in the hands of Web Designer

• That’s like asking the INTERIOR DESIGNER to be in charge of Marketing

If you put your business in the hands of eCommerce Integrator

• That’s like asking the POS VENDOR to be in charge of Marketing



HARD FACT:

*99% of all websitesin the world gets

LITTLE or NO VISITORS!

.

*A website with an Alexa ranking of 1,000,000 gets about 20-50 daily visitors.Less than 1% of websites has an Alexa ranking of 1,000,000



The TRUTH about Online Marketing is…NO

Visibility

NO Visitors

NO Enquiries

NO Sales



The TRUTH about Online Marketing is…NO

Visibility

NO Visitors

NO Enquiries

NO Sales

Seems like NONE of these components have anything to do with Website Designer or e-Commerce Integrator

These are the job of e-Marketing Specialist



THE INNOVATIVE SOLUTION:



NPQ Business Portal

Online Sales & Marketing Office

Get Enquiries from Google & Facebook

Works 24/7 on Auto-Pilot

No Technical Knowledge Needed

Lower Cost, Lesser Effort, Higher ROI



Neither a Directory nor a Website

So let’s try that…

It is…Branding + SEO + Website + Facebook



NPQ Business Portal

BRANDING: Unique Premium Listing

• EXCLUSIVE listing, 1 Business category 1 Location

SEO: High Search Engine Visibility

• GUARANTEED listing in first 3 pages of Google

WEBSITE: Web 2.0 Technology

• INTERACTIVE comments, discussions & enquiries

FACEBOOK: Social Media Marketing

• PROMOTION of your portal via Facebook & other social media platforms

DIY: User Friendly

• UPDATE unlimited articles, photos & videos using online form



BRANDING: Unique Premium Listing



SEO: High Search Engine Visibility



WEBSITE: Web 2.0 Technology



FACEBOOK: Social Media Marketing



Other Social Media Platforms



DIY: User Friendly to Post Updates



THE RESULTS



A Simple & Elegant Solution for SMEs

Enroll

Visitors

Enquiries

Leads and

Sales

Book Category & Location

This is ALL the business owner need to do



FACT: 95% of NPQ clients Ranked 1st Page Google

75% of clients ranked #1 IN GOOGLE**As of 24 Sep 2010



FACT: NPQ Delivers 13.3 TIMES More Visitors

yellowpages.com.sg Insing.com streetdirectory.com NPQ Business Portal

Visitors/Month 776,065 1,300,000 2,000,000 10,706

No. of Business Listings 150,000 150,000 159,095 62

Visitors/Listing/Month 5 9 13 173

Source:http://www.yps.com.sg/pdf/yp-fy07-results-presentation2.pdfhttp://advertising.insing.com/http://www.streetdirectory.com/advertise.php

http://www.yps.com.sg/pdf/yp-fy07-results-presentation2.pdf

http://www.yps.com.sg/pdf/yp-fy07-results-presentation2.pdf

http://advertising.insing.com/

http://www.streetdirectory.com/advertise.php



FACT: NPQ Delivers QUALIFIED ENQUIRIES



Visitors & Enquiries!



What marketing can you get for RM5,000?

Advertising?Trade Show?

Online directory?



Newspaper Ads?



Advertise in Magazines?



Trade Show Booth?



Online Directories?



Own Website VS NPQ Business Portal?



•PRICELESSBRANDING

•RM 1,000 – RM5,000/mthSEO•RM 5,000 + RM200/mthWEBSITE

•RM 500/mthFACEBOOK MARKETING

What It Would Have Cost You:

More than RM2,000/mth



Your Investment is only:

From RM417/mth* Add 20% for State & 30% for Country

* District-level price. Min. subscription period of 1 year. 12-month credit card instalment. Interest rates apply.



MONEY BACK GUARANTEE

If your business portal does not appear in the 1st three

pages of Google for the targeted keywords and location within 1 month after activation, NPQ will

refund 100% of your payment.



Your Investment comes with:

1. Exclusive Business Listing in the NPQ Business Portal

2. Free Setup for the 1st time upload + unlimited future DIY posts

3. Opt-in/ Online Enquiry Form - all enquiries directed to you

4. Monthly report on the traffic of your site

5. Search Engine Optimization (SEO)

6. Basic copywriting to optimize your page

7. Integration to Social Media Platforms - Facebook and Twitter

8. Membership to the SMEC (Small and medium-sized Enterprise) Club

9. Covered by NPQ Money-Back-Guarantee*



For TODAY only: FREE NPQ Video Marketing



FACT: People Love Watching Videos



FACT: World’s Top 3 Most Visited Websites



FACT: YouTube Statistics

48 Hours of Video Uploaded Per Min

3 Billion Views Per Day 70% from outside U.S.

Avg Person Watch 15 Mins Per Day



FACT: Forrester Research

Videos are 53 times more likely to generate a 1st page

Google ranking



NPQ Power Video Increases Traffic

Occupy ONE MORE POSITION in Google



NPQ POWER VIDEO Increases RETENTION Embedded in NPQ

Business Portal Watching video

increases time spent on NPQ Business Portal

Increases brand awareness and brand retention

Your prospects remember you BETTER



HOW?SUBSCRIBE TO THE NPQ BUSINESS PORTAL NOW & We will

get this NPQ power video created for you FREE!...(valued at US$280)

This is not just any corporate video. NPQ will create a 1-min viral video and insert it in your NPQ Business

Portal to capture more attention and increase enquiry rate. In addition, the video will be uploaded to Youtube and syndicated through

our system so that the video will appear in Google and Facebook. In this way, your business portal clients will now get visitors from the top 3

most visited websites in the world: Google, Facebook and Youtube!



HOW?

3 easy steps1) Subscribe to NPQ business portal

2) Process payment

3) Complete the NPQ Power Video template (together with the Business Information Sheet for the portal)

TALK TO OUR e-Marketing Specialist NOW!



Book your Business Category TODAY before your competitor do that.

Resourceswww.NetProfitQuest.comwww.Facebook.com/NetProfitQuestTwitter.NetProfitQuest.comYouTube.NetProfitQuest.com

Thank You

how to build your business brand and get enquiries without having to spend a lot of $$$ and time

Documents

increasing net profits

marketing budgets

netprofitquest pte

marketing interactive

marketing strategies

marketing expense

system driven business

npq business portal