how to build better apps in 4 steps
TRANSCRIPT
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What we will cover
Using these steps will enable you to efficiently analyse new app ideas.
We will not cover how to design screens or how to build your app
(Although Fliplet does have a 30 day free trial)
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1. Purpose
What is your app’s purpose?
Examples:
1. An app to promote our latest product
2. Fliplet Insights needs an app for its event
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1. Purpose
What is your app’s purpose?
Task: Write down 1 sentence that describes your app’s purpose.
5 min
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2. Benefits
What benefits will your app offer?
Example 1 – ‘An app to promote our latest product’ could include:• Distribute product information• Generate sales leads• Product information is always up to date
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2. Benefits
What benefits will your app offer?
Example 2 – Fliplet Insights needs an app for its event• Keep attendees informed of the event
agenda• Access the events presentations after the
event• Enable easy registration
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2. Benefits
What benefits will your app offer?
Task: Write down the benefits your app will offer to its users.
7 min
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3. Features
What features does your app need?
Example1 - An app to promote our latest product• Content & images• PDF file viewing• Video playback
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3. Features
What features does your app need?
Example 2 - Fliplet Insights needs an app for its event• Agenda• Map of the venue• Registration form
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3. Features
What features does your app need?
Task: Write down the main features your app will need to deliver its benefits
7 min
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4. Flow
What will people experience when using your app?
Example 1 - An app to promote our latest product
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4. Flow – Example 1
List of products screen
Product detail screen
Product pages include PDFs,
image gallery & video.
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4. Flow
What will people experience when using your app?
Example 2 - Fliplet Insights needs an app for its event
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4. Flow
What will people experience when using your app?
Task: Write down the flow of screens or information your app will include.
10 min
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4. Flow
Common elements of mobile apps:
1. Does your app explain itself?1. What does your app do?
2. When should I use your app?
3. How do I use your app?
2. How will your users give you feedback?
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4. Flow – Example 2 (updated)
Introduction&
Menu
Agenda Venue with a map
Register with a form Feedback form
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4. Flow
Task: Update your flow to include the above elements if
you need to.
5 min
Common elements of mobile apps:
1. Does your app explain itself?1. What does your app do?
2. When should I use your app?
3. How do I use your app?
2. How will your users give you feedback?
www.Fliplet.com
Summary
1. What is your app’s Purpose?
2. What Benefits will your app offer?
3. What Features does your app need?
4. What is the Flow of your app?
Purpose – Benefits – Features – Flow