how to boost your inbound marketing strategy in an hour or less
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10 Ways to Boost Your Inbound Marketing Strategy
in an hour or less!
Jasmine Henry |@inboundagent
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1. Bump Up Your Blog PostingBlog Posting Frequency and Traffic are Positively Correlated
image credit: HubSpot
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2. Build Out More Landing PagesCompanies who increase from 10 to 15 landing pages get 55% more leads!
image credit: HubSpot
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3. Write a Guest Post
Benefits of Guest Blogging:
● Establish Expertise● Expand Your Portfolio● Develop Credibility● Improve Your Blogging
Skills● Build Relationships● Capture a Wider
Audience● Expand Subscriber-Base● Build Inbound Links!
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4. Schedule Social Media
image credit: HubSpot
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5. Analyze Your Inbound Marketing Analytics
image credit: HubSpot
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Can't write, design and deploy a new eBook in an hour? No problem. Here are some ways to efficiently create content offers:
● Bundle existing blog content into a comprehensive content offer.
● Update an existing offer for a different buyer persona.
● Create a Powerpoint, Word or Excel Template.
● Film a Video Tutorial.
image credit: new york daily
6. Repackage an Existing Offer
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People don't hate your email, they hate irrelevant email. eMarketer has found that segmenting your email list yields the following benefits:
● Better open rates for 39% of marketers
● Lower unsubscribe rates for 28% of marketers.
● Increased revenue for 24% of marketers.
image credit: dobseh
7. Segment Your Email List
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By using a designated hashtag at a scheduled time, you can connect with other inbound marketers worldwide.
Network | Gain Insights | Gain Inspiration | Expand Your Social Media Reach. image credit: Business2Community
8. Participate in a #TweetChat
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By profiling your ideal customer's pain points, priorities and needs, you can write more relevant content and offers.
image credit: Woodst
9. Write a Buyer Persona Profile
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Ensure your blog articles are SEO-optimized to capture as much traffic from organic search as possible. 85% of first-time website visitors are referred by Google, Bing or Yahoo:
image credit: SEO PDX
10. Keyword Optimize Blog Content