how marketers can take advantage of the visual web
TRANSCRIPT
Brand Innovators MegaTrends // September 30, 2015!
THE RISE OF THE VISUAL WEB. AND HOW MARKETERS CAN TAKE ADVANTAGE OF IT
MASTERCLASSING, LOS ANGELES !OCTOBER 6, 2015 !
Brand Innovators MegaTrends // September 30, 2015!
HELLO. MY NAME IS
BEN PLOMION
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
In-Image Ads
In-Screen Ads
THIS IS WHAT WE DO
Social Media Listening
Brand Innovators MegaTrends // September 30, 2015!
NOW, ON TO THE STUDY…
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
WHAT IS THE VISUAL
WEB?
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #1: VISUAL ARTS MATTER MOST
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #2: MOBILE AND
SOCIAL ARE THE
DOMINANT CHANNELS
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #3: PINTEREST AND
INSTAGRAM ARE THE DOMINANT PLATFORMS OF
THE VISUAL WEB
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #4: IMAGE RECOGNITION IS KEY TO UNLOCK THE POTENTIAL OF THE VISUAL
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #5: CUSTOM IMAGERY TRUMPS
STOCK PHOTOS VISUAL WEB
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #6: VISUAL STORYTELLING
AND SOCIAL SHARING RULE THE FUTURE
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
TAKEAWAY #7: A WIDE GAP BETWEEN IMPORTANCE AND INVESTMENT
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!MasterClassing // October 5, 2015!
VIEW FROM GRUBHUB WE REALLY DON’T WANT CONSUMERS PHOTOGRAPHING DELIVERY FOOD IT’S NOT PRETTY
Brand Innovators MegaTrends // September 30, 2015!MasterClassing // October 5, 2015!
VIEW FROM 1-800-FLOWERS
“FOR US SEASONALITY IS KEY”
Brand Innovators MegaTrends // September 30, 2015!MasterClassing // October 5, 2015 !
VIEW FROM LEADING HOTELS
“WE WANT TO INCITE ACTION AFTER INSPIRATION”
Brand Innovators MegaTrends // September 30, 2015!
THE VISUAL WEB IS HERE NOW.
ARE YOU READY?
MasterClassing // October 5, 2015!
Brand Innovators MegaTrends // September 30, 2015!
GET THE RESEARCH TODAY GUMGUM.COM/VISUALWEB
MasterClassing // October 5, 2015!