how did you attract/address your audience?

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HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

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Post on 11-Feb-2017

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HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

I CREATED 4 DIFFERENT SUBJECTS…

I have specifically aimed my magazine at creative students. So, within it I have decided to include four different creative subjects; art, music, media and photography. I have done this so my magazine can be aimed at a wider niche market and so there will always be something within my magazine that these arty students will be willing to read.

MY MAIN COVER LINE…

My main cover line ‘Media Student Of The Year’ invites students who are interested in media to read my magazine. Media influences students life on a day to day basis, so including social media (such as facebook and twitter) within this cover line, it will appeal to a wider niche market, drawing in not just creative students but typical college students as well.

MY COVER LINES RELATE…

Each of my cover lines relate to my 4 chosen subjects. On my front cover I decided to include one cover line for each subject, so my audience could read my front cover and know the general content. I have done this so many different students would be able to pick up my college magazine and find something inside that they’re interested in and can enjoy.

MY MAIN IMAGE…

I photographed my friend, Maisie, and made her pose in a certain way. I feel that her posture and outfit depict a typical college student. I have done this so students picking up my magazine feel as though they can relate to her which will there for entice them to then go on and read the content of my magazine. The fact that she is smiling will also give a friendlier approach to my magazine encouraging students to read it.

MEET THE MAGAZINE TEAM…

Creating my ‘meet the magazine team’ flannel plannel shows that my magazine has been contributed to by a group of students enabling the readers of my magazine to relate to them, which may encourage them to read further issues of ‘ICONIC’. Each of the students attend city college and each specialise in a certain subject allowing them to have a personal approach on each matter, which then relates back to student reading the magazine.

PUFFS…

I have included a puff feature on my front cover. I have done this so it draws in a larger target market making my magazine more well known. I have also included it so students reading my magazine can get involved and take a opportunity to get something back from my magazine as well as just reading it.