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DESIGN PHILOSOPHY 19-20 February 2013 Honeywell -Idiom Workshop

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Page 1: Honeywell

DESIGN PHILOSOPHY19-20 February 2013Honeywell -Idiom Workshop

Page 2: Honeywell

The People

Idiom Design &Consulting Ltd.©

25 HTS Senior Leadership team

Facilitators

Utkarsh BIradar Head of Design Cell

Pooja Dhawan HR, Organization Development & Learning

Mitun Chakraborty

Facilitators

Sonia Manchanda Founder Director, Idiom and Dream In

Avy Verghese Design educator, Dream In

Raji Math Senior Graphic Designer

Pooja Mehta Senior Design Manager

Designers (aligned to each team)

Nandini Navre Graphic Designer

Mereen Jose Graphic Designer

Nishant Wazir Product Designer

Nivina Hameed Graphic Designer

HTS Team Idiom Team Idiom Team

Participants

Page 3: Honeywell

Idiom Design &Consulting Ltd.©

IntentTo design an experiential workshop on design thinking for the mid senior leadership team at Honeywell Technology Solutions.

The BriefThe workshop brief required it to be an experiential learning session where the participants learn about, and subsequently apply design thinking tools such as the ‘voice of the customer’ and ‘insight building’. These design thinking tools were applied within the context of the work done at Honeywell Technology Solutions.

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Idiom Design &Consulting Ltd.©

Pre WorkA set of tools were shared with all participants prior to the workshop. The participants were asked to fill in the tools and return them. This information was then used to model workshop challenges.

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Idiom Design &Consulting Ltd.©

Pre Work Tool 1 : My Customer Journey ToolBe the customer and record your journey. Jot down your feelings, insights, and observations.

Take the

tediousness out

of shopping.

Occupy time while women shop

Reduce shopping time?

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Idiom Design &Consulting Ltd.©

Pre Work Tool 2: Professional Goals & Challenges Tool Record your professional goals and challenges as a Honeywell employee

LEARN.UN-LEARN.

RE-LEARN.

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Idiom Design &Consulting Ltd.©

Pre Work : Honeywell Technology FlagsDocument existing Honeywell Technologies– and explain the technology and it’s function. Also create ‘what if’ scenarios for the technology.

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Idiom Design &Consulting Ltd.©

Pre Work Tool 3 : Honeywell Technology Flags

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Idiom Design &Consulting Ltd.©

Day 1 A Day of Going Backwards: Learning by Absorbing

Knowledge Sharing

Foodhall Design Journey

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Idiom Design &Consulting Ltd.©

Day 1: Knowledge SharingIdiom shared its way of design thinking - questions such as what we do with design thinking and how we do design thinking, were addressed. How design acts as a catalyst to create lasting value and change for as many numbers as possible, delivered with speed, skill and imagination. We then shared our design thinking process for Foodhall.

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Idiom Design &Consulting Ltd.©

Day 1 : Team Formations DhyanaNiyam Jigyasa SahasFocusCourageCuriosityDiscipline

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Idiom Design &Consulting Ltd.©

Day 1 tool 1 : Foodhall Design JourneyGet out of your shoes and get into the customer’s shoes, observe, and experience the store features and record your journey and map your intuition. Using this, each team is to arrive at an insight or an idea and that should be translated into a feature – service, design or business. This feature has to be meaningful and should add value for both customer and client.

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Idiom Design &Consulting Ltd.©

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Idiom Design &Consulting Ltd.©

Day 2 A Day of Going Foward: Learning by Doing

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Idiom Design &Consulting Ltd.©

Day 2 : Foodhall Design Challenge PresentationsEach team presented their insights, ideas and features and

team Dhyana’s idea / feature was voted the best.

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Idiom Design &Consulting Ltd.©

Food Pairing?

Increasing Customer Knowledge

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Idiom Design &Consulting Ltd.©

Day 2 :Design Challenge BriefChallenges were shared and explained to the teams. These challenges were designed using the information gathered from the pre work tools: the journey, Honeywell technology flags and each participant’s personal goals and challenges.

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Idiom Design &Consulting Ltd.©

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Idiom Design &Consulting Ltd.©

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Idiom Design &Consulting Ltd.©

Day 2 tool 1: InsightsAn exercise to map observations, customer needs and come up with a key human insight. These observations and insights were recorded on the insighter sheet. Each team also had to come up with an idea starter for their respective challenges.

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Idiom Design &Consulting Ltd.©

Day 2 tool 1: Insights

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Idiom Design &Consulting Ltd.©

Insighter Sheet : Team Sahas

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Idiom Design &Consulting Ltd.©

Expand the idea, using tools like story telling, picture collage and sketches.

Day 2 tool 2: Idea Mapping and Expanding

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Idiom Design &Consulting Ltd.©

Day 2 Tool 3: Implementation - Bring The Idea AliveSell your ideas to the panel - Suresh Venkatarayalu as the Venture Capitalist , Sonia and Girish as Angel Investors and Utkarsh as the CEO of Honeywell. Prototype the idea, use story telling, enactment or use videos to bring it alive and to make it transformational. The participants also played roles while bringing the idea alive.

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Idiom Design &Consulting Ltd.©

Role-playing

EnactmentOutcome Oriented

New Challenges

New Opportunities

Competitive to Collaborative

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Idiom Design &Consulting Ltd.©

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Idiom Design &Consulting Ltd.©

Thank You.

ConclusionA session that unlocked the creative side of brilliant, logical minds - aimed at creating new possibilities and avenues through the challenges underatken.

The goal of the workshop was not purely academic but to also act as a stepping stone to adopting and implementing design thinking at HTS and creating an outcome orientated work environment that results in innovative technology products..